{"id":16224,"date":"2026-06-03T15:24:28","date_gmt":"2026-06-03T15:24:28","guid":{"rendered":"https:\/\/e-dialog.group\/ai-in-marketing\/edify\/"},"modified":"2026-06-23T07:48:20","modified_gmt":"2026-06-23T07:48:20","slug":"edify","status":"publish","type":"page","link":"https:\/\/e-dialog.group\/en\/ai-in-marketing\/edify\/","title":{"rendered":"edify"},"content":{"rendered":"<div id=\"content-header-full-block_8cb01b6f318a6ffa065801db75d6071a\" class=\"content-header-full block block--content-header-full\" data-title=\"\">\n  <div class=\"content-header-full__content content\">\n    <div class=\"content__bg bg\">\n              <img decoding=\"async\" style=\"object-position: 50% 50%\" class=\"bg__img img img--desktop\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Header-Image-Original-Keyframe_processed-Teaser.png\" alt=\"\" fetchpriority=\"high\">\n                    <img decoding=\"async\" style=\"object-position: 50% 50%\" class=\"bg__img img img--mobile\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Header-Image-Original-Keyframe_processed-Teaser.png\" alt=\"\" fetchpriority=\"high\">\n          <\/div>\n    <div class=\"content__info info\">\n            <h1 class=\"info__hl\">edify: Agentic Performance Marketing from e-dialog<\/h1>              <div class=\"info__text\">\n          <p>Manage your entire campaign process in a single AI interface. Generate, synchronize, and optimize hundreds of on-brand assets across platforms. That&rsquo;s Agentic Performance Marketing with edify.  <\/p>\n        <\/div>\n            <a href=\"mailto:dh@e-dialog.group?subject=edify%20Demo%20Anfrage\" target=\"_self\" class=\"info__cta\">\n        Get your demo now.  \n      <\/a>    <\/div>\n  <\/div>\n<\/div>\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\"><div id=\"image-fullscreen-block_2a541d723bcdfee7b96e557bc8d524c5\" class=\"image-fullscreen block block--image-fullscreen\" data-title=\"\">\n  <div class=\"image-fullscreen__content content\">\n    <img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"440\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Logo-edify-mit-margin2.png\" class=\"content__img img img--desktop\" alt=\"\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Logo-edify-mit-margin2.png 1920w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Logo-edify-mit-margin2-300x69.png 300w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Logo-edify-mit-margin2-1024x235.png 1024w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Logo-edify-mit-margin2-768x176.png 768w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Logo-edify-mit-margin2-1536x352.png 1536w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\">    <img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"669\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Logo-edify-mit-margin.png\" class=\"content__img img img--mobile\" alt=\"\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Logo-edify-mit-margin.png 1920w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Logo-edify-mit-margin-300x105.png 300w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Logo-edify-mit-margin-1024x357.png 1024w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Logo-edify-mit-margin-768x268.png 768w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Logo-edify-mit-margin-1536x535.png 1536w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\">  <\/div>\n<\/div>\n\n<aside id=\"aside-content-block_d7a282f92f1e8650938b913fa8d15803\" class=\"aside-content block block--aside-content\" data-title=\"\">\n  <div class=\"aside-content__content content\">\n                  <nav class=\"content__nav\" id=\"aside-nav\">\n          <ul>\n                                      <li>\n                <a href=\"https:\/\/e-dialog.group\/en\/ai-in-marketing\/edify\/#was-ist-edify\" class=\"active\">What is edify?<\/a>\n              <\/li>\n                          <li>\n                <a href=\"https:\/\/e-dialog.group\/en\/ai-in-marketing\/edify\/#wie-funktioniert-edify\" class=\"\">How does edify work?