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menu-item-19898"><a href="https://e-dialog.group/teaching-talking/">Teaching & Talking</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-30953"><a href="https://e-dialog.group/social-engagement/">Social Engagement</a></li> </ul></div> </li> </ul><div class="o-search"><a href="#" class="js-open-search"><i aria-hidden="true" class="fas fa-search"></i></a></div></div><style>#mwd-main-navigation ul#mwd-main-navigation-menu > li:nth-child(3) .sub-menu-wrap > ul.sub-menu:before{content: url(https://e-dialog.group/wp-content/uploads/2022/02/e-dialog-wirsind-menu.svg) !important;}#mwd-main-navigation ul#mwd-main-navigation-menu > li:nth-child(3) .sub-menu-wrap > ul.sub-menu:after{background-image: url("https://e-dialog.group/wp-content/uploads/2023/08/e-dialog-kontaktbox-new1.jpg");}</style></div> </div> </div> </div> </div> </div> </section> </div> <main data-rocket-location-hash="44d90561c13dfb01de27e61126f06bb7" id="content" class="site-main"> <div data-rocket-location-hash="3d643da528504e4be623eff3e109df56" class="page-content"> <article data-rocket-location-hash="5cf5203b4af8370a13978ddcbd510a10" class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/blog/digital-analytics/anomaly-detection-ki-gestuetzte-features-in-ga4/">Anomaly Detection: KI-gestützte Features in GA4</a></h2><a href="https://e-dialog.group/blog/digital-analytics/anomaly-detection-ki-gestuetzte-features-in-ga4/"><img fetchpriority="high" width="800" height="429" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20429'%3E%3C/svg%3E" class="attachment-large size-large wp-post-image" alt="Anomaly Detection in GA4" decoding="async" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2025/04/anomaly-detection-1024x549.png 1024w, https://e-dialog.group/wp-content/uploads/2025/04/anomaly-detection-300x161.png 300w, https://e-dialog.group/wp-content/uploads/2025/04/anomaly-detection-768x412.png 768w, https://e-dialog.group/wp-content/uploads/2025/04/anomaly-detection-1536x824.png 1536w, https://e-dialog.group/wp-content/uploads/2025/04/anomaly-detection-2048x1098.png 2048w, https://e-dialog.group/wp-content/uploads/2025/04/anomaly-detection-1175x630.png 1175w, https://e-dialog.group/wp-content/uploads/2025/04/anomaly-detection-1171x628.png 1171w" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2025/04/anomaly-detection-1024x549.png" /><noscript><img fetchpriority="high" width="800" height="429" src="https://e-dialog.group/wp-content/uploads/2025/04/anomaly-detection-1024x549.png" class="attachment-large size-large wp-post-image" alt="Anomaly Detection in GA4" decoding="async" srcset="https://e-dialog.group/wp-content/uploads/2025/04/anomaly-detection-1024x549.png 1024w, https://e-dialog.group/wp-content/uploads/2025/04/anomaly-detection-300x161.png 300w, https://e-dialog.group/wp-content/uploads/2025/04/anomaly-detection-768x412.png 768w, https://e-dialog.group/wp-content/uploads/2025/04/anomaly-detection-1536x824.png 1536w, https://e-dialog.group/wp-content/uploads/2025/04/anomaly-detection-2048x1098.png 2048w, https://e-dialog.group/wp-content/uploads/2025/04/anomaly-detection-1175x630.png 1175w, https://e-dialog.group/wp-content/uploads/2025/04/anomaly-detection-1171x628.png 1171w" sizes="(max-width: 800px) 100vw, 800px" /></noscript></a><p>Wie kann ich Anomalien mithilfe KI-gestützter Analysen in GA4 identifizieren und daraus hilfreiche Insights ableiten? Diese Frage beantworten wir in diesem Artikel. Anomalie: Was ist das? Eine Anomalie bezeichnet eine Abweichung von einem normalen Muster oder Zustand in den Daten – im Wesentlichen ein Ausreißer. Solche Abweichungen können durch unerwartete Anstiege oder Rückgänge bei Metriken […]</p> </article> </div> </main> <div data-elementor-type="footer" data-elementor-id="1986" class="elementor elementor-1986 elementor-location-footer" data-elementor-post-type="elementor_library"> <section class="elementor-section elementor-top-section elementor-element elementor-element-80bdb4f mwd-footer elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="80bdb4f" data-element_type="section" data-settings="{"background_background":"classic"}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-21603a7" data-id="21603a7" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <section class="elementor-section elementor-inner-section elementor-element elementor-element-c62feec elementor-section-boxed 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