{"id":13924,"date":"2022-10-13T00:00:00","date_gmt":"2022-10-13T00:00:00","guid":{"rendered":"https:\/\/e-dialog.group\/success-story\/best-roi-performance-campaign-webad-gold-for-e-dialog\/"},"modified":"2026-02-26T20:06:15","modified_gmt":"2026-02-26T20:06:15","slug":"best-roi-performance-campaign-webad-gold-for-e-dialog","status":"publish","type":"success-story","link":"https:\/\/e-dialog.group\/en\/success-story\/best-roi-performance-campaign-webad-gold-for-e-dialog\/","title":{"rendered":"Best ROI Performance Campaign: webAD Gold for e-dialog"},"content":{"rendered":"<h2>Campaign Efficiency for XXXLutz<\/h2>\n<p>XXXLutz is now also using its <a href=\"https:\/\/e-dialog.group\/en\/strategies\/brand-awareness\/\">awareness campaigns<\/a> for lead generation, increasing media efficiency and campaign KPIs. The furniture retail giant offers comprehensive consulting and kitchen planning in its stores. To make it easier to register for consultation appointments, e-dialog integrated a lead generation tool into an awareness campaign. The Lead Form Extension in YouTube Video Ads enables users to schedule appointments without media disruption and increased conversions by 140%. Through precise, data-driven targeting, the CPA is 61% lower. The result is cost-effective reach and more leads for in-store kitchen planning appointments.     <\/p>\n<p>We are delighted that XXXLutz placed their trust in us to implement this innovative campaign. Media efficiency is ensured through data-driven <a href=\"https:\/\/e-dialog.group\/en\/strategies\/performance-marketing-agency\/\">performance optimization<\/a>. The webAD makes it clear that the responsible handling and use of marketing data is the future of digital marketing.  <br><cite>Siegfried Stepke, CEO of e-dialog<\/cite><\/p>\n<h3>The XXXLutz YouTube Lead Form Extension in action:<\/h3>\n<p><iframe loading=\"lazy\" title='\"Leadgenerierung im YouTube Ad\" - e-dialog f&uuml;r XXXLutz' width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/EsU2F2R9bys?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p><style>\/*! elementor - v3.16.0 - 17-10-2023 *\/<br \/>\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style><\/p>\n<div id=\"highlight-text-block_2bfa0850e9fa82c1690fd76dc222f2d8\" class=\"highlight-text block block--highlight-text\" data-title=\"\">\n  <div class=\"highlight-text__content content\">\n    <svg class=\"content__decoration\" width=\"292\" height=\"292\" viewbox=\"0 0 292 292\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n      <circle cx=\"146\" cy=\"146\" r=\"113.5\" stroke=\"#FBC105\" stroke-width=\"65\"><\/circle>\n    <\/svg>\n    <h3 class=\"content__hl\">Together with XXXLutz, we were able to leverage the advantages of the high-reach video platform to increase appointment requests for consultations. The jury recognized the potential of this combination, and our client&rsquo;s spirit of innovation was rewarded with the webAD, in addition to the great campaign results. This naturally makes us particularly proud.  <\/h3>          <div class=\"content__text\"><p><cite>Marie-Sophie Klingenbrunner, Account Manager &amp; Senior Programmatic Consultant at e-dialog<\/cite><\/p>\n<\/div>\n              <svg class=\"content__question-mark\" width=\"40\" height=\"38\" viewbox=\"0 0 40 38\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n        <path d=\"M35.216 0.968261C38.0873 5.66466 39.523 10.4034 39.523 15.1844C39.523 19.4154 38.4673 23.456 36.3561 27.3062C34.2026 31.1987 31.099 34.7527 27.0454 37.9683L22.1684 34.9854C21.7462 34.7316 21.4506 34.4142 21.2817 34.0334C21.1128 33.695 21.0283 33.3565 21.0283 33.018C21.0283 32.6372 21.1128 32.2776 21.2817 31.9391C21.4506 31.6006 21.6406 31.3045 21.8517 31.0506C22.4007 30.4159 22.9918 29.6755 23.6252 28.8293C24.2163 27.9831 24.7653 27.0523 25.272 26.0369C25.7787 25.0637 26.2009 23.9848 26.5387 22.8002C26.8765 21.6155 27.0454 20.3462 27.0454 18.9923C27.0454 17.5537 26.8132 16.0094 26.3487 14.3593C25.8842 12.7516 25.1031 11.0592 24.0052 9.28215C23.6252 8.68982 23.4352 8.09748 23.4352 7.50514C23.4352 