{"id":12913,"date":"2022-08-08T00:00:00","date_gmt":"2022-08-08T00:00:00","guid":{"rendered":"https:\/\/e-dialog.group\/blog\/meta-verification-for-political-advertising-8211-a-guide\/"},"modified":"2026-02-26T13:38:17","modified_gmt":"2026-02-26T13:38:17","slug":"meta-verification-for-political-advertising-8211-a-guide","status":"publish","type":"post","link":"https:\/\/e-dialog.group\/en\/blog\/meta-verification-for-political-advertising-8211-a-guide\/","title":{"rendered":"Meta Verification For Political Advertising 8211 A Guide"},"content":{"rendered":"<p>Advertisers who place ads must identify election advertising or advertising on politically or socially relevant topics in the EU as such when creating the ad (<a href=\"https:\/\/www.facebook.com\/business\/m\/one-sheeters\/ads-with-political-content-EU\">General information from Meta<\/a>). To do this, the following conditions must be met:<\/p>\n<h2>1st step &ndash; preparation:<br>\nAuthenticate personal meta profile<\/h2>\n<p>All advertisers who want to work with political ads (and their campaigns &amp; ad groups) need a personal meta profile. Here it is important to make sure not to use a generic profile but your real one.<br>\nThis must also be verified during the preparation. This means that the name of the profile must also match the person&rsquo;s ID card.<br>\n1. Visit the following page with the profile that should be authenticated:<a href=\"https:\/\/www.facebook.com\/id\/\">https:\/\/www.facebook.com\/id\/<\/a><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/Identitaet-verifizieren.png\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/Identitaet-verifizieren.png 908w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/Identitaet-verifizieren-300x177.png 300w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/Identitaet-verifizieren-768x454.png 768w\" alt=\"\" width=\"800\" height=\"473\">2. Select &ldquo;<a href=\"https:\/\/www.facebook.com\/id\/hub\/?section=features\">Facebook features<\/a>&rdquo; the purpose of authentication:<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/facebook-features.png\" sizes=\"auto, (max-width: 511px) 100vw, 511px\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/facebook-features.png 511w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/facebook-features-300x154.png 300w\" alt=\"\" width=\"511\" height=\"263\">&ldquo;Election advertising&rdquo; or &ldquo;advertising on politically or socially relevant topics&rdquo;.<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/wahlwerbung.png\" sizes=\"auto, (max-width: 728px) 100vw, 728px\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/wahlwerbung.png 728w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/wahlwerbung-300x117.png 300w\" alt=\"\" width=\"728\" height=\"284\">The following window then opens in which the relevant country must be selected:<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/land-bestaetigen.png\" sizes=\"auto, (max-width: 567px) 100vw, 567px\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/land-bestaetigen.png 567w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/land-bestaetigen-250x300.png 250w\" alt=\"\" width=\"567\" height=\"681\">3. Account logins may need to be converted to two-step verification before proceeding to the next step. Simply follow the<a href=\"https:\/\/www.facebook.com\/help\/148233965247823\">Instructions<\/a>from Meta, preferably via SMS verification.<\/p>\n<p>4. Upload your driving license or passport as a photo or scan or use the Facebook app on your smartphone (both are explained by Facebook).<\/p>\n<p>The name of the issuing country must be printed on each submitted document. The country must be the country in which you will be authorized. In the<a href=\"https:\/\/www.facebook.com\/help\/159096464162185?ref=cr\">META help section<\/a>you will find a complete list of documents accepted as proof of identification. Your identification documents will be checked within 48 hours.<\/p>\n<p>5. Complete the verification and wait for confirmation from Facebook. This usually takes one to two working days. The current status can be found at<a href=\"https:\/\/www.facebook.com\/id\">https:\/\/www.facebook.com\/id<\/a>can be viewed.<\/p>\n<h2>Step 2: Determine the source of financing<\/h2>\n<p>For reasons of transparency, every political ad on Facebook and Instagram discloses who is funding the ad. That&rsquo;s why you should clarify beforehand who should be named as the source of financing.<\/p>\n<p>This can be a political party or an individual such as a candidate or elected representative.<\/p>\n<p>Validation requires a lot of information and data. This should be on hand during the verification process. Therefore, it is worth preparing them. Please note that all of this data will be published later.<strong>Website:<\/strong>A functioning website with full legal notice is required when listing a party as a funding source.<strong>E-mail:<\/strong>Enter a work email address with the same domain as your website that was specified when creating the disclaimer. This domain cannot be changed. An email with a six-digit confirmation code will be sent. This allows you to verify that you belong to this company.<strong>Telephone number:<\/strong>You need a phone number that can be called during verification. You will be given a code here.<strong>Address:<\/strong>Determines the address that Facebook can publish.<\/p>\n<h2>Step 3: Create a disclaimer for political advertising<\/h2>\n<p>1. Open page settings and go to the &ldquo;Election advertising or advertising on politically or socially relevant topics&rdquo; area.