{"id":12669,"date":"2015-02-22T00:00:00","date_gmt":"2015-02-22T00:00:00","guid":{"rendered":"https:\/\/e-dialog.group\/blog\/google-analytics-limits-free-vs-360-table-incl-api-limits\/"},"modified":"2026-02-26T13:37:56","modified_gmt":"2026-02-26T13:37:56","slug":"google-analytics-limits-free-vs-360-table-incl-api-limits","status":"publish","type":"post","link":"https:\/\/e-dialog.group\/en\/blog\/google-analytics-limits-free-vs-360-table-incl-api-limits\/","title":{"rendered":"Google Analytics Limits Free Vs 360 Table Incl Api Limits"},"content":{"rendered":"<figure>\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"390\" height=\"399\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/fe361279-google-limits-liste.png\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/fe361279-google-limits-liste.png 390w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/fe361279-google-limits-liste-293x300.png 293w\" sizes=\"auto, (max-width: 390px) 100vw, 390px\"><figcaption>The data sheet is exclusive to members of our distribution list. Enter your details in the form and we will immediately email you the link.<\/figcaption><\/figure>\n<p><a href=\"#form\">&gt;&gt; To the form &lt;&lt; <\/a><\/p>\n<p><strong>Is something missing<\/strong>or have you found an error in our Google Analytics Limits reference? Please comment below &ndash; preferably with the correct source &ndash; thank you very much!<\/p>\n<h2>Why this Google Analytics Limits Reference and Features List<br>\n<\/h2>\n<p>As one of the first <em>Google Analytics Certified Professionals<\/em> and <em>Google Analytics 360 Reseller<\/em> &ndash; we often exhaust all possibilities in our customer projects. Unfortunately, a lot of research is always necessary to get the actual limits; they are sometimes scattered, if publicly discoverable at all, or out of date. At this point we would like to thank Brian Clifton for his article published in 2012! <\/p>\n<p>We also have the limits and differences in a <strong>Google Analytics 360 Comparison<\/strong>&Acirc;&nbsp;compared with the free Standard Edition. This way you can clearly understand when it is worth switching to Analytics 360 and when it is not.<\/p>\n<h3>What&rsquo;s included:<\/h3>\n<ul>\n<li><strong>Analytics Sampling<\/strong>&nbsp;Limits (Collection, Reporting)<\/li>\n<li>Export Limits<\/li>\n<li>Unique Rows (cardinality; leads to (other) entries)<\/li>\n<li>Number of hits per session (yes, that exists too!)<\/li>\n<li><strong>Account Limit<\/strong>: Properties, Views, Goals, Dashboards, &hellip;<\/li>\n<li>Data Imports: what amounts of data can be in Google Analytics can be imported<\/li>\n<li>API Limits<\/li>\n<li><strong>Integrations<\/strong>: Doubleclick, Adwords, BigQuery, AdSense, Google Play, &hellip;<\/li>\n<li>Attribution Modeling<\/li>\n<li>and finally: SLA (Service Level Agreement) and currentness of the data in Google Analytics<\/li>\n<\/ul>\n<h2>Two requests:<\/h2>\n<ol>\n<li>If you like the collection, please spread the word, like, share and feel free to link it in your own blog articles!<\/li>\n<li>Write your suggestions in the comments below <\/li>\n<\/ol>\n<p>We hope the information will help you!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Like every tool, Google Analytics has limits when it comes to data volumes and features. We have put together a comprehensive reference here that is constantly kept up to date and aims to provide a quick overview of all Google Analytics limits and API limits. The differences between Analytics Free and 360 are also highlighted.<\/p>\n","protected":false},"author":1,"featured_media":4804,"comment_status":"closed","ping_status":"open","sticky":false,"template":"post-old.php","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5,445],"channel":[],"goal":[463],"technology":[36],"c-year":[71],"class_list":{"0":"post-12669","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-analytics","9":"goal-digital-strategy","10":"technology-google-analytics","11":"c-year-71"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Google Analytics Limits Free Vs 360 Table Incl Api Limits - e-dialog<\/title>\n<meta name=\"description\" content=\"Like every tool, Google Analytics has limits when it comes to data volumes and features. We have put together a comprehensive reference here that is constantly kept up to date and aims to provide a quick overview of all Google Analytics limits and API limits. The differences between Analytics Free and 360 are also highlighted.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/e-dialog.group\/en\/blog\/google-analytics-limits-free-vs-360-table-incl-api-limits\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google Analytics Limits Free Vs 360 Table Incl Api Limits\" \/>\n<meta property=\"og:description\" content=\"Like every tool, Google Analytics has limits when it comes to data volumes and features. We have put together a comprehensive reference here that is constantly kept up to date and aims to provide a quick overview of all Google Analytics limits and API limits. The differences between Analytics Free and 360 are also highlighted.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/e-dialog.group\/en\/blog\/google-analytics-limits-free-vs-360-table-incl-api-limits\/\" \/>\n<meta property=\"og:site_name\" content=\"e-dialog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/edialog.group\" \/>\n<meta property=\"article:published_time\" content=\"2015-02-22T00:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-26T13:37:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/cookie-banner-ch.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2200\" \/>\n\t<meta property=\"og:image:height\" content=\"1180\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"digitalists\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"digitalists\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/blog\\\/google-analytics-limits-free-vs-360-table-incl-api-limits\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/blog\\\/google-analytics-limits-free-vs-360-table-incl-api-limits\\\/\"},\"author\":{\"name\":\"digitalists\",\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/#\\\/schema\\\/person\\\/7b481e2ac90c21e4dc393821d35bb518\"},\"headline\":\"Google Analytics Limits Free Vs 360 Table Incl Api Limits\",\"datePublished\":\"2015-02-22T00:00:00+00:00\",\"dateModified\":\"2026-02-26T13:37:56+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/blog\\\/google-analytics-limits-free-vs-360-table-incl-api-limits\\\/\"},\"wordCount\":285,\"publisher\":{\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/blog\\\/google-analytics-limits-free-vs-360-table-incl-api-limits\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/e-dialog.group\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/cookie-banner-ch.png\",\"articleSection\":[\"Analytics\",\"Analytics\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/blog\\\/google-analytics-limits-free-vs-360-table-incl-api-limits\\\/\",\"url\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/blog\\\/google-analytics-limits-free-vs-360-table-incl-api-limits\\\/\",\"name\":\"Google Analytics Limits Free Vs 360 Table Incl Api Limits - e-dialog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/blog\\\/google-analytics-limits-free-vs-360-table-incl-api-limits\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/blog\\\/google-analytics-limits-free-vs-360-table-incl-api-limits\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/e-dialog.group\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/cookie-banner-ch.png\",\"datePublished\":\"2015-02-22T00:00:00+00:00\",\"dateModified\":\"2026-02-26T13:37:56+00:00\",\"description\":\"Like every tool, Google Analytics has limits when it comes to data volumes and features. 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