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#081e56;}.icon.icon-post {background-image: url("https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-blog.svg");}.icon.icon-success-story {background-image: url("https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-success-stories.svg");}.icon.icon-whitepaper {background-image: url("https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-whitepaper.svg");}.icon.icon-job {background-image: url("https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-jobs.svg");}.icon.icon-e-dialog-event {background-image: url("https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-events.svg");}.icon.icon-pressrelease {background-image: url("https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-presse.svg");}</style> <div data-rocket-location-hash="b4d58d7e7fd8b45b2c5dc879cde7eb3f" class="mwd-blogPost flex breadcrumb"> <div data-rocket-location-hash="0841f15ebf099eeaba6f2c7f735d0671" class="container"> <span class="parent"> <a href="https://e-dialog.group/de/blog/" title="Blog">Blog</a> </span> <span class="arrow">></span> <span class="category">Search Engine Advertising (SEA)</span> <span class="arrow">></span> <span class="child">SA360 Facebook Integration - Ein Step by Step Guide zum Vertaggen Ihrer Facebook Anzeigen für die Nutzung mit Search Ads 360</span> </div> </div> <div data-bg="https://e-dialog.group/wp-content/uploads/2022/10/blog-sa360-facebook-integration-1024x549.jpg" data-rocket-location-hash="d9ddb339b79ec8c24770c20273561729" class="mwd-blogPost flex header rocket-lazyload" style=""><div data-rocket-location-hash="ca23f7c07336b7cf8c7766d2ffffc9d9" class="container"><h1>SA360 Facebook Integration - Ein Step by Step Guide zum Vertaggen Ihrer Facebook Anzeigen für die Nutzung mit Search Ads 360</h1><p class="author">von Katharina Maurer</p></div></div><div data-rocket-location-hash="5ba37d1761429b8aa4a845fb1ec6d187" class="mwd-blogPost flex metabox space-top space-bottom"><div data-rocket-location-hash="04b24f2a01e05ca636ff58e62299aa1e" class="container"><div data-rocket-location-hash="1572ce06debb49357e5111f58a6037a3" class="col"><div class="metabox-holder"><div class="date">10. Oktober 2022</div><div class="duration"> <span class="span-reading-time rt-reading-time"><span class="rt-label rt-prefix">Lesedauer:</span> <span class="rt-time"> 3</span> <span class="rt-label rt-postfix">Minuten</span></span></div></div><div class="excerpt-box"><h3>Management Summary</h3><p>Search Ads 360 ist nicht nur das Tool um das Optimum aus Ihren Such-Kampagnen herauszuholen, sondern bietet auch die Möglichkeit, einige Social Engines (wie zum Beispiel Facebook) zu verknüpfen. So können Ihre Social-Daten noch besser genutzt und aktiviert werden. Dadurch ergibt sich ein holistisches Bild Ihrer Performance Kanäle und Ihr Attributionsmodell kann noch genauer und effizienter von den Daten lernen. Der e-dialog Step by Step Guide erklärt Ihnen, wie Sie Ihre Facebook Anzeigen richtig und schnell vertaggen können und worauf dabei besonders zu achten ist. </p></div></div><div data-rocket-location-hash="4ba29acbbfca62c6f947577f2c748b2d" class="col"><div class="categorybox"><div class="categorybox-inner"><div class="categorybox-inner-title">Search Engine Advertising (SEA)</div><p><p>Als zertifizierter Google Ads Premier Partner helfen wir Ihnen das meiste aus Ihren Kampagnen im Such- und Display-Netzwerk, Google Shopping, in Apps und auf YouTube herauszuholen.</p> </p><a href="/de/bessere-kampagnen/#search-shopping" class="btn btn--space-top">Mehr Erfahren</a></div><div id="wobble"></div></div></div></div></div><div data-rocket-location-hash="b49efa3be72975323cf1dd9c201b9509" class="mwd-blogPost flex content space-top space-bottom"><div data-rocket-location-hash="68e122c6b23b4519e49c5a2a57b5f054" class="container"> <div data-rocket-location-hash="c8f839c6e45275c3e994878e6827778a" data-elementor-type="wp-post" data-elementor-id="43101" class="elementor elementor-43101 elementor-43099" data-elementor-post-type="post"> <section class="elementor-section elementor-top-section elementor-element elementor-element-77bf2a51 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="77bf2a51" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-460707ed" data-id="460707ed" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-6bfb4aec elementor-widget