<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/wahlwerbung2.png\" sizes=\"auto, (max-width: 362px) 100vw, 362px\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/wahlwerbung2.png 362w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/wahlwerbung2-183x300.png 183w\" alt=\"\" width=\"362\" height=\"592\">2. &ldquo;Create disclaimer&rdquo;<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/disclaimer-erstellen.png\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/disclaimer-erstellen.png 844w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/disclaimer-erstellen-300x145.png 300w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/disclaimer-erstellen-768x370.png 768w\" alt=\"\" width=\"800\" height=\"386\">3. Select whether the name of the Facebook profile used should be used as a disclaimer or whether the name of an organization should be specified.<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/organisationsname.png\" sizes=\"auto, (max-width: 715px) 100vw, 715px\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/organisationsname.png 715w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/organisationsname-300x249.png 300w\" alt=\"\" width=\"715\" height=\"594\">4. Enter all information, which will then be verified by Meta by sending a code or announcing it over the phone.<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/organisationsdetails.png\" sizes=\"auto, (max-width: 497px) 100vw, 497px\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/organisationsdetails.png 497w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/organisationsdetails-247x300.png 247w\" alt=\"\" width=\"497\" height=\"604\">5. In the last step, the created disclaimer must be linked to an existing advertising account.<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/verifizierung.png\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/verifizierung.png 919w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/verifizierung-300x69.png 300w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/verifizierung-768x177.png 768w\" alt=\"\" width=\"800\" height=\"185\">6. That&rsquo;s it :-) Now it can take between 24 and 48 hours until the disclaimer is checked by Meta. The status can be viewed at any time in the &ldquo;Election advertising or advertising on politically or socially relevant topics&rdquo; area.<\/p>\n<p>After all points have been successfully completed:<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/bestaetigung.png\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/bestaetigung.png 930w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/bestaetigung-300x141.png 300w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/bestaetigung-768x362.png 768w\" alt=\"\" width=\"800\" height=\"377\">7. It is also recommended to link your Instagram account.<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/konto-verknuepfen.png\" sizes=\"auto, (max-width: 795px) 100vw, 795px\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/konto-verknuepfen.png 795w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/konto-verknuepfen-300x64.png 300w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/konto-verknuepfen-768x164.png 768w\" alt=\"\" width=\"795\" height=\"170\"><\/p>\n<h2>Step 4: Place political advertising on Meta<\/h2>\n<p>If all of the above steps have been followed, you can now place election advertising or advertising with political content.<br>\nAll you have to do for a new campaign is the so-called<strong>&ldquo;Special Ad Category&rdquo;<\/strong>for election advertising select:<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/politische-Werbung-auf-meta.png\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/politische-Werbung-auf-meta.png 1006w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/politische-Werbung-auf-meta-300x163.png 300w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/politische-Werbung-auf-meta-768x417.png 768w\" alt=\"\" width=\"800\" height=\"434\"><strong>Danger:<\/strong>If the category in question is not selected and political content is still displayed, an account may be blocked.<\/p>\n<p>It should be noted that these campaigns have limited functionality. For example, not all targeting options are available and you cannot use saved targeting groups.<\/p>\n<h2>Conclusion<\/h2>\n<p>It takes a lot of preparation to be able to place political content on Facebook and Instagram. However, these precautions are completely legitimate, as we have seen more and more in recent years how powerful election advertising via social media can be. This is precisely why full transparency regarding the financing of political advertising is essential.<\/p>\n<h3>We would be happy to help you with setup and implementation and are also available to answer any questions you may have:<a href=\"mailto:kontakt@e-dialog.group\">kontakt@e-dialog.group<\/a><\/h3>\n","protected":false},"excerpt":{"rendered":"<p>After the election is before the election. The federal presidential elections will take place again in Austria on October 9, 2022. Election advertising via political content on social media is now indispensable and is an integral part of an election campaign.  In the past, Facebook and Meta have repeatedly been criticized when it comes to election advertising. In order to become more transparent regarding this issue, Meta is constantly working on solutions to prevent abuse. For this reason, from an advertiser&#8217;s perspective, some conditions must be met in advance.  With the following guide we will help you to be perfectly prepared for the next election campaign on Meta.