{"id":13687,"date":"2025-10-27T17:57:42","date_gmt":"2025-10-27T17:57:42","guid":{"rendered":"https:\/\/e-dialog.group\/event\/pcon\/"},"modified":"2026-02-26T16:41:21","modified_gmt":"2026-02-26T16:41:21","slug":"pcon","status":"publish","type":"event","link":"https:\/\/e-dialog.group\/en\/event\/pcon\/","title":{"rendered":"PCon"},"content":{"rendered":"
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PCon: All Touchpoints – One Conference<\/h1>
\n \n \n <\/rect>\n <\/path>\n <\/svg>\n 02.10.2025<\/span>\n | <\/span>\n \n <\/circle>\n <\/polyline>\n <\/svg>\n 09:00<\/span>\n <\/span>\n \n \n <\/path>\n <\/circle>\n <\/svg>\n Palais Wertheim, Vienna <\/span>\n <\/div>\n

PCon (formerly ProgrammatiCon) has covered the full spectrum of digital campaigns for 10 years. We bring exciting speakers to Vienna and discuss what drives marketers, advertisers, publishers, and agencies.<\/p>\n<\/div>\n \n To the PCon website\n <\/a> <\/div>\n <\/div>\n

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The focus is on the trends, tools and topics that drive digital marketing forward.<\/h2>

Campaigning, creatives & reporting<\/strong><\/p>\n

Zero-click web & the future of digital media<\/strong><\/p>\n

Connected TV, DOOH & games as ad formats<\/strong><\/p>\n

Full-funnel & B2B lead gen<\/strong><\/p>\n

Social shopping, AI & the new e-commerce<\/strong><\/p>\n

Creative excellence in the digital space<\/strong><\/p>\n

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PCon stands for in-depth expertise, practical insights and genuine peer-to-peer exchange. We look forward to seeing you!<\/p>\n<\/div>\n <\/div>\n <\/div>\n<\/div>

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Photo credit: StudioF-YvonneFetz<\/small><\/p>\n <\/div>\n<\/div>

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Review of the last conferences<\/h2> <\/div>\n <\/div>\n
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Campaigns<\/div>\n

Setting the Course in Digital Marketing: AI, CTV, and Creatives in Focus at PCon in Vienna<\/h3>\n
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Analytics<\/div>\n

Google Analytics Conference: The “Single Source of Truth” is Obsolete<\/h3>\n
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Campaigns<\/div>\n

Rethinking media planning: Summit of the digital advertising industry at ProgrammatiCon 2024<\/h3>\n
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Analytics<\/div>\n

e-dialog’s Google marketing conference attracts almost 1,000 participants from the DACH region<\/h3>\n
\n Read more \n <\/path>\n <\/svg>\n <\/div>\n <\/a>\n <\/div>\n <\/div>\n <\/div>\n<\/div>","protected":false},"featured_media":13650,"template":"","meta":{"_acf_changed":false},"categories":[446,447],"country":[469],"c-year":[7],"class_list":["post-13687","event","type-event","status-publish","has-post-thumbnail","hentry","category-campaigns","category-creatives","country-austria","c-year-7"],"acf":[],"yoast_head":"\nPCon Conference 2025 \u2013 All Touchpoints | e-dialog<\/title>\n\n\n\n\n\n\n\n\n\n\n\n\n\t\n\t\n\t\n\n