elementor-widget-text-editor" data-id="6bfb4aec" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Search Ads 360 ist ein Tool der Google Marketing Platform, das es ermöglicht, Ihre Search Engine Daten optimal zu nutzen und in Echtzeit auf den Markt zu reagieren. Eines der Ziele von SA360 ist es unter anderem einen ganzheitlichen Blick auf all Ihre Performance Kanäle zu ermöglichen und so die Gebotsautomatisierung mit noch mehr Daten anzureichern. Da dürfen natürlich auch Ihre wertvollen Facebook Daten nicht fehlen. Durch das Tracking und Reporting Ihrer Facebook Metrics in Search Ads 360 werden aber dem System nicht nur mehr Daten zur Verfügung gestellt. Außerdem kann dadurch das Attributionsmodell noch genauer lernen und Cross-channel Remarketing wird ermöglicht. </p><p>Im folgenden Guide nehmen wir Sie an der Hand und führen Sie Schritt für Schritt durch das Setup der Facebook Integration in SA360.</p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-6cbfe8a elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="6cbfe8a" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-74217cd" data-id="74217cd" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-3c66e64 elementor-widget elementor-widget-heading" data-id="3c66e64" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">Überblick der benötigten Schritte</h2> </div> </div> <div class="elementor-element elementor-element-f6df937 elementor-widget elementor-widget-text-editor" data-id="f6df937" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <ul><li>Set-Up und Veröffentlichung der Facebook-Kampagnen</li><li>Anlegen benutzerdefinierter Spaltenansicht im Facebook Anzeigen Manager</li><li>Exportieren der Anzeigen aus dem Facebook Anzeigen Manager</li><li>Upload der Exportdatei in SA360 (SA360 ergänzt die Ziel-URLs mit den Clickserver URL Parametern)</li><li>Download SA360 Export-File</li><li>Import der SA360-File in den Facebook Anzeigen Manager</li></ul> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-1f8dc0c elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="1f8dc0c" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c49cd53" data-id="c49cd53" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-1a2f418 elementor-widget elementor-widget-heading" data-id="1a2f418" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">Search Ads 360 & Facebook Integration - Step by Step Guide</h2> </div> </div> <div class="elementor-element elementor-element-40714d3 elementor-widget elementor-widget-text-editor" data-id="40714d3" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>1. Bevor die zu vertaggenden Anzeigen exportiert werden können, müssen sie zuerst im Facebook Anzeigen Manager veröffentlicht werden.</p> </div> </div> <div class="elementor-element elementor-element-4ff79b8 elementor-widget elementor-widget-text-editor" data-id="4ff79b8" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>2. Öffnen Sie die Anzeigenebene im Anzeigen Manager. Wählen Sie durch setzen des Häkchens die gewünschten Anzeigen für den Export aus. Beachten Sie bitte folgende Punkte bevor sie die Anzeigen für den Export vorbereiten: </p><ul><li><b>Placement-Personalisierungen</b><span style="font-weight: 400;"> dürfen erst nach dem SA360 Tagging-Prozess vorgenommen werden, da es sonst zu einer Fehlermeldung in SA360 kommt.</span></li><li><span style="font-weight: 400;">Verwenden Sie </span><b>keine Emojis</b><span style="font-weight: 400;"> in Ihren Anzeigentexten, diese werden beim Tagging durch SA360 überschrieben.Die Emojis können aber natürlich nach dem Vertaggen wieder via Bulk-Edit zum Beispiel hinzugefügt werden.</span></li><li><span style="font-weight: 400;">Dem Anzeigenformat </span><b>Instant Experience</b><span style="font-weight: 400;"> können keine SA360 Tracking URLs hinzugefügt werden. Als Workaround können Sie aber eine Image Ad erstellen, den Tracking Link hinzufügen und erst beim Veröffentlichen der Anzeige in eine Instant Experience umwandeln. </span><span style="font-weight: 400;"><br /></span></li></ul> </div> </div> <div class="elementor-element elementor-element-bec2a17 elementor-widget elementor-widget-text-editor" data-id="bec2a17" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>3. Die Spalten Ansicht im Anzeigenmanager muss vor dem Export benutzerdefiniert angepasst werden, sodass alle für das Tracking benötigten Anzeigen Informationen übermittelt werden können.