{"id":13070,"date":"2021-03-23T18:17:00","date_gmt":"2021-03-23T18:17:00","guid":{"rendered":"https:\/\/e-dialog.group\/blog\/ga4-big-query-export-8211-costs-and-differences\/"},"modified":"2026-02-26T13:38:32","modified_gmt":"2026-02-26T13:38:32","slug":"ga4-big-query-export-8211-costs-and-differences","status":"publish","type":"post","link":"https:\/\/e-dialog.group\/en\/blog\/ga4-big-query-export-8211-costs-and-differences\/","title":{"rendered":"Ga4 Big Query Export 8211 Costs And Differences"},"content":{"rendered":"

English version below.<\/a><\/p>\n

With its event data, the GA4 export provides a good basis for your own marketing data warehouse. But which export do I need and how much does it cost? This blog article provides an overview.<\/p>\n

Export overview<\/h2>\n

In Universal Analytics, 360 customers have already had the ability to back up their data via BigQuery export and perform further analysis in a SQL format accessible to most analysts.<\/p>\n

Since the introduction of GA4, this is now also possible for all customers, with one small difference:<\/p>\n

Normal properties<\/strong>are only allowed to export 1 million events per day (Details about restrictions<\/a>). However, it is possible to exclude certain events or streams in order to stay under this limit. Here you can also see the limit:<\/p>\n

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360 Properties<\/strong>: There is practically no limit to the number of events that a property can process per day (however, for very large properties it may take longer until the export is ready). There is no reference to a limit in the user interface.<\/p>\n

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Export types<\/h2>\n

The export is now available in several variants and is not uniform for standard and 360 properties:<\/p>\n\n\n\n\n\n\n\n\n
Export type<\/th>\nWhat is being exported?<\/th>\nAvailable for which properties?<\/th>\n<\/tr>\n<\/thead>\n
Daily<\/td>\nAll events unsampled with session and user attribution. The report prioritizes accuracy over speed and is exported once per day, typically between midday and afternoon.<\/td>\nDefault, 360<\/td>\n<\/tr>\n
Fresh Daily<\/td>\nUpdated in batches throughout the day starting at 5 a.m. and follows the Daily Export pattern. Prioritizes speed and guaranteed delivery over accuracy.<\/td>\n360<\/td>\n<\/tr>\n
Streaming<\/td>\nFast export in near real time, without attribution. Suitable for overview applications only.<\/td>\nDefault, 360<\/td>\n<\/tr>\n
User Data – Daily<\/td>\nExport at user data level with audience data.<\/td>\nDefault, 360<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

In the interface it looks like this (for 360 customers):<\/p>\n

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The exact content that is exported can always be updated via theScheme<\/a>can be viewed.<\/p>\n

Depending on the export selected, either one, two or three tables are added to the analytics.dataset per day_propertyid<\/strong><\/em>created:<\/p>\n