<\/a>\n              <\/li>\n                          <li>\n                <a href=\"https:\/\/e-dialog.group\/en\/ai-in-marketing\/edify\/#edify-implementieren\" class=\"\">Implement edify<\/a>\n              <\/li>\n                          <li>\n                <a href=\"https:\/\/e-dialog.group\/en\/ai-in-marketing\/edify\/#deine-vorteile\" class=\"\">Your advantages<\/a>\n              <\/li>\n                          <li>\n                <a href=\"https:\/\/e-dialog.group\/en\/ai-in-marketing\/edify\/#demo-anfragen\" class=\"\">Request a demo<\/a>\n              <\/li>\n                          <li>\n                <a href=\"https:\/\/e-dialog.group\/en\/ai-in-marketing\/edify\/#faq\" class=\"\">FAQ<\/a>\n              <\/li>\n                      <\/ul>\n        <\/nav>\n        <button class=\"content__mobile-nav-trigger\">\n          Inhaltsverzeichnis\n          <svg width=\"26\" height=\"25\" viewbox=\"0 0 26 25\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n            <circle cx=\"13\" cy=\"12.5\" r=\"12.5\" fill=\"#0045A5\"><\/circle>\n            <path d=\"M19 15L13 9L7 15\" stroke=\"white\" stroke-width=\"2\"><\/path>\n          <\/svg>\n        <\/button>\n            <\/div>\n<\/aside><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\"><div id=\"was-ist-edify\" class=\"basic-content block block--basic-content\" data-title=\"What is edify?\">\n  <div class=\"basic-content__content content\">\n    <h2>What is edify?<\/h2>\n<p>With <strong>edify<\/strong>, you manage the entire campaign process from a single interface&mdash;automatically and regardless of the advertising channels used. AI doesn&rsquo;t just provide support here; it drives the entire cycle. This creates a self-learning campaign loop and, as a result, true agentic performance marketing. Based on product and company data, the AI identifies requirements, analyzes the competition, automatically creates on-brand assets, and activates, evaluates, and optimizes campaigns in near real time. In practice, this means that generative AI creates an enormous variety of advertising materials at the click of a button.    <\/p>\n<p>edify is a flexible, AI-powered framework developed in-house by e-dialog and customized specifically for your business. This is the only way AI models can use your data to generate relevant campaigns for your brand that contribute to your goals. By leveraging the power of generative AI, you can maximize efficiency gains for your business.  <\/p>\n  <\/div>\n<\/div>\n\n<div id=\"video-block_2c2317efa1a5db6cd2b56079f449ac1f\" class=\"video block block--video\" data-title=\"\" data-video-title=\"edify: Agentic Performance Marketing from e-dialog\">\n            <div class=\"video__item video__item--desktop\">\n        <video src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/1080P-Edify-Teaser-e-dialog.mov\" controls><\/video>\n        <img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1428\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Edify-Cover-Image_processed.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Edify-Cover-Image_processed.jpg 2560w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Edify-Cover-Image_processed-300x167.jpg 300w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Edify-Cover-Image_processed-1024x571.jpg 1024w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Edify-Cover-Image_processed-768x428.jpg 768w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Edify-Cover-Image_processed-1536x857.jpg 1536w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Edify-Cover-Image_processed-2048x1142.jpg 2048w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\">                  <button aria-label=\"play\">\n            <svg width=\"19\" height=\"21\" viewbox=\"0 0 19 21\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n              <path d=\"M18.0991 10.067C18.4325 10.2594 18.4325 10.7406 18.0991 10.933L1.07554 20.7616C0.742202 20.954 0.325536 20.7135 0.325536 20.3286L0.325537 0.671424C0.325537 0.286524 0.742203 0.0459617 1.07554 0.238412L18.0991 10.067Z\"><\/path>\n            <\/svg>\n          <\/button>\n              <\/div>\n              <div class=\"video__item video__item--mobile\">\n        <video src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/1080P-Edify-Teaser-e-dialog.mov\" controls><\/video>\n        <img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1428\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Edify-Cover-Image_processed.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Edify-Cover-Image_processed.jpg 2560w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Edify-Cover-Image_processed-300x167.jpg 300w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Edify-Cover-Image_processed-1024x571.jpg 1024w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Edify-Cover-Image_processed-768x428.jpg 768w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Edify-Cover-Image_processed-1536x857.jpg 1536w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Edify-Cover-Image_processed-2048x1142.jpg 2048w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\">                  <button aria-label=\"play\">\n            <svg width=\"19\" height=\"21\" viewbox=\"0 0 