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elementor-element-populated"> <div class="elementor-element elementor-element-552c980a elementor-widget elementor-widget-image" data-id="552c980a" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <style>/*! elementor - v3.13.2 - 11-05-2023 */ .elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=".svg"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}</style> <a href="https://e-dialog.group/at/"> <img width="236" height="59" src="https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-logo.svg" class="attachment-full size-full wp-image-5066" alt="" loading="lazy" /> </a> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-80a38b8" data-id="80a38b8" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-27c28c5f eael_advanced_menu_hamburger_disable_selected_menu_hide eael-advanced-menu--stretch eael-hamburger--tablet elementor-widget elementor-widget-eael-advanced-menu" data-id="27c28c5f" data-element_type="widget" id="advancedmenue" data-widget_type="eael-advanced-menu.default"> <div class="elementor-widget-container"> <div data-hamburger-icon="<i aria-hidden="true" class="fas fa-bars"></i>" class="eael-advanced-menu-container eael-advanced-menu-align-right eael-advanced-menu-dropdown-align-left" data-indicator-class="fas fa-angle-down fa-solid" data-dropdown-indicator-class="fas fa-angle-down fa-solid" data-hamburger-breakpoints="{"mobile":"Mobile Portrait (> 767px)","tablet":"Tablet Portrait (> 1024px)","tablet_extra":"Tablet Landscape (> 1200px)","desktop":"Desktop (> 2400px)","none":"None"}" data-hamburger-device="tablet"><ul id="menu-hauptmenu" class="eael-advanced-menu eael-advanced-menu-dropdown-animate-to-top eael-advanced-menu-indicator eael-advanced-menu-horizontal"><li id="menu-item-1792" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-1792"><a href="#">Ich will</a> <ul class="sub-menu"> <li id="menu-item-36963" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-36963"><a href="https://e-dialog.group/at/bessere-kampagnen/">Bessere <br> Kampagnen</a> <ul class="sub-menu"> <li id="menu-item-3459" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-3459"><a href="/bessere-kampagnen/#holistic-cross-channel-campaigns">Holistic Cross-Channel-Campaigns</a></li> <li id="menu-item-1794" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-1794"><a href="/bessere-kampagnen/#programmatic-display-video-everything">Programmatic Display, Video & Everything</a></li> <li id="menu-item-3461" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-3461"><a 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href="https://e-dialog.group/at/karriere/">Team & Karriere</a></li> <li id="menu-item-19898" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-19898"><a href="https://e-dialog.group/at/teaching-talking/">Teaching & Talking</a></li> <li id="menu-item-30953" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-30953"><a href="https://e-dialog.group/at/social-engagement/">Social Engagement</a></li> </ul> </li> </ul></div> </div> </div> <div class="elementor-element elementor-element-0e794f6 elementor-widget elementor-widget-shortcode" data-id="0e794f6" data-element_type="widget" data-widget_type="shortcode.default"> <div class="elementor-widget-container"> <div class="elementor-shortcode"><div id="mwd-main-navigation"><div id="mobile-ui-btn-bar"><img class="burger" src="https://e-dialog.group/wp-content/themes/e-dialog/img/bars.svg" alt="menue"><img class="close" src="https://e-dialog.group/wp-content/themes/e-dialog/img/close.svg" alt="menue"></div><div id="mobile-ui-footer"><a href="https://e-dialog.group/at/kontakt/" target="">Kontakt</a><div class="social-media"><a target="_blank" href="https://de-de.facebook.com/edialog.at/"><img src="https://e-dialog.group/wp-content/themes/e-dialog/img/socialmedia/facebook.svg" alt="facebook"></a><a target="_blank" href="https://twitter.com/e_dialog"><img src="https://e-dialog.group/wp-content/themes/e-dialog/img/socialmedia/twitter.svg" alt="twitter"></a><a target="_blank" href="https://www.instagram.com/e_dialog/"><img src="https://e-dialog.group/wp-content/themes/e-dialog/img/socialmedia/instagram.svg" alt="instagram"></a><a target="_blank" href="https://at.linkedin.com/company/e-dialog_2"><img src="https://e-dialog.group/wp-content/themes/e-dialog/img/socialmedia/linkedin.svg" alt="linkedin"></a></div></div><ul id="mwd-main-navigation-menu" class="mwd-main-navigation-menu"><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-1792"><a href="#">Ich will<span class="menu-item-arrow"></span></a> <div class='sub-menu-wrap'><ul class='sub-menu'> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-36963"><a href="https://e-dialog.group/at/bessere-kampagnen/">Bessere <br> Kampagnen<span class="menu-item-arrow"></span></a> <ul class='sub-menu'> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-3459"><a href="/bessere-kampagnen/#holistic-cross-channel-campaigns">Holistic Cross-Channel-Campaigns</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-1794"><a href="/bessere-kampagnen/#programmatic-display-video-everything">Programmatic Display, Video & Everything</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-3461"><a href="/bessere-kampagnen/#social-media-advertising">Social Media Advertising</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-3558"><a href="/bessere-kampagnen/#search-engine-advertising">Search Engine Advertising (SEA)</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-3559"><a href="/bessere-kampagnen/#creativity">Creativity</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-3560"><a href="/bessere-kampagnen/#marketing-automation">Marketing Automation</a></li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-36964"><a href="https://e-dialog.group/at/daten-nutzen/">Daten <br> nutzen<span class="menu-item-arrow"></span></a> <ul class='sub-menu'> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-3460"><a href="/daten-nutzen/#digital-analytics">Digital Analytics</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-3462"><a href="/daten-nutzen/#consent-management">Consent Management</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-3463"><a href="/daten-nutzen/#datascience-ai-in-marketing-and-retail">Datascience & AI in Marketing and Retail</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-5334"><a href="/daten-