</p><p>Passen Sie die Spaltenansicht mit folgenden Spalten an: <br /><strong>Campaign ID, Campaign name, Campaign objective, Ad set ID, Ad set name, Ad ID, Ad name, Destination UR</strong>L. (Tipp: Speichern Sie diese Spaltenansicht am Besten für zukünftige Exporte als benutzerdefinierte Ansicht ab) </p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-d18d43f elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="d18d43f" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-c766a77" data-id="c766a77" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-df1a670 elementor-widget elementor-widget-image" data-id="df1a670" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <img fetchpriority="high" decoding="async" width="800" height="506" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20506'%3E%3C/svg%3E" class="attachment-large size-large wp-image-43105" alt="SA360 Facebook Integration Guide - Step 3: Spaltenansicht anpassen" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2022/10/1-1024x648.jpg 1024w, https://e-dialog.group/wp-content/uploads/2022/10/1-300x190.jpg 300w, https://e-dialog.group/wp-content/uploads/2022/10/1-768x486.jpg 768w, https://e-dialog.group/wp-content/uploads/2022/10/1-1536x971.jpg 1536w, https://e-dialog.group/wp-content/uploads/2022/10/1.jpg 1700w" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2022/10/1-1024x648.jpg" /><noscript><img fetchpriority="high" decoding="async" width="800" height="506" src="https://e-dialog.group/wp-content/uploads/2022/10/1-1024x648.jpg" class="attachment-large size-large wp-image-43105" alt="SA360 Facebook Integration Guide - Step 3: Spaltenansicht anpassen" srcset="https://e-dialog.group/wp-content/uploads/2022/10/1-1024x648.jpg 1024w, https://e-dialog.group/wp-content/uploads/2022/10/1-300x190.jpg 300w, https://e-dialog.group/wp-content/uploads/2022/10/1-768x486.jpg 768w, https://e-dialog.group/wp-content/uploads/2022/10/1-1536x971.jpg 1536w, https://e-dialog.group/wp-content/uploads/2022/10/1.jpg 1700w" sizes="(max-width: 800px) 100vw, 800px" /></noscript> </div> </div> <div class="elementor-element elementor-element-b686745 elementor-widget elementor-widget-text-editor" data-id="b686745" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>SA360 Facebook Integration Guide – Step 3: Spaltenansicht anpassen</p> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-fdcccdd" data-id="fdcccdd" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-27a5a2d elementor-widget elementor-widget-image" data-id="27a5a2d" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <img decoding="async" width="800" height="541" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20541'%3E%3C/svg%3E" class="attachment-large size-large wp-image-43108" alt="SA360 Facebook Integration Guide - Step 3: Spaltenansicht anpassen" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2022/10/2-1024x692.jpg 1024w, https://e-dialog.group/wp-content/uploads/2022/10/2-300x203.jpg 300w, https://e-dialog.group/wp-content/uploads/2022/10/2-768x519.jpg 768w, https://e-dialog.group/wp-content/uploads/2022/10/2-1536x1038.jpg 1536w, https://e-dialog.group/wp-content/uploads/2022/10/2.jpg 1696w" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2022/10/2-1024x692.jpg" /><noscript><img decoding="async" width="800" height="541" src="https://e-dialog.group/wp-content/uploads/2022/10/2-1024x692.jpg" class="attachment-large size-large wp-image-43108" alt="SA360 Facebook Integration Guide - Step 3: Spaltenansicht anpassen" srcset="https://e-dialog.group/wp-content/uploads/2022/10/2-1024x692.jpg 1024w, https://e-dialog.group/wp-content/uploads/2022/10/2-300x203.jpg 300w, https://e-dialog.group/wp-content/uploads/2022/10/2-768x519.jpg 768w, https://e-dialog.group/wp-content/uploads/2022/10/2-1536x1038.jpg 1536w, https://e-dialog.group/wp-content/uploads/2022/10/2.jpg 1696w" sizes="(max-width: 800px) 100vw, 800px" /></noscript> </div> </div> <div class="elementor-element elementor-element-80a54be elementor-widget elementor-widget-text-editor" data-id="80a54be" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>SA360 Facebook Integration Guide – Step 3: Spaltenansicht anpassen</p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-ea6ad81 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="ea6ad81" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e61a6a8" data-id="e61a6a8" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-f3111d3 elementor-widget elementor-widget-text-editor" data-id="f3111d3" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>4. Exportieren Sie die ausgewählten Anzeigen im CSV Format.