19 21\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n              <path d=\"M18.0991 10.067C18.4325 10.2594 18.4325 10.7406 18.0991 10.933L1.07554 20.7616C0.742202 20.954 0.325536 20.7135 0.325536 20.3286L0.325537 0.671424C0.325537 0.286524 0.742203 0.0459617 1.07554 0.238412L18.0991 10.067Z\"><\/path>\n            <\/svg>\n          <\/button>\n              <\/div>\n      <\/div>\n\n<div id=\"basic-content-block_f1310c31acbdf2745125910a1022cf40\" class=\"basic-content block block--basic-content\" data-title=\"\">\n  <div class=\"basic-content__content content\">\n    <p style=\"text-align: right;\"><small>Video: AI-generated<\/small><\/p>\n  <\/div>\n<\/div>\n\n<div id=\"wie-funktioniert-edify\" class=\"basic-content block block--basic-content\" data-title=\"How does edify work?\">\n  <div class=\"basic-content__content content\">\n    <h2>How does edify work? The five interlocking modules <\/h2>\n<p>The framework is hosted on <a href=\"https:\/\/e-dialog.group\/en\/google-sales-partner\/google-cloud-platform\/\">Google Cloud<\/a> and uses the latest AI models and innovations. The entire campaign process is controlled end-to-end via five seamlessly linked modules: <\/p>\n  <\/div>\n<\/div>\n\n  <div id=\"big-ol-block_af0a24dc9bf8310ecc237fdfeda0c8de\" class=\"big-ol block block--big-ol\" data-title=\"\">\n    <ol class=\"big-ol__content content\">\n              <li class=\"content__li li\">\n          <div class=\"li__index\">\n            01          <\/div>\n          <div class=\"li__main li-main\">\n                          <h3 class=\"li-main__hl\">Briefing Studio<\/h3>                                      <div class=\"li-main__content\"><p>In this module, you&rsquo;ll create the briefing for your campaign <strong>based on the company data<\/strong> we used to train the system&mdash;from product feeds and landing pages to market research. Generative AI is used to analyze this data and translate it into a master briefing. <\/p>\n<\/div>\n                      <\/div>\n        <\/li>\n              <li class=\"content__li li\">\n          <div class=\"li__index\">\n            02          <\/div>\n          <div class=\"li__main li-main\">\n                          <h3 class=\"li-main__hl\">Asset Generation<\/h3>                                      <div class=\"li-main__content\"><p>Based on the briefing, edify generates hundreds <strong>of customized<\/strong> text, image, and video variations that comply with both your brand guidelines and the specifications of the selected advertising channels.<\/p>\n<\/div>\n                      <\/div>\n        <\/li>\n              <li class=\"content__li li\">\n          <div class=\"li__index\">\n            03          <\/div>\n          <div class=\"li__main li-main\">\n                          <h3 class=\"li-main__hl\">Campaign Sync<\/h3>                                      <div class=\"li-main__content\"><p>edify synchronizes the generated creatives <strong>in real time<\/strong> via APIs with platforms such as YouTube, Google Ads, DV360, and Meta, verifies them, and enables cross-platform tracking.<\/p>\n<\/div>\n                      <\/div>\n        <\/li>\n              <li class=\"content__li li\">\n          <div class=\"li__index\">\n            04          <\/div>\n          <div class=\"li__main li-main\">\n                          <h3 class=\"li-main__hl\">Performance Tracking<\/h3>                                      <div class=\"li-main__content\"><p>edify monitors the performance of all creatives in real time. Top performers are highlighted, and underperforming assets are automatically paused&mdash; <strong>across all platforms<\/strong>. <\/p>\n<\/div>\n                      <\/div>\n        <\/li>\n              <li class=\"content__li li\">\n          <div class=\"li__index\">\n            05          <\/div>\n          <div class=\"li__main li-main\">\n                          <h3 class=\"li-main__hl\">Asset Adaptation<\/h3>                                      <div class=\"li-main__content\"><p>Insights from successful assets are fed back into the AI. <strong>edify autonomously learns<\/strong> which visual and textual triggers drive conversions and automatically generates the next, optimized generation of assets. Once you approve them, edify immediately applies the insights gained to new variations. <\/p>\n<\/div>\n                      <\/div>\n        <\/li>\n          <\/ol>\n  <\/div>\n\n\n<div id=\"image-fullscreen-block_eb25d32462e646a6b46328badba4e5cc\" class=\"image-fullscreen block block--image-fullscreen\" data-title=\"\">\n  <div class=\"image-fullscreen__content content\">\n    <img loading=\"lazy\" decoding=\"async\" width=\"1695\" height=\"1047\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/e-dialog-Agentic-Performance-Marketing-Grafik-weiss-2.png\" class=\"content__img img img--desktop\" alt=\"\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/e-dialog-Agentic-Performance-Marketing-Grafik-weiss-2.png 1695w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/e-dialog-Agentic-Performance-Marketing-Grafik-weiss-2-300x185.png 300w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/e-dialog-Agentic-Performance-Marketing-Grafik-weiss-2-1024x633.png 1024w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/e-dialog-Agentic-Performance-Marketing-Grafik-weiss-2-768x474.png 768w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/e-dialog-Agentic-Performance-Marketing-Grafik-weiss-2-1536x949.png 1536w\" sizes=\"auto, (max-width: 1695px) 100vw, 1695px\">    <img loading=\"lazy\" decoding=\"async\" width=\"1695\" height=\"1047\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/e-dialog-Agentic-Performance-Marketing-Grafik-weiss-2.png\" class=\"content__img img img--mobile\" alt=\"\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/e-dialog-Agentic-Performance-Marketing-Grafik-weiss-2.png 1695w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/e-dialog-Agentic-Performance-Marketing-Grafik-weiss-2-300x185.png 300w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/e-dialog-Agentic-Performance-Marketing-Grafik-weiss-2-1024x633.png 1024w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/e-dialog-Agentic-Performance-Marketing-Grafik-weiss-2-768x474.png 768w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/e-dialog-Agentic-Performance-Marketing-Grafik-weiss-2-1536x949.png 1536w\" sizes=\"auto, (max-width: 1695px) 100vw, 1695px\">  <\/div>\n<\/div>\n\n<div id=\"basic-content-block_1b67b736452481faeef62aea4823a97d\" class=\"basic-content block block--basic-content block--increase-margin\" data-title=\"\">\n  <div class=\"basic-content__content content\">\n    <p><small>Image: The five interlocking modules of the edify framework, source: e-dialog<\/small><\/p>\n  <\/div>\n<\/div>\n\n<div id=\"edify-implementieren\" class=\"nested-accordion block block--nested-accordion block--increase-margin\" data-title=\"Implement edify\">\n  <div class=\"nested-accordion__content content\">\n          <div class=\"content__items items\">\n                  <details class=\"items__item item\" itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\" open>\n            <summary class=\"item__header header\">\n              <div class=\"header__headlines headlines\">\n                <h2 class=\"headlines__hl\">How we implement edify<\/h2>                              <\/div>\n              <div class=\"header__inner inner-content\">\n                <div class=\"inner-content__intro\">\n                                  <\/div>\n                <div class=\"inner-content__right\">\n                                    <div class=\"inner-content__cta\">\n                    <span><\/span>\n                    <span><\/span>\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"40\" height=\"40\" viewbox=\"0 0 40 40\" fill=\"none\">\n                      <circle cx=\"20\" cy=\"20\" r=\"20\" transform=\"matrix(1.19249e-08 -1 -1 -1.19249e-08 40 40)\"><\/circle>\n                      <path d=\"M12.8594 22.3633L19.593 16L27.0001 22.3633\" stroke-width=\"3\" stroke-linecap=\"round\"><\/path>\n                    <\/svg>\n                  <\/div>\n                <\/div>\n              <\/div>\n            <\/summary>\n            <div class=\"item__main main\" itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\n              <div class=\"main__col col col--left\">\n                <p>The path to a customized Agentic marketing platform for your company follows a clearly structured process through which we guide you:<\/p>\n                              <\/div>\n              <div class=\"main__col col col--right\">\n                                                  <div class=\"col__boxes boxes\">\n                                          <div class=\"boxes__box\"><p><strong>1st Workshop &amp; Strategy:<\/strong> We analyze your workflows, identify asset gaps and define the technological requirements.<\/p>\n<\/div>\n                                          <div class=\"boxes__box\"><p><strong>2. data connection:<\/strong> We securely integrate your product feeds, media databases and brand guidelines into your private instance on the Google Cloud.