{"id":12797,"date":"2020-03-10T00:00:00","date_gmt":"2020-03-10T00:00:00","guid":{"rendered":"https:\/\/e-dialog.group\/blog\/the-big-google-analytics-quiz\/"},"modified":"2026-02-26T13:38:09","modified_gmt":"2026-02-26T13:38:09","slug":"the-big-google-analytics-quiz","status":"publish","type":"post","link":"https:\/\/e-dialog.group\/en\/blog\/the-big-google-analytics-quiz\/","title":{"rendered":"The Big Google Analytics Quiz"},"content":{"rendered":"<h2>Question 1:<br>\nWhat do you know about Session in Google Analytics?<\/h2>\n<p><a href=\"\">Does a session end if I access the website from another browser tab?<\/a><\/p>\n<p>No<\/p>\n<p><a href=\"\">Does a session end when I close the browser?<\/a><\/p>\n<p>No<\/p>\n<p><a href=\"\">Does a session end when I return to a page by clicking a bookmark?<\/a><\/p>\n<p>No<\/p>\n<p><a href=\"\">Does a session end if I delete my cookies?<\/a><\/p>\n<p>Yes &ndash; more information in<a href=\"https:\/\/support.google.com\/analytics\/answer\/2731565?hl=de\">Google Support<\/a><\/p>\n<h2>Question 2:<br>\nWhich data might not always be correct in the real-time view?<\/h2>\n<p><a href=\"\">Answer<\/a><\/p>\n<p>Source\/medium\/campaign data may differ in real-time view.<br>Because this report does not contain the typical &ldquo;last non direct&rdquo; Model applied.<\/p>\n<h2>Question 3:<br>\nHow to interpret line 5?<\/h2>\n<p><img decoding=\"async\" width=\"786\" height=\"314\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/Google-Analytics-Quiz.png\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/Google-Analytics-Quiz.png 786w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/Google-Analytics-Quiz-300x120.png 300w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/Google-Analytics-Quiz-768x307.png 768w\" sizes=\"auto, (max-width: 786px) 100vw, 786px\"><a href=\"\">Answer<\/a><\/p>\n<p>These are users who were on their own YouTube channel page.<br>You have the option to insert a UA ID in the YouTube channel settings.<br>This data is then transmitted.<br><strong>But be careful:<\/strong>Interactions with the videos are not transferred.<\/p>\n<h2>Question 4:<br>\nWhat is importable?<\/h2>\n<ol>\n<li>Impressions<\/li>\n<li>Clicks<\/li>\n<li>Cost<\/li>\n<\/ol>\n<p><a href=\"\">Answer<\/a><\/p>\n<p>Cost<\/p>\n<h2>Question 5:<br>\nIs that a bouncer or not?<\/h2>\n<p>1) The user lands on the page and a page view from \/homepage is sent first<br>2) Then the user signs up for the newsletter and an event is sent<\/p>\n<p><img decoding=\"async\" width=\"800\" height=\"411\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/Bouncer.png\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/Bouncer.png 929w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/Bouncer-300x154.png 300w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/Bouncer-768x394.png 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\"><a href=\"\">Answer<\/a><\/p>\n<p>No, it is not a bouncer because the event was set to Non Interaction = false.<br>This means that registering for the newsletter was an interaction and the user is not a bouncer.<\/p>\n<h2>Question 6:<br>\nThe transaction does not automatically include guest\/new customer\/regular customer. How could this be implemented additionally?<\/h2>\n<p><img decoding=\"async\" width=\"676\" height=\"543\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/gast.png\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/gast.png 676w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/gast-300x241.png 300w\" sizes=\"auto, (max-width: 676px) 100vw, 676px\"><a href=\"\">Answer<\/a>This information could be sent to Google Analytics using a Custom Dimension.<\/p>\n<h2>Question 7:<br>\nWhich scope would you use to create the custom dimension?<\/h2>\n<p>(The answer relates to question 6)<\/p>\n<p><img decoding=\"async\" width=\"800\" height=\"528\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/Custom-Dimension.png\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/Custom-Dimension.png 892w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/Custom-Dimension-300x198.png 300w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/Custom-Dimension-768x507.png 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\"><a href=\"\">Answer<\/a><\/p>\n<p>Probably hit scope.<br>But it would also be possible for sessions and users depending on the situation.<\/p>\n<h2>Question 8:<br>\nAssuming there is no User ID feature &ndash; how do you answer the following questions?<\/h2>\n<ol>\n<li>Will a user be recognized if they delete their cookies?<\/li>\n<li>Will a user be recognized when they change browsers?