</p> </div> </div> <div class="elementor-element elementor-element-38c8d9a elementor-widget elementor-widget-image" data-id="38c8d9a" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <img decoding="async" width="800" height="308" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20308'%3E%3C/svg%3E" class="attachment-large size-large wp-image-43111" alt="SA360 Facebook Integration Guide - Step 4: Export im CSV Format" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2022/10/3-1024x394.jpg 1024w, https://e-dialog.group/wp-content/uploads/2022/10/3-300x115.jpg 300w, https://e-dialog.group/wp-content/uploads/2022/10/3-768x296.jpg 768w, https://e-dialog.group/wp-content/uploads/2022/10/3-1536x591.jpg 1536w, https://e-dialog.group/wp-content/uploads/2022/10/3.jpg 1712w" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2022/10/3-1024x394.jpg" /><noscript><img loading="lazy" decoding="async" width="800" height="308" src="https://e-dialog.group/wp-content/uploads/2022/10/3-1024x394.jpg" class="attachment-large size-large wp-image-43111" alt="SA360 Facebook Integration Guide - Step 4: Export im CSV Format" srcset="https://e-dialog.group/wp-content/uploads/2022/10/3-1024x394.jpg 1024w, https://e-dialog.group/wp-content/uploads/2022/10/3-300x115.jpg 300w, https://e-dialog.group/wp-content/uploads/2022/10/3-768x296.jpg 768w, https://e-dialog.group/wp-content/uploads/2022/10/3-1536x591.jpg 1536w, https://e-dialog.group/wp-content/uploads/2022/10/3.jpg 1712w" sizes="(max-width: 800px) 100vw, 800px" /></noscript> </div> </div> <div class="elementor-element elementor-element-839e194 elementor-widget elementor-widget-text-editor" data-id="839e194" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>SA360 Facebook Integration Guide – Step 4: Export im CSV Format</p> </div> </div> <div class="elementor-element elementor-element-92f45bd elementor-widget elementor-widget-text-editor" data-id="92f45bd" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>5. Öffnen Sie SA360 und laden die Datei wie gefolgt hoch:</p><ul><li>Im linken Navigationsmenü auf den Tab “Uploads” klicken und den Reiter “Soziale Netzwerke” auswählen.</li><li>“Aus der Enginge heruntergeladene Kampagnen” auswählen</li><li>Ihr Facebook-Konto auswählen</li><li>CSV Datei hochladen</li><li>Sobald der Status “Abgeschlossen” anzeigt wurden die Links erfolgreich mit den Tracking-Parametern ergänzt. Laden Sie die fertige CSV Datei wieder herunter.</li></ul> </div> </div> <div class="elementor-element elementor-element-9a09018 elementor-widget elementor-widget-image" data-id="9a09018" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <img decoding="async" width="800" height="91" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%2091'%3E%3C/svg%3E" class="attachment-large size-large wp-image-43114" alt="SA360 Facebook Integration Guide - Step 5: Upload" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2022/10/4-1024x116.jpg 1024w, https://e-dialog.group/wp-content/uploads/2022/10/4-300x34.jpg 300w, https://e-dialog.group/wp-content/uploads/2022/10/4-768x87.jpg 768w, https://e-dialog.group/wp-content/uploads/2022/10/4-1536x174.jpg 1536w, https://e-dialog.group/wp-content/uploads/2022/10/4.jpg 1698w" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2022/10/4-1024x116.jpg" /><noscript><img loading="lazy" decoding="async" width="800" height="91" src="https://e-dialog.group/wp-content/uploads/2022/10/4-1024x116.jpg" class="attachment-large size-large wp-image-43114" alt="SA360 Facebook Integration Guide - Step 5: Upload" srcset="https://e-dialog.group/wp-content/uploads/2022/10/4-1024x116.jpg 1024w, https://e-dialog.group/wp-content/uploads/2022/10/4-300x34.jpg 300w, https://e-dialog.group/wp-content/uploads/2022/10/4-768x87.jpg 768w, https://e-dialog.group/wp-content/uploads/2022/10/4-1536x174.jpg 1536w, https://e-dialog.group/wp-content/uploads/2022/10/4.jpg 1698w" sizes="(max-width: 800px) 100vw, 800px" /></noscript> </div> </div> <div class="elementor-element elementor-element-de0a097 elementor-widget