<\/p>\n<\/div>\n                                          <div class=\"boxes__box\"><p><strong>3. workflow optimization:<\/strong> We configure, test and optimize the generation of briefings, assets and campaigns and ensure quality control at all stages.<\/p>\n<\/div>\n                                          <div class=\"boxes__box\"><p><strong>4. launch &amp; API activation:<\/strong> We provide a user interface adapted to your company and activate the transfer of assets to channels such as YouTube, Google Ads or Meta.<\/p>\n<\/div>\n                                          <div class=\"boxes__box\"><p><strong>5. reporting &amp; development:<\/strong> We analyze the quality of the campaigns, evaluate the learning ability of the system and develop it further according to your wishes.<\/p>\n<\/div>\n                                      <\/div>\n                              <\/div>\n            <\/div>\n          <\/details>\n              <\/div>\n      <\/div>\n<\/div>\n\n<div id=\"deine-vorteile\" class=\"basic-content block block--basic-content block--no-margin\" data-title=\"Your advantages\">\n  <div class=\"basic-content__content content\">\n    <h2>Your advantages: Why Agentic Performance Marketing with e-dialog?<\/h2>\n  <\/div>\n<\/div>\n\n  <div id=\"big-ol-block_fc993789ce80e034e4b60f50cc4f1193\" class=\"big-ol block block--big-ol block--increase-margin big-ol--yellow\" data-title=\"\">\n    <ol class=\"big-ol__content content\">\n              <li class=\"content__li li\">\n          <div class=\"li__index\">\n            01          <\/div>\n          <div class=\"li__main li-main\">\n                          <h3 class=\"li-main__hl\">Certified Google Cloud Partner<\/h3>                                      <div class=\"li-main__content\"><p>As an <a href=\"https:\/\/e-dialog.group\/en\/google-sales-partner\/google-cloud-platform\/\">official partner<\/a>, e-dialog implements edify directly in your cloud infrastructure. This allows you to use Gemini Enterprise&rsquo;s advanced models in a protected environment without giving up control of your data. <\/p>\n<\/div>\n                      <\/div>\n        <\/li>\n              <li class=\"content__li li\">\n          <div class=\"li__index\">\n            02          <\/div>\n          <div class=\"li__main li-main\">\n                          <h3 class=\"li-main__hl\">Symbiosis of technology and campaign expertise<\/h3>                                      <div class=\"li-main__content\"><p>We seamlessly combine a deep understanding of IT and data with many years of excellence in paid media and <a href=\"https:\/\/e-dialog.group\/en\/strategies\/performance-marketing-agency\/\">performance marketing<\/a>. Only this combination makes the development of a truly intelligent, autonomous platform like edify possible. The result: algorithms that not only process data, but also optimize your campaigns strategically and demonstrably successfully.  <\/p>\n<\/div>\n                      <\/div>\n        <\/li>\n              <li class=\"content__li li\">\n          <div class=\"li__index\">\n            03          <\/div>\n          <div class=\"li__main li-main\">\n                          <h3 class=\"li-main__hl\">Strategic consulting<\/h3>                                      <div class=\"li-main__content\"><p>Our partnership does not end with the technical setup of the framework. e-dialog strategically embeds edify into your entire digital roadmap and accompanies your marketing teams from the initial workflow analysis to the scaling of your creative and media processes. <\/p>\n<\/div>\n                      <\/div>\n        <\/li>\n          <\/ol>\n  <\/div>\n\n\n<div id=\"demo-anfragen\" class=\"teaser-slim block block--teaser-slim block--increase-margin\" data-title=\"Request a demo\">\n  <div class=\"teaser-slim__content content\">\n    <div class=\"content__img\">\n              <img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"574\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Header-Image-Original-Keyframe_processed-1024x574.png\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Header-Image-Original-Keyframe_processed-1024x574.png 1024w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Header-Image-Original-Keyframe_processed-300x168.png 300w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Header-Image-Original-Keyframe_processed-768x431.png 768w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Header-Image-Original-Keyframe_processed-1536x861.png 1536w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/06\/Header-Image-Original-Keyframe_processed-2048x1148.