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url("https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-whitepaper.svg");}.icon.icon-job {background-image: url("https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-jobs.svg");}.icon.icon-e-dialog-event {background-image: url("https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-events.svg");}.icon.icon-pressrelease {background-image: url("https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-presse.svg");}</style> <div class="mwd-blogPost flex breadcrumb"> <div class="container"> <span class="parent"> <a href="https://e-dialog.group/event-ubersicht/" title="Events">Events</a> </span> <span class="arrow">></span> <span class="child">Next Level SEA: Wie Demand Gen eure Funnel-Strategie verändert und euch neue Kunden bringt.</span> </div> </div> <div class="mwd-blogPost flex event-intro space-bottom"><div class="header-row"><div class="image-holder"><img fetchpriority="high" width="1200" height="627" src="https://e-dialog.group/wp-content/uploads/2025/05/social-media-event-13.png" /></div><div class="title-container"><h1>Next Level SEA: Wie Demand Gen eure Funnel-Strategie verändert und euch neue Kunden bringt.</h1><h2>Die Live-Webinarserie für Digital Marketer</h2></div></div></div><div class="mwd-blogPost flex content space-top space-bottom"><div class="container"> <div data-elementor-type="wp-post" data-elementor-id="65926" class="elementor elementor-65926" data-elementor-post-type="e-dialog-event"> <section class="elementor-section elementor-top-section elementor-element elementor-element-d421d18 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="d421d18" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4496e830" data-id="4496e830" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-2a3344e6 elementor-widget elementor-widget-heading" data-id="2a3344e6" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h3 class="elementor-heading-title elementor-size-default">Hier kannst du die Video-Aufzeichnung des Webinar nachsehen und die <a href="#Form">Unterlagen herunterladen</a>.</h3> </div> </div> <div class="elementor-element elementor-element-62ab0ad elementor-widget elementor-widget-video" data-id="62ab0ad" data-element_type="widget" data-settings="{"youtube_url":"https:\/\/youtu.be\/d5YFQZMUF_M","yt_privacy":"yes","video_type":"youtube","controls":"yes"}" data-widget_type="video.default"> <div class="elementor-widget-container"> <div class="elementor-wrapper elementor-open-inline"> <div class="elementor-video"></div> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-5f21b62 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="5f21b62" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1bb668b" data-id="1bb668b" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-aee5a2c elementor-widget elementor-widget-heading" data-id="aee5a2c" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">Next Level SEA: Wie Demand Gen eure Funnel-Strategie verändert und euch neue Kunden bringt.</h2> </div> </div> <div class="elementor-element elementor-element-03429fb elementor-widget elementor-widget-text-editor" data-id="03429fb" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Google pusht Demand Gen als das neue Power-Format für Awareness und Performance – und das zurecht. Denn klassische Funnel-Strategien funktionieren 2025 nicht mehr ohne Upper-Funnel-Touchpoints, die wirklich wirken. Demand Gen verbindet kreatives Storytelling mit Conversion-Zielen und wird damit zur zentralen SEA-Komponente, wenn ihr Aufmerksamkeit in qualifizierten Traffic verwandeln wollt.</p><p>In diesem Digital Snack zeigen wir euch, was Demand Gen heute schon kann und wie sich das Setup verändert hat.</p><p><strong>1) Demand Gen verstehen – für Performance und Branding</strong><br />Lernt, wie Demand Gen funktioniert und warum es 2025 der Schlüssel ist, um Sichtbarkeit, Engagement und Conversions im Upper Funnel zu verbinden.</p><p><strong>2) Funnel-Strategie für 2025 entwickeln</strong><br />Erfahrt, wie ihr eure Kampagnen aufbaut, um vom ersten Touchpoint bis zur Conversion nahtlos zu performen – mit Fokus auf nachhaltige Markenwirkung.</p><p><strong>3) Sofort umsetzbare Tipps & Insights</strong><br />Erhaltet konkrete Best Practices zu Setup, Creatives, Zielgruppen und Tracking – direkt anwendbar für eure nächste Kampagne.</p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-20b587d elementor-section-full_width elementor-section-height-default elementor-section-height-default" data-id="20b587d" data-element_type="section" data-settings="{"background_background":"classic"}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9b99ef9" data-id="9b99ef9" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-2db39a04 elementor-widget elementor-widget-heading" data-id="2db39a04" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h3 class="elementor-heading-title elementor-size-default">Deine e-dialog Experts in diesem Webinar</h3> </div> </div> <section class="elementor-section elementor-inner-section elementor-element elementor-element-2e64a025 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="2e64a025" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-66 elementor-inner-column elementor-element elementor-element-31649514" data-id="31649514" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-edfe1b3 elementor-widget elementor-widget-text-editor" data-id="edfe1b3" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p><strong>Jerome Fleck – Senior SEA Consultant</strong></p><p>Jerome, langjähriger SEA-Experte und SA360-Spezialist, bringt umfassendes Know-how für eine zielgerichtete strategische Beratung unserer Kunden mit. Durch seine Erfahrung unterstützt er Kunden aus verschiedenen Branchen bei der strategischen Planung und operativen Umsetzung von Google Ads-Kampagnen, einschließlich innovativer Formate wie Performance Max und SA360.