<\/p>\n","protected":false},"author":1,"featured_media":4804,"comment_status":"closed","ping_status":"open","sticky":false,"template":"post-old.php","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5,446],"channel":[457],"goal":[460],"technology":[83],"c-year":[48],"class_list":["post-12913","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-analytics","category-campaigns","channel-social","goal-brand-awareness","technology-social-ads","c-year-48"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Meta Verification For Political Advertising 8211 A Guide - e-dialog<\/title>\n<meta name=\"description\" content=\"After the election is before the election. The federal presidential elections will take place again in Austria on October 9, 2022. Election advertising via political content on social media is now indispensable and is an integral part of an election campaign. In the past, Facebook and Meta have repeatedly been criticized when it comes to election advertising. In order to become more transparent regarding this issue, Meta is constantly working on solutions to prevent abuse. For this reason, from an advertiser&#039;s perspective, some conditions must be met in advance. With the following guide we will help you to be perfectly prepared for the next election campaign on Meta.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/e-dialog.group\/en\/blog\/meta-verification-for-political-advertising-8211-a-guide\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Meta Verification For Political Advertising 8211 A Guide\" \/>\n<meta property=\"og:description\" content=\"After the election is before the election. The federal presidential elections will take place again in Austria on October 9, 2022. Election advertising via political content on social media is now indispensable and is an integral part of an election campaign. In the past, Facebook and Meta have repeatedly been criticized when it comes to election advertising. In order to become more transparent regarding this issue, Meta is constantly working on solutions to prevent abuse. For this reason, from an advertiser&#039;s perspective, some conditions must be met in advance. With the following guide we will help you to be perfectly prepared for the next election campaign on Meta.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/e-dialog.group\/en\/blog\/meta-verification-for-political-advertising-8211-a-guide\/\" \/>\n<meta property=\"og:site_name\" content=\"e-dialog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/edialog.group\" \/>\n<meta property=\"article:published_time\" content=\"2022-08-08T00:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-26T13:38:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/cookie-banner-ch.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2200\" \/>\n\t<meta property=\"og:image:height\" content=\"1180\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"digitalists\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"digitalists\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/blog\\\/meta-verification-for-political-advertising-8211-a-guide\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/blog\\\/meta-verification-for-political-advertising-8211-a-guide\\\/\"},\"author\":{\"name\":\"digitalists\",\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/#\\\/schema\\\/person\\\/7b481e2ac90c21e4dc393821d35bb518\"},\"headline\":\"Meta Verification For Political Advertising 8211 A Guide\",\"datePublished\":\"2022-08-08T00:00:00+00:00\",\"dateModified\":\"2026-02-26T13:38:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/blog\\\/meta-verification-for-political-advertising-8211-a-guide\\\/\"},\"wordCount\":776,\"publisher\":{\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/blog\\\/meta-verification-for-political-advertising-8211-a-guide\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/e-dialog.group\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/cookie-banner-ch.png\",\"articleSection\":[\"Analytics\",\"Campaigns\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/blog\\\/meta-verification-for-political-advertising-8211-a-guide\\\/\",\"url\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/blog\\\/meta-verification-for-political-advertising-8211-a-guide\\\/\",\"name\":\"Meta Verification For Political Advertising 8211 A Guide - e-dialog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/blog\\\/meta-verification-for-political-advertising-8211-a-guide\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/blog\\\/meta-verification-for-political-advertising-8211-a-guide\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/e-dialog.group\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/cookie-banner-ch.png\",\"datePublished\":\"2022-08-08T00:00:00+00:00\",\"dateModified\":\"2026-02-26T13:38:17+00:00\",\"description\":\"After the election is before the election. 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The federal presidential elections will take place again in Austria on October 9, 2022. Election advertising via political content on social media is now indispensable and is an integral part of an election campaign. In the past, Facebook and Meta have repeatedly been criticized when it comes to election advertising. In order to become more transparent regarding this issue, Meta is constantly working on solutions to prevent abuse. For this reason, from an advertiser's perspective, some conditions must be met in advance. With the following guide we will help you to be perfectly prepared for the next election campaign on Meta.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/e-dialog.group\/en\/blog\/meta-verification-for-political-advertising-8211-a-guide\/","og_locale":"en_US","og_type":"article","og_title":"Meta Verification For Political Advertising 8211 A Guide","og_description":"After the election is before the election. The federal presidential elections will take place again in Austria on October 9, 2022. Election advertising via political content on social media is now indispensable and is an integral part of an election campaign. In the past, Facebook and Meta have repeatedly been criticized when it comes to election advertising. In order to become more transparent regarding this issue, Meta is constantly working on solutions to prevent abuse. 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