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\">          <\/div>\n    <div class=\"content__info info\">\n              <svg class=\"info__decoration\" width=\"267\" height=\"127\" viewbox=\"0 0 267 127\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n          <path d=\"M151.031 29C218.027 29 272.138 83.0603 272.138 149.5C272.138 215.94 218.027 270 151.031 270C84.0352 270 29.9248 215.94 29.9248 149.5C29.9248 83.0603 84.0352 29 151.031 29Z\" stroke=\"#FBC105\" stroke-width=\"58\"><\/path>\n        <\/svg>\n                    <div class=\"info__sl\">Convince yourself of the speed and quality of agency campaigns with edify.<\/div>\n            <h2 class=\"info__hl\">Take a look in the engine room<\/h2>      <a href=\"mailto:dh@e-dialog.group?subject=edify%20Demo%20Anfrage\" target=\"_self\" class=\"info__cta\">\n        Request your edify demo now.\n      <\/a>    <\/div>\n  <\/div>\n<\/div>\n\n<div id=\"faq\" class=\"basic-content block block--basic-content\" data-title=\"FAQ\">\n  <div class=\"basic-content__content content\">\n    <h2>Frequently asked questions (FAQ)<\/h2>\n  <\/div>\n<\/div>\n\n<div id=\"accordion-block_1f7f6f309fe4710fe739c32f781b3ef1\" class=\"accordion block block--accordion\" data-title=\"\">\n  <div class=\"accordion__content content\">\n          <div class=\"content__entries entries\">\n                  <details class=\"entries__entry entry\">\n            <summary class=\"entry__header\">\n              <h3>Is edify a ready-made SaaS software that I buy as a subscription?<\/h3>\n              <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 24 24\">\n                <circle fill=\"#0045a5\" cx=\"12\" cy=\"12\" r=\"11.77\"><\/circle>\n                <path fill=\"none\" stroke=\"#fff\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"1.5\" d=\"M6.06,8.71l5.74,6.49s.01.02.02.02c.11.09.27.08.36-.02l5.74-6.49\"><\/path>\n              <\/svg>\n            <\/summary>\n            <div class=\"entry__text\">\n              <div>\n                <p>No. edify is a technological framework developed by e-dialog. Our service consists of seamlessly integrating this system into your existing IT infrastructure, adapting it to your corporate design and implementing it precisely in line with your marketing workflows.  <\/p>\n              <\/div>\n            <\/div>\n          <\/details>\n                  <details class=\"entries__entry entry\">\n            <summary class=\"entry__header\">\n              <h3>What role does the Google Cloud Platform (GCP) play?<\/h3>\n              <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 24 24\">\n                <circle fill=\"#0045a5\" cx=\"12\" cy=\"12\" r=\"11.77\"><\/circle>\n                <path fill=\"none\" stroke=\"#fff\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"1.5\" d=\"M6.06,8.71l5.74,6.49s.01.02.02.02c.11.09.27.08.36-.02l5.74-6.49\"><\/path>\n              <\/svg>\n            <\/summary>\n            <div class=\"entry__text\">\n              <div>\n                <p>GCP provides the technological foundation. Through Gemini Enterprise, we use state-of-the-art generative AI models in a fully secure, GDPR-compliant environment.   <\/p>\n              <\/div>\n            <\/div>\n          <\/details>\n                  <details class=\"entries__entry entry\">\n            <summary class=\"entry__header\">\n              <h3>How does the framework differ from the AI tools from Google or Meta?<\/h3>\n              <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 24 24\">\n                <circle fill=\"#0045a5\" cx=\"12\" cy=\"12\" r=\"11.77\"><\/circle>\n                <path fill=\"none\" stroke=\"#fff\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"1.5\" d=\"M6.06,8.71l5.74,6.49s.01.02.02.02c.11.09.27.08.36-.02l5.74-6.49\"><\/path>\n              <\/svg>\n            <\/summary>\n            <div class=\"entry__text\">\n              <div>\n                <p>Large ad networks optimize natively within their own ecosystem, which often leads to black box decisions and loss of control over visuals. edify centralizes the intelligence in your own cloud. It generates consistent creative across channels and uses platforms like Google Ads or DV360 purely to distribute fully finished ads.  <\/p>\n              <\/div>\n            <\/div>\n          <\/details>\n              <\/div>\n      <\/div>\n<\/div><\/div>\n<\/div>\n<div id=\"teaser-classic-block_3957c6a9d68fd20d2c5f5f214d50c848\" class=\"teaser-classic block block--teaser-classic\" data-title=\"\">\n  <div class=\"teaser-classic__content content\">\n    <div class=\"content__top top\">\n      <div class=\"top__info info\">\n                  <div class=\"info__sl\">\n            <svg width=\"15\" height=\"15\" viewbox=\"0 0 15 15\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n              <circle cx=\"7.5\" cy=\"7.5\" r=\"6\" stroke=\"#C32218\" stroke-width=\"3\"><\/circle>\n            <\/svg>\n            Knowledge          <\/div>\n                <h2 class=\"info__hl\">Relevant News &amp; Updates<\/h2>      <\/div>\n          <\/div>\n    <div class=\"content__posts posts-teaser\">\n                      <div class=\"posts-teaser__post-teaser post-teaser \">\n                      <div class=\"post-teaser__img\">\n              <img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"161\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/07\/Matomo-Scrolltracking_processed-300x161.png\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/07\/Matomo-Scrolltracking_processed-300x161.png 300w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/07\/Matomo-Scrolltracking_processed-1024x549.png 1024w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/07\/Matomo-Scrolltracking_processed-768x412.png 768w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/07\/Matomo-Scrolltracking_processed-1536x824.png 1536w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/07\/Matomo-Scrolltracking_processed-2048x1098.png 2048w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\">            <\/div>\n                                          <div class=\"post-teaser__tag\">Analytics<\/div>\n                    <h3 class=\"post-teaser__title\">Matomo Scroll Tracking: Setup with Tag Manager &amp; Insightful Reporting<\/h3>\n                    <div class=\"post-teaser__more\">\n            Read more            <svg width=\"12\" height=\"12\" viewbox=\"0 0 12 12\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n              <path d=\"M1 5.25C0.585786 5.25 0.25 5.58579 0.25 6C0.25 6.41421 0.585786 6.75 1 6.75L1 5.25ZM11.5303 6.53033C11.8232 6.23744 11.8232 5.76256 11.5303 5.46967L6.75736 0.6967C6.46447 0.403806 5.98959 0.403806 5.6967 0.6967C5.40381 0.989593 5.40381 1.46447 5.6967 1.75736L9.93934 6L5.6967 10.2426C5.40381 10.5355 5.40381 11.0104 5.6967 11.3033C5.98959 11.5962 6.46447 11.5962 6.75736 11.3033L11.5303 6.53033ZM1 6.75L11 6.75L11 5.25L1 5.25L1 6.75Z\"><\/path>\n            <\/svg>\n          <\/div>\n          <a href=\"https:\/\/e-dialog.group\/en\/blog\/matomo-scroll-tracking-setup-with-tag-manager-insightful-reporting\/\" aria-label=\"Matomo Scroll Tracking: Setup with Tag Manager &amp; Insightful Reporting\"><\/a>\n        <\/div>\n                      <div class=\"posts-teaser__post-teaser post-teaser \">\n                      <div class=\"post-teaser__img\">\n              <img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"161\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/07\/EU-AI-Act_created-with-Gemini_processed-300x161.png\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/07\/EU-AI-Act_created-with-Gemini_processed-300x161.png 300w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/07\/EU-AI-Act_created-with-Gemini_processed-1024x549.png 1024w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/07\/EU-AI-Act_created-with-Gemini_processed-768x412.png 768w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/07\/EU-AI-Act_created-with-Gemini_processed-1536x824.png 1536w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/07\/EU-AI-Act_created-with-Gemini_processed-2048x1098.png 2048w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\">            <\/div>\n                                          <div class=\"post-teaser__tag\">Campaigns<\/div>\n                    <h3 class=\"post-teaser__title\">The EU AI Act Is Coming: Here&rsquo;s How to Stay on the Safe Side with Your Ad Campaigns!<\/h3>\n                    <div class=\"post-teaser__more\">\n            Read more            <svg width=\"12\" height=\"12\" viewbox=\"0 0 12 12\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n              <path d=\"M1 5.25C0.585786 5.25 0.25 5.58579 0.25 6C0.25 6.41421 0.585786 6.75 1 6.75L1 5.25ZM11.5303 6.53033C11.8232 6.23744 11.8232 5.76256 11.5303 5.46967L6.75736 0.6967C6.46447 0.403806 5.98959 0.403806 5.6967 0.6967C5.40381 0.989593 5.40381 1.46447 5.6967 1.75736L9.93934 6L5.6967 10.2426C5.40381 10.5355 5.40381 11.0104 5.6967 11.3033C5.98959 11.5962 6.46447 11.5962 6.75736 11.3033L11.5303 6.53033ZM1 6.75L11 6.75L11 5.25L1 5.25L1 6.75Z\"><\/path>\n            <\/svg>\n          <\/div>\n          <a href=\"https:\/\/e-dialog.group\/en\/blog\/the-eu-ai-act-is-coming-heres-how-to-stay-on-the-safe-side-with-your-ad-campaigns\/\" aria-label=\"The EU AI Act Is Coming: Here's How to Stay on the Safe Side with Your Ad Campaigns!