<\/li>\n<li>Will a user be recognized if they change devices?<\/li>\n<\/ol>\n<p><a href=\"\">Answer 1<\/a><\/p>\n<p>No<\/p>\n<p><a href=\"\">Answer 2<\/a><\/p>\n<p>No<\/p>\n<p><a href=\"\">Answer 3<\/a><\/p>\n<p>No<\/p>\n<h2>Question 9:<br>\nHow could the following situation be solved with a filter?<\/h2>\n<p>The search term for the internal search is not passed as a parameter (e.g.: &hellip;\/search?q=shoes), but within the path (e.g.: &hellip;search\/shoes).<br>How can this still be saved within Google Analytics?<\/p>\n<p><a href=\"\">Answer<\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/AntwortF9-300x284.png\" alt=\"\" width=\"300\" height=\"284\"><\/p>\n<h2>Question 10:<br>\nHow can you check on your own site whether the GTM is in use?<\/h2>\n<p><a href=\"\">Answer<\/a><\/p>\n<p>The easiest way is to use the Chrome browser extension Google Tag Assistant.<br>Here is the download link:<a href=\"https:\/\/chrome.google.com\/webstore\/detail\/tag-assistant-by-google\/kejbdjndbnbjgmefkgdddjlbokphdefk\">Google Tag Assistant<\/a><\/p>\n<h2>Question 11:<br>\nAfter the GTM transition, page views changed in the following ways. What could have happened?<\/h2>\n<p><img decoding=\"async\" width=\"800\" height=\"134\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/gesteigerte-aufrufe.png\" alt=\"gesteigerte Aufrufe\" loading=\"lazy\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/gesteigerte-aufrufe.png 1024w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/gesteigerte-aufrufe-300x50.png 300w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/gesteigerte-aufrufe-768x128.png 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\"><a href=\"\">Answer<\/a><\/p>\n<p>Google Analytics continues to be measured directly on the site and now also via the GTM.<br>So they forgot to remove the Google Analytics code from the site after the GTM was installed.<\/p>\n<h2>Question 12:<br>\nThe following situation: A desktop PC, the same user uses Chrome once and Firefox once.<\/h2>\n<p>What happens without User ID tracking:<\/p>\n<ol>\n<li>How many users?<\/li>\n<li>How many sessions?<\/li>\n<\/ol>\n<p><a href=\"\">Answer 1<\/a><\/p>\n<p>2<\/p>\n<p><a href=\"\">Answer 2<\/a><\/p>\n<p>2<\/p>\n<p>What happens with User ID Tracking:<\/p>\n<ol>\n<li>How many users?<\/li>\n<li>How many sessions?<\/li>\n<\/ol>\n<p><a href=\"\">Answer 1<\/a><\/p>\n<p>1<\/p>\n<p><a href=\"\">Answer 2<\/a><\/p>\n<p>2<\/p>\n<h2>Question 13:<br>\nHow can you control which GA version is used on your own site?<\/h2>\n<p><a href=\"\">Answer<\/a><\/p>\n<p>The easiest way is to use the Chrome browser extension Google Tag Assistant.<br>Here is the download link:<a href=\"https:\/\/chrome.google.com\/webstore\/detail\/tag-assistant-by-google\/kejbdjndbnbjgmefkgdddjlbokphdefk\">Google Tag Assistant<\/a><\/p>\n<h2>Question 14:<br>\nHow can you check whether your IP is anonymized on your own site?<\/h2>\n<p><a href=\"\">Answer<\/a><\/p>\n<p>This is only possible using developer tools.<br><strong>Here&rsquo;s how it works:<\/strong>Click F12, then switch to the Network tab. In the search field for &ldquo;collect&rdquo; search and reload the page. The &ldquo;aip&rdquo; Parameter now indicates whether anonymization is taking place or not.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/EntwicklerTools-300x122.png\" alt=\"\" width=\"518\" height=\"211\"><\/p>\n<h3>Our web analysis experts are happy to help you if you have any questions or problems!<a href=\"mailto:kontakt@e-dialog.group\">kontakt@e-dialog.group<\/a><\/h3>\n","protected":false},"excerpt":{"rendered":"<p>Question 1: What do you know about the topic of &#8222;meeting&#8220; in Google Analytics? Does a session end if I access the website from another browser tab? No Does a session end when I close the browser? No Does a session end when I return to a page by clicking a bookmark? No Does a session end when I clear my cookies [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4804,"comment_status":"closed","ping_status":"open","sticky":false,"template":"post-old.php","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5,445],"channel":[],"goal":[463],"technology":[36],"c-year":[65],"class_list":{"0":"post-12797","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-analytics","9":"goal-digital-strategy","10":"technology-google-analytics","11":"c-year-65"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The Big Google Analytics Quiz - e-dialog<\/title>\n<meta name=\"description\" content=\"Question 1: What do you know about the topic of &#8222;meeting&#8220; in Google Analytics? 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