6.15123 24.1952 5.19925 25.7153 4.64922L35.216 0.968261ZM14.1879 0.96826C17.0592 5.66466 18.4948 10.4034 18.4948 15.1844C18.4948 19.4154 17.4392 23.456 15.3279 27.3062C13.1745 31.1987 10.0709 34.7527 6.0173 37.9683L1.1403 34.9854C0.718045 34.7316 0.42247 34.4142 0.253567 34.0334C0.0846676 33.695 0.000221656 33.3565 0.000221685 33.018C0.000221718 32.6372 0.0846677 32.2776 0.253567 31.9391C0.422471 31.6006 0.612485 31.3044 0.823613 31.0506C1.37254 30.4159 1.96369 29.6755 2.59707 28.8293C3.18822 27.9831 3.73715 27.0523 4.24385 26.0369C4.75055 25.0637 5.1728 23.9848 5.5106 22.8002C5.8484 21.6155 6.01731 20.3462 6.01731 18.9923C6.01731 17.5537 5.78507 16.0094 5.32059 14.3593C4.85611 12.7516 4.07495 11.0592 2.9771 9.28215C2.59707 8.68982 2.40706 8.09748 2.40706 7.50514C2.40706 6.15122 3.16711 5.19925 4.68722 4.64922L14.1879 0.96826Z\" fill=\"#2A6CD0\"><\/path>\n      <\/svg>\n      <\/div>\n<\/div><div id=\"basic-content-block_44a0252a536c00269f28e12b86a168cc\" class=\"basic-content block block--basic-content\" data-title=\"\">\n  <div class=\"basic-content__content content\">\n    <p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/iab-webad2023-logo.png\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" srcset=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/iab-webad2023-logo.png 912w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/iab-webad2023-logo-300x130.png 300w, https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/iab-webad2023-logo-768x333.png 768w\" alt=\"\" width=\"800\" height=\"347\"><\/p>\n<h3>Excellent!<\/h3>\n<p>This case was awarded the webAD Gold Award in the Best ROI <a href=\"https:\/\/e-dialog.group\/en\/strategies\/performance-marketing-agency\/\">Performance Campaign<\/a> category by iab Austria in 2022. For e-dialog, this is the third consecutive webAD award. The award for &ldquo;Best ROI Performance Campaign&rdquo; evaluates campaigns and digital marketing strategies that had a clear focus on ROI\/ROAS or a specific business KPI of the advertiser as their goal. The focus is on performance-oriented metrics.   <\/p>\n  <\/div>\n<\/div>","protected":false},"featured_media":13844,"template":"success-story-old.php","meta":{"_acf_changed":false},"categories":[446],"channel":[458],"country":[469],"goal":[465,466],"industry":[474],"c-year":[48],"class_list":["post-13924","success-story","type-success-story","status-publish","has-post-thumbnail","hentry","category-campaigns","channel-video","country-austria","goal-optimize-marketing-budgets","goal-performance-marketing","industry-retail","c-year-48"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>webAD Gold: XXXLutz YouTube Lead Form | e-dialog<\/title>\n<meta name=\"description\" content=\"webAD Gold: e-dialog increases leads for XXXLutz by +140% &amp; lowers CPA by -61% with YouTube Lead Forms. Inquire now for data-driven performance consulting.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/e-dialog.group\/en\/success-story\/best-roi-performance-campaign-webad-gold-for-e-dialog\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Best ROI Performance Campaign: webAD Gold for e-dialog\" \/>\n<meta property=\"og:description\" content=\"e-dialog\" \/>\n<meta property=\"og:url\" content=\"https:\/\/e-dialog.group\/en\/success-story\/best-roi-performance-campaign-webad-gold-for-e-dialog\/\" \/>\n<meta property=\"og:site_name\" content=\"e-dialog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/edialog.group\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-26T20:06:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/mobiliar-outage-tracker.png\" \/>\n\t<meta property=\"og:image:width\" content=\"920\" \/>\n\t<meta property=\"og:image:height\" content=\"713\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/success-story\\\/best-roi-performance-campaign-webad-gold-for-e-dialog\\\/\",\"url\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/success-story\\\/best-roi-performance-campaign-webad-gold-for-e-dialog\\\/\",\"name\":\"webAD Gold: XXXLutz YouTube Lead Form | e-dialog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/success-story\\\/best-roi-performance-campaign-webad-gold-for-e-dialog\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/success-story\\\/best-roi-performance-campaign-webad-gold-for-e-dialog\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/e-dialog.group\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/mobiliar-outage-tracker.png\",\"datePublished\":\"2022-10-13T00:00:00+00:00\",\"dateModified\":\"2026-02-26T20:06:15+00:00\",\"description\":\"webAD Gold: e-dialog increases leads for XXXLutz by +140% & lowers CPA by -61% with YouTube Lead Forms. Inquire now for data-driven performance consulting.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/success-story\\\/best-roi-performance-campaign-webad-gold-for-e-dialog\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/e-dialog.group\\\/en\\\/success-story\\\/best-roi-performance-campaign-webad-gold-for-e-dialog\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/success-story\\\/best-roi-performance-campaign-webad-gold-for-e-dialog\\\/#primaryimage\",\"url\":\"https:\\\/\\\/e-dialog.group\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/mobiliar-outage-tracker.png\",\"contentUrl\":\"https:\\\/\\\/e-dialog.group\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/mobiliar-outage-tracker.png\",\"width\":920,\"height\":713,\"caption\":\"|die Mobiliar Success Story Outage Tracker\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/success-story\\\/best-roi-performance-campaign-webad-gold-for-e-dialog\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Best ROI Performance Campaign: webAD Gold for e-dialog\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/\",\"name\":\"e-dialog\",\"description\":\"Data-driven Marketing &amp; Strategie\",\"publisher\":{\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/#organization\",\"name\":\"e-dialog\",\"url\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/e-dialog.group\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/e-dialog-logo.svg\",\"contentUrl\":\"https:\\\/\\\/e-dialog.group\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/e-dialog-logo.svg\",\"width\":1,\"height\":1,\"caption\":\"e-dialog\"},\"image\":{\"@id\":\"https:\\\/\\\/e-dialog.group\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/edialog.group\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/e-dialog-gmbh\\\/\",\"https:\\\/\\\/www.instagram.com\\\/e_dialog\\\/\",\"https:\\\/\\\/www.tiktok.com\\\/@e_dialog\"],\"description\":\"Bei e-dialog gestalteten wir gemeinsam die Zukunft des data-driven Marketings - mit einem gro\u00dfartigen Team aus passionierten Expert*innen.\",\"email\":\"kontakt@e-dialog.group\",\"telephone\":\"+43 1 309 09 09\",\"legalName\":\"e-dialog GmbH\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"webAD Gold: XXXLutz YouTube Lead Form | e-dialog","description":"webAD Gold: e-dialog increases leads for XXXLutz by +140% & lowers CPA by -61% with YouTube Lead Forms. Inquire now for data-driven performance consulting.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/e-dialog.group\/en\/success-story\/best-roi-performance-campaign-webad-gold-for-e-dialog\/","og_locale":"en_US","og_type":"article","og_title":"Best ROI Performance Campaign: webAD Gold for e-dialog","og_description":"e-dialog","og_url":"https:\/\/e-dialog.group\/en\/success-story\/best-roi-performance-campaign-webad-gold-for-e-dialog\/","og_site_name":"e-dialog","article_publisher":"https:\/\/www.facebook.com\/edialog.group","article_modified_time":"2026-02-26T20:06:15+00:00","og_image":[{"width":920,"height":713,"url":"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/mobiliar-outage-tracker.