\"><\/a>\n        <\/div>\n                      <div class=\"posts-teaser__post-teaser post-teaser \">\n                      <div class=\"post-teaser__img\">\n              <img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"225\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/07\/lebenshilfe-bbq-2026-07-14-3_processed-300x225.jpeg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/07\/lebenshilfe-bbq-2026-07-14-3_processed-300x225.jpeg 300w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/07\/lebenshilfe-bbq-2026-07-14-3_processed-1024x768.jpeg 1024w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/07\/lebenshilfe-bbq-2026-07-14-3_processed-768x576.jpeg 768w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/07\/lebenshilfe-bbq-2026-07-14-3_processed-1536x1152.jpeg 1536w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/07\/lebenshilfe-bbq-2026-07-14-3_processed-2048x1536.jpeg 2048w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\">            <\/div>\n                                          <div class=\"post-teaser__tag\">Team<\/div>\n                    <h3 class=\"post-teaser__title\">Moving Forward Together: Run for a Good Cause<\/h3>\n                    <div class=\"post-teaser__more\">\n            Read more            <svg width=\"12\" height=\"12\" viewbox=\"0 0 12 12\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n              <path d=\"M1 5.25C0.585786 5.25 0.25 5.58579 0.25 6C0.25 6.41421 0.585786 6.75 1 6.75L1 5.25ZM11.5303 6.53033C11.8232 6.23744 11.8232 5.76256 11.5303 5.46967L6.75736 0.6967C6.46447 0.403806 5.98959 0.403806 5.6967 0.6967C5.40381 0.989593 5.40381 1.46447 5.6967 1.75736L9.93934 6L5.6967 10.2426C5.40381 10.5355 5.40381 11.0104 5.6967 11.3033C5.98959 11.5962 6.46447 11.5962 6.75736 11.3033L11.5303 6.53033ZM1 6.75L11 6.75L11 5.25L1 5.25L1 6.75Z\"><\/path>\n            <\/svg>\n          <\/div>\n          <a href=\"https:\/\/e-dialog.group\/en\/news\/moving-forward-together-run-for-a-good-cause\/\" aria-label=\"Moving Forward Together: Run for a Good Cause\"><\/a>\n        <\/div>\n                      <div class=\"posts-teaser__post-teaser post-teaser \">\n                      <div class=\"post-teaser__img\">\n              <img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"161\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/07\/agentic-commerce_processed-300x161.png\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/07\/agentic-commerce_processed-300x161.png 300w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/07\/agentic-commerce_processed-1024x549.png 1024w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/07\/agentic-commerce_processed-768x412.png 768w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/07\/agentic-commerce_processed-1536x824.png 1536w, https:\/\/e-dialog.group\/wp-content\/uploads\/2026\/07\/agentic-commerce_processed-2048x1098.png 2048w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\">            <\/div>\n                                          <div class=\"post-teaser__tag\">Campaigns<\/div>\n                    <h3 class=\"post-teaser__title\">An Overview of Agentic Commerce&mdash;and How It Impacts Media Planning<\/h3>\n                    <div class=\"post-teaser__more\">\n            Read more            <svg width=\"12\" height=\"12\" viewbox=\"0 0 12 12\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n              <path d=\"M1 5.25C0.585786 5.25 0.25 5.58579 0.25 6C0.25 6.41421 0.585786 6.75 1 6.75L1 5.25ZM11.5303 6.53033C11.8232 6.23744 11.8232 5.76256 11.5303 5.46967L6.75736 0.6967C6.46447 0.403806 5.98959 0.403806 5.6967 0.6967C5.40381 0.989593 5.40381 1.46447 5.6967 1.75736L9.93934 6L5.6967 10.2426C5.40381 10.5355 5.40381 11.0104 5.6967 11.3033C5.98959 11.5962 6.46447 11.5962 6.75736 11.3033L11.5303 6.53033ZM1 6.75L11 6.75L11 5.25L1 5.25L1 6.75Z\"><\/path>\n            <\/svg>\n          <\/div>\n          <a href=\"https:\/\/e-dialog.group\/en\/blog\/an-overview-of-agentic-commerce-and-how-it-impacts-media-planning\/\" aria-label=\"An Overview of Agentic Commerce&mdash;and How It Impacts Media Planning\"><\/a>\n        <\/div>\n          <\/div>\n  <\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":3,"featured_media":16228,"parent":14339,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-16224","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>edify: Agentic Performance Marketing from e-dialog<\/title>\n<meta name=\"description\" content=\"Cross-channel AI campaigns at the touch of a button: Discover edify by e-dialog, the framework for agentic performance marketing. 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