elementor-widget-text-editor" data-id="de0a097" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>6. Wechseln Sie wieder in den Facebook Anzeigen Manager und importieren Sie die CSV Datei mit den angepassten URLs. Achten Sie auf Fehlermeldungen. </p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-1f87ffb1 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="1f87ffb1" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-35620001" data-id="35620001" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-597d932d elementor-widget elementor-widget-heading" data-id="597d932d" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">Fazit:</h2> </div> </div> <div class="elementor-element elementor-element-2ccc6c41 elementor-widget elementor-widget-text-editor" data-id="2ccc6c41" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Holen Sie mit der Möglichkeit der SA360 Social Integration noch mehr aus Ihren Daten heraus. In sechs einfachen Schritten machen Sie Ihre Facebook Kampagnen startklar um das volle Potential zu nutzen. Ihre Floodlight Tags können nun auch die Facebook Performance messen und so ein noch genaueres Attributions-Modell bilden. Außerdem kann auch Remarketing genutzt werden und das Reporting ist nun einheitlicher möglich.</p> </div> </div> <div class="elementor-element elementor-element-d133b71 elementor-widget elementor-widget-heading" data-id="d133b71" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h3 class="elementor-heading-title elementor-size-default">Sie haben noch Fragen, brauchen Unterstützung bei Ihren Social Kampagnen oder interessieren sich für Search Ads 360? Kontaktieren Sie uns via <a href="mailto:kontakt@e-dialog.group">kontakt@e-dialog.group</a></h3> </div> </div> </div> </div> </div> </section> </div> </div></div><div data-rocket-location-hash="ddfa30e7b85577acd84410f15654357f" class="mwd-blogPost flex call-to-action space-top space-bottom"><div data-rocket-location-hash="f9357140ee36883ea6064de5d7279a99" class="container"><div data-rocket-location-hash="b0ba8a09814c8228efb38942e632ca71" class="call-to-action-inner"><span class="lead">Kampagne anfragen</span><div class="call-to-action-inner-title">Bereit für Ihr neues Projekt?</div><p>Wir freuen uns auf Ihre Anfrage und beraten Sie gerne unverbindlich! 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alt="Google Ads: Discovery wird zu Demand Gen - Das ändert sich jetzt" decoding="async" srcset="https://e-dialog.group/wp-content/uploads/2023/10/demand-gen-kampagnen-google-ads-768x412.jpg 768w, https://e-dialog.group/wp-content/uploads/2023/10/demand-gen-kampagnen-google-ads-300x161.jpg 300w, https://e-dialog.group/wp-content/uploads/2023/10/demand-gen-kampagnen-google-ads-1024x549.jpg 1024w, https://e-dialog.group/wp-content/uploads/2023/10/demand-gen-kampagnen-google-ads-1536x824.jpg 1536w, https://e-dialog.group/wp-content/uploads/2023/10/demand-gen-kampagnen-google-ads-2048x1098.jpg 2048w, https://e-dialog.group/wp-content/uploads/2023/10/demand-gen-kampagnen-google-ads-1175x630.jpg 1175w" sizes="(max-width: 768px) 100vw, 768px" /></noscript> </div> <div class="c-post-types__entry-badge c-post-types__entry-badge--category"> Search Engine Advertising (SEA) </div> </a> <div class="c-post-types__entry-text"> <h3 class="c-post-types__entry-title"> <a href="https://e-dialog.group/de/blog/search-engine-advertising-sea-de/google-ads-discovery-wird-zu-demand-gen-das-andert-sich-jetzt/"> Google Ads: Discovery wird zu Demand Gen – Das ändert sich jetzt </a> </h3> <a class="c-post-types__entry-read-more" href="https://e-dialog.group/de/blog/search-engine-advertising-sea-de/google-ads-discovery-wird-zu-demand-gen-das-andert-sich-jetzt/"> MEHR LESEN </a> </div> </div> </article> </div> </div> <div class="c-post-types__swiper-controls"> <div class="c-post-types__swiper-control c-post-types__swiper-control--prev"></div> <div class="c-post-types__swiper-control c-post-types__swiper-control--next"></div> </div> </div> </div> </div> <div data-elementor-type="footer" data-elementor-id="44672" class="elementor elementor-44672 elementor-1986 elementor-location-footer" data-elementor-post-type="elementor_library"> <section class="elementor-section elementor-top-section elementor-element elementor-element-80bdb4f mwd-footer elementor-section-boxed 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