{"id":14740,"date":"2026-01-07T11:55:18","date_gmt":"2026-01-07T11:55:18","guid":{"rendered":"https:\/\/e-dialog.group\/blog\/jentis-consent-management-compliance-meets-data-strategy\/"},"modified":"2026-02-27T15:35:10","modified_gmt":"2026-02-27T15:35:10","slug":"jentis-consent-management-compliance-meets-data-strategy","status":"publish","type":"post","link":"https:\/\/e-dialog.group\/en\/blog\/jentis-consent-management-compliance-meets-data-strategy\/","title":{"rendered":"JENTIS Consent Management: Compliance meets data strategy"},"content":{"rendered":"
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Manage consent centrally, ensure data quality<\/a>: JENTIS combines SDK, Engine, Legal Hub and Consent Management Platform integration for maximum flexibility.<\/p>\n

Consent management in transition<\/h2>\n

Regulations such as the GDPR, the ePrivacy Regulation (aka EU Cookie Law) or changing browser standards are making it increasingly complex for companies to use data both legally compliant and complete, and at a high level of quality. At the same time, users and supervisory authorities are raising their expectations regarding transparency and control. <\/p>\n

JENTIS’ consent management solution includes integrated “Privacy Controls”—preconfigured legal and regulatory functions that ensure a baseline level of data protection. In addition, the interface allows flexible settings to meet further or specific requirements, comply with the specifications of data protection officers, and ensure the GDPR-compliant<\/a> use of information as a reliable basis for high-quality analyses. <\/p>\n

What core components does JENTIS Consent Management include?<\/h2>\n

JENTIS Consent Management consists of three core components that work seamlessly together:<\/p>\n

 <\/p>\n <\/div>\n<\/div>

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  1. \n
    \n 01 <\/div>\n
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    JENTIS Software Development Kit (SDK)<\/h2>

    The interface between website\/app and the JENTIS platform<\/p>\n<\/div>\n <\/div>\n <\/li>\n

  2. \n
    \n 02 <\/div>\n
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    JENTIS Engine<\/h2>

    Central control hub for data and consent logic<\/p>\n<\/div>\n <\/div>\n <\/li>\n

  3. \n
    \n 03 <\/div>\n
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    JENTIS Legal Hub<\/h2>

    Administration layer for legal requirements and audits<\/p>\n<\/div>\n <\/div>\n <\/li>\n <\/ol>\n <\/div>\n

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    In addition, there is integration with common Consent Management Platforms<\/a> (CMPs), which are often already in use within the company.<\/p>\n

    The JENTIS Software Development Kit (SDK): The interface to the website or app<\/h2>\n

    The JENTIS SDK is typically a JavaScript snippet that is integrated directly into the website or app—similar to Google Tag Manager (GTM)<\/a> or Analytics (GA4)<\/a>. It forms the technical bridge between the website and JENTIS and acts like an “interpreter” between users’ decisions and the JENTIS Engine—without having to develop every piece of logic from scratch. <\/p>\n

    The JENTIS Consent JavaScript SDK is a sub-module of the JENTIS SDK that focuses exclusively on consent information and enables developers to read, set or specifically request consent settings via script.<\/p>\n

    Implementing the JENTIS Software Development Kit requires technical know-how and thinking beyond the obvious, because the kit’s functionality depends on correct consent data from the Consent Management Platform.<\/p>\n

    In practice, the SDK performs three key tasks:<\/strong><\/p>\n <\/div>\n<\/div>

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