</p> </div> </div> </div> </div> <div class="elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-596ab8e9" data-id="596ab8e9" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-6d69abce elementor-widget elementor-widget-image" data-id="6d69abce" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <img fetchpriority="high" decoding="async" width="719" height="719" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20719%20719'%3E%3C/svg%3E" class="attachment-large size-large wp-image-65934" alt="Jerome Fleck, e-dialog" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2025/05/jerome-fleck-icon.png 719w, https://e-dialog.group/wp-content/uploads/2025/05/jerome-fleck-icon-300x300.png 300w, https://e-dialog.group/wp-content/uploads/2025/05/jerome-fleck-icon-150x150.png 150w, https://e-dialog.group/wp-content/uploads/2025/05/jerome-fleck-icon-630x630.png 630w, https://e-dialog.group/wp-content/uploads/2025/05/jerome-fleck-icon-628x628.png 628w" data-lazy-sizes="(max-width: 719px) 100vw, 719px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2025/05/jerome-fleck-icon.png" /><noscript><img fetchpriority="high" decoding="async" width="719" height="719" src="https://e-dialog.group/wp-content/uploads/2025/05/jerome-fleck-icon.png" class="attachment-large size-large wp-image-65934" alt="Jerome Fleck, e-dialog" srcset="https://e-dialog.group/wp-content/uploads/2025/05/jerome-fleck-icon.png 719w, https://e-dialog.group/wp-content/uploads/2025/05/jerome-fleck-icon-300x300.png 300w, https://e-dialog.group/wp-content/uploads/2025/05/jerome-fleck-icon-150x150.png 150w, https://e-dialog.group/wp-content/uploads/2025/05/jerome-fleck-icon-630x630.png 630w, https://e-dialog.group/wp-content/uploads/2025/05/jerome-fleck-icon-628x628.png 628w" sizes="(max-width: 719px) 100vw, 719px" /></noscript> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-inner-section elementor-element elementor-element-198b5ac3 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="198b5ac3" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-66 elementor-inner-column elementor-element elementor-element-dcc7f00" data-id="dcc7f00" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-38e98e10 elementor-widget elementor-widget-text-editor" data-id="38e98e10" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p><strong>Nadine Nager – Senior SEA Consultant </strong></p><p>Nadine, Mitglied unseres Paid Search Teams, verfügt über umfassende Erfahrung mit einer Vielzahl von Kunden – von Küchen bis hin zu Skitickets in der Schweiz. Durch ihr E-Commerce Know How liegt ihr Schwerpunkt dabei besonders auf Google Shopping.</p> </div> </div> </div> </div> <div class="elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-56737302" data-id="56737302" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-32f975df elementor-widget elementor-widget-image" data-id="32f975df" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <img decoding="async" width="719" height="719" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20719%20719'%3E%3C/svg%3E" class="attachment-large size-large wp-image-65935" alt="Nadine Nager, e-dialog" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2025/05/nadine-nager-icon.png 719w, https://e-dialog.group/wp-content/uploads/2025/05/nadine-nager-icon-300x300.png 300w, https://e-dialog.group/wp-content/uploads/2025/05/nadine-nager-icon-150x150.png 150w, https://e-dialog.group/wp-content/uploads/2025/05/nadine-nager-icon-630x630.png 630w, https://e-dialog.group/wp-content/uploads/2025/05/nadine-nager-icon-628x628.png 628w" data-lazy-sizes="(max-width: 719px) 100vw, 719px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2025/05/nadine-nager-icon.png" /><noscript><img decoding="async" width="719" height="719" src="https://e-dialog.group/wp-content/uploads/2025/05/nadine-nager-icon.png" class="attachment-large size-large wp-image-65935" alt="Nadine Nager, e-dialog" srcset="https://e-dialog.group/wp-content/uploads/2025/05/nadine-nager-icon.png 719w, https://e-dialog.group/wp-content/uploads/2025/05/nadine-nager-icon-300x300.png 300w, https://e-dialog.group/wp-content/uploads/2025/05/nadine-nager-icon-150x150.png 150w, https://e-dialog.group/wp-content/uploads/2025/05/nadine-nager-icon-630x630.png 630w, https://e-dialog.group/wp-content/uploads/2025/05/nadine-nager-icon-628x628.png 628w" sizes="(max-width: 719px) 100vw, 719px" /></noscript> </div> </div> </div> </div> </div> </section> <div class="elementor-element elementor-element-672ef3a elementor-hidden-mobile elementor-widget