{"id":12799,"date":"2020-03-21T00:00:00","date_gmt":"2020-03-21T00:00:00","guid":{"rendered":"https:\/\/e-dialog.group\/blog\/the-big-google-tag-manager-quiz\/"},"modified":"2026-02-26T13:38:09","modified_gmt":"2026-02-26T13:38:09","slug":"the-big-google-tag-manager-quiz","status":"publish","type":"post","link":"https:\/\/e-dialog.group\/en\/blog\/the-big-google-tag-manager-quiz\/","title":{"rendered":"The Big Google Tag Manager Quiz"},"content":{"rendered":"<h3>Question 1:<br>\nWhy should you install the GTM as high as possible?<\/h3>\n<p><button><strong>Answer<\/strong><\/button><\/p>\n<p>This ensures that the GTM loads as quickly as possible.<br>This allows information to be sent immediately to the various tracking and marketing tools.<\/p>\n<h3>Question 2:<br>\nWhat is the difference between this and part?<\/h3>\n<p><button><strong>Answer<\/strong><\/button><\/p>\n<p>The script part of the GTM is executed if the user has JavaScript activated.<br>And the noscript<noscript>&hellip;<\/noscript>Part is executed when JavaScript is disabled (which is now very rarely the case).<\/p>\n<h3>Question 3:<br>\nWhat does &ldquo;async=true&rdquo; mean in GTM container code?<\/h3>\n<p><button><strong>Answer<\/strong><\/button><\/p>\n<p>This means that the GTM is loaded asynchronously.<br>This means that the GTM does not interrupt the structure of the page and the user does not notice that the GTM is loading in the background.<\/p>\n<h3>Question 4:<br>\nAfter the GTM transition, page views changed in the following ways. What could have happened?<\/h3>\n<p><img decoding=\"async\" width=\"800\" height=\"134\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/gesteigerte-aufrufe.png\" alt=\"gesteigerte Aufrufe\" loading=\"lazy\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/gesteigerte-aufrufe.png 1024w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/gesteigerte-aufrufe-300x50.png 300w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/gesteigerte-aufrufe-768x128.png 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\"><button><strong>Answer<\/strong><\/button><\/p>\n<p>Google Analytics continues to be measured directly on the site and now also via the GTM.<br>So they forgot to remove the native Google Analytics code from the site after the GTM was installed.<\/p>\n<h3>Question 5:<br>\nWhat do you have to consider with the &ldquo;scroll depth&rdquo; trigger in relation to Google Analytics?<\/h3>\n<p><button><strong>Answer<\/strong><\/button><\/p>\n<p>It must be noted here that Google Analytics (Free as well as 360) has a hit limit of 500 hits \/ session. This means that if the scroll trigger is set very granularly &ndash; e.g. at every percent &ndash; this limit will be exceeded and all hits after the 500 limit will no longer be processed and displayed in Google Analytics.<\/p>\n<h3>Question 6:<br>\nHow is that possible? The GTM&rsquo;s preview mode indicates that Google Analytics tags are running. The Network tab within the Dev Tools, however, does not show any data sent to Google Analytics. Furthermore, the real-time report in Google Analytics does not show any incoming data.<\/h3>\n<p><img decoding=\"async\" width=\"800\" height=\"396\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/GTMQUIZ_F7.png\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/GTMQUIZ_F7.png 1024w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/GTMQUIZ_F7-300x149.png 300w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/GTMQUIZ_F7-768x380.png 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\"><img decoding=\"async\" width=\"800\" height=\"394\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/GTMQUIZ_F7_2.png\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/GTMQUIZ_F7_2.png 1024w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/GTMQUIZ_F7_2-300x148.png 300w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/GTMQUIZ_F7_2-768x378.png 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\"><img decoding=\"async\" width=\"800\" height=\"268\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/GTMQUIZ_F7_3.png\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/GTMQUIZ_F7_3.png 1024w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/GTMQUIZ_F7_3-300x100.png 300w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/GTMQUIZ_F7_3-768x257.png 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\"><button><strong>Answer<\/strong><\/button><\/p>\n<p>This picture appears when you forget to deactivate tools like Ghostery during testing. The GTM Preview Mode shows that the tag was triggered, but Ghostery then blocked the sending of the data and that is why you don&rsquo;t see anything in the Dev Tools or in the real-time reports.<\/p>\n<h3>Our web analysis experts are happy to help you if you have any questions or problems!<\/h3>\n","protected":false},"excerpt":{"rendered":"<p>In our big e-dialog Google Tag Manager Quiz we have collected some tricky questions for you and prepared the answers for you. Expand your knowledge of Google Tag Manager or organize a quiz challenge with your colleagues &#8211; it will definitely be exciting!<\/p>\n","protected":false},"author":1,"featured_media":4804,"comment_status":"closed","ping_status":"open","sticky":false,"template":"post-old.php","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5,445],"channel":[],"goal":[463],"technology":[38],"c-year":[65],"class_list":{"0":"post-12799","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-analytics","9":"goal-digital-strategy","10":"technology-google-tag-manager","11":"c-year-65"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The Big Google Tag Manager Quiz - e-dialog<\/title>\n<meta name=\"description\" content=\"In our big e-dialog Google Tag Manager Quiz we have collected some tricky questions for you and prepared the answers for you. 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