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/e-dialog.group\/en\/success-story\/best-roi-performance-campaign-webad-gold-for-e-dialog\/","url":"https:\/\/e-dialog.group\/en\/success-story\/best-roi-performance-campaign-webad-gold-for-e-dialog\/","name":"webAD Gold: XXXLutz YouTube Lead Form | e-dialog","isPartOf":{"@id":"https:\/\/e-dialog.group\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/e-dialog.group\/en\/success-story\/best-roi-performance-campaign-webad-gold-for-e-dialog\/#primaryimage"},"image":{"@id":"https:\/\/e-dialog.group\/en\/success-story\/best-roi-performance-campaign-webad-gold-for-e-dialog\/#primaryimage"},"thumbnailUrl":"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/mobiliar-outage-tracker.png","datePublished":"2022-10-13T00:00:00+00:00","dateModified":"2026-02-26T20:06:15+00:00","description":"webAD Gold: e-dialog increases leads for XXXLutz by +140% & lowers CPA by -61% with YouTube Lead Forms. Inquire now for data-driven performance consulting.","breadcrumb":{"@id":"https:\/\/e-dialog.group\/en\/success-story\/best-roi-performance-campaign-webad-gold-for-e-dialog\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/e-dialog.group\/en\/success-story\/best-roi-performance-campaign-webad-gold-for-e-dialog\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/e-dialog.group\/en\/success-story\/best-roi-performance-campaign-webad-gold-for-e-dialog\/#primaryimage","url":"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/mobiliar-outage-tracker.png","contentUrl":"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/08\/mobiliar-outage-tracker.png","width":920,"height":713,"caption":"|die Mobiliar Success Story Outage Tracker"},{"@type":"BreadcrumbList","@id":"https:\/\/e-dialog.group\/en\/success-story\/best-roi-performance-campaign-webad-gold-for-e-dialog\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/e-dialog.group\/en\/"},{"@type":"ListItem","position":2,"name":"Best ROI Performance Campaign: webAD Gold for e-dialog"}]},{"@type":"WebSite","@id":"https:\/\/e-dialog.group\/en\/#website","url":"https:\/\/e-dialog.group\/en\/","name":"e-dialog","description":"Data-driven Marketing &amp; Strategie","publisher":{"@id":"https:\/\/e-dialog.group\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/e-dialog.group\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/e-dialog.group\/en\/#organization","name":"e-dialog","url":"https:\/\/e-dialog.group\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/e-dialog.group\/en\/#\/schema\/logo\/image\/","url":"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/06\/e-dialog-logo.svg","contentUrl":"https:\/\/e-dialog.group\/wp-content\/uploads\/2025\/06\/e-dialog-logo.svg","width":1,"height":1,"caption":"e-dialog"},"image":{"@id":"https:\/\/e-dialog.group\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/edialog.group","https:\/\/www.linkedin.com\/company\/e-dialog-gmbh\/","https:\/\/www.instagram.com\/e_dialog\/","https:\/\/www.tiktok.com\/@e_dialog"],"description":"Bei e-dialog gestalteten wir gemeinsam die Zukunft des data-driven Marketings - mit einem gro\u00dfartigen Team aus passionierten Expert*innen.","email":"kontakt@e-dialog.group","telephone":"+43 1 309 09 09","legalName":"e-dialog GmbH"}]}},"_links":{"self":[{"href":"https:\/\/e-dialog.group\/en\/wp-json\/wp\/v2\/success-story\/13924","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/e-dialog.group\/en\/wp-json\/wp\/v2\/success-story"}],"about":[{"href":"https:\/\/e-dialog.group\/en\/wp-json\/wp\/v2\/types\/success-story"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/e-dialog.group\/en\/wp-json\/wp\/v2\/media\/13844"}],"wp:attachment":[{"href":"https:\/\/e-dialog.group\/en\/wp-json\/wp\/v2\/media?parent=13924"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/e-dialog.group\/en\/wp-json\/wp\/v2\/categories?post=13924"},{"taxonomy":"channel","embeddable":true,"href":"https:\/\/e-dialog.group\/en\/wp-json\/wp\/v2\/channel?post=13924"},{"taxonomy":"country","embeddable":true,"href":"https:\/\/e-dialog.group\/en\/wp-json\/wp\/v2\/country?post=13924"},{"taxonomy":"goal","embeddable":true,"href":"https:\/\/e-dialog.group\/en\/wp-json\/wp\/v2\/goal?post=13924"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/e-dialog.group\/en\/wp-json\/wp\/v2\/industry?post=13924"},{"taxonomy":"c-year","embeddable":true,"href":"https:\/\/e-dialog.group\/en\/wp-json\/wp\/v2\/c-year?post=13924"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}