elementor-widget-spacer" data-id="672ef3a" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-9e1665a elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="9e1665a" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ca447ea" data-id="ca447ea" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-c5a8465 elementor-widget elementor-widget-heading" data-id="c5a8465" data-element_type="widget" id="Form" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">Jetzt die Unterlagen zum Webinar downloaden:</h2> </div> </div> <div class="elementor-element elementor-element-79e18ae elementor-widget elementor-widget-shortcode" data-id="79e18ae" data-element_type="widget" data-widget_type="shortcode.default"> <div class="elementor-widget-container"> <div class="elementor-shortcode"><div class='_form_109'></div><script type='text/javascript' src='https://e-dialog.activehosted.com/f/embed.php?static=0&id=109&684E562AA7076&nostyles=0&preview=0' data-rocket-defer defer></script></div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-b5ee835 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="b5ee835" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-01088ff" data-id="01088ff" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-4c1b1d4 elementor-widget elementor-widget-heading" data-id="4c1b1d4" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">Digital Snacks: die Webinar Serie zu Digital Marketing & Data-driven Marketing</h2> </div> </div> <div class="elementor-element elementor-element-519cb43 elementor-widget elementor-widget-text-editor" data-id="519cb43" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Unsere Fachexperten für Data-Driven Marketing geben dir in jeder Episode exklusive Einblicke in ihre Arbeit. Wir tischen Insider-Updates und Insights zu aktuellen Themen auf – direkt von den Personen, die unsere digitale Zukunft gestalten. Kurz, kompakt und kostenlos für euch.</p><h3><a href="https://e-dialog.group/digital-snacks/">Sichere dir jetzt deinen Platz für den nächsten Termin!</a></h3> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-977425a elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="977425a" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a9eeae9" data-id="a9eeae9" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-be0a014 elementor-widget elementor-widget-heading" data-id="be0a014" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">Details & Aufzeichnung aller Episoden:</h2> </div> </div> <div class="elementor-element elementor-element-fce5add elementor-widget elementor-widget-post-types" data-id="fce5add" data-element_type="widget" data-widget_type="post-types.default"> <div class="elementor-widget-container"> <div class="c-post-types c-post-types--grid" data-ppp="-1" data-current-page="1" data-found-posts="12" data-max-page="0" data-max-entries="-4" data-number-of-entries="12" data-settings="{"post-types":["e-dialog-event"],"type":"grid","posts_per_page":-1,"sort_1":"date","taxonomy_1":null,"filter_1":"taxonomy__edialog-thema","filter_1%%taxonomy__edialog-thema":["1026"],"sort_2":"","taxonomy_2":null,"bam":"off","filter_1%%taxonomy__category":null,"filter_1%%taxonomy__post_tag":null,"filter_1%%taxonomy__edialog-tools":null,"filter_1%%taxonomy__edialog-years":null,"filter_1%%taxonomy__edialog-news-ressort":null,"filter_2":"","filter_2%%taxonomy__category":null,"filter_2%%taxonomy__edialog-thema":null,"filter_2%%taxonomy__edialog-tools":null,"filter_2%%taxonomy__edialog-years":null,"filter_2%%taxonomy__edialog-news-ressort":null,"interval":null,"link_text":"","link":{"url":"","is_external":"","nofollow":"","custom_attributes":""},"information":"","enable_filter":"","display_filter_taxonomy":null}"> <div class="c-post-types__container js-post-types__container"> <article class="c-post-types__entry post-65926 e-dialog-event type-e-dialog-event"> <div 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elementor-size-default"><a href="tel:+41764044746">+41 76 404 47 46</a></p> </div> </div> <div class="elementor-element elementor-element-0c3ff8a elementor-widget elementor-widget-heading" data-id="0c3ff8a" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <p class="elementor-heading-title elementor-size-default"><a href="mailto:kontakt@e-dialog.ch">kontakt@e-dialog.ch</a></p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-inner-section elementor-element elementor-element-ea2cecb elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="ea2cecb" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-d8d05e0" data-id="d8d05e0" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-066b5ca elementor-widget elementor-widget-heading" data-id="066b5ca" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <p class="elementor-heading-title elementor-size-default">Newsletter</p> </div> </div> <div class="elementor-element elementor-element-3ddd69c elementor-widget elementor-widget-text-editor" data-id="3ddd69c" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Holen Sie sich unsere Online Marketing-Insights und Trends direkt in Ihr Postfach!</p> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-3827f78" data-id="3827f78" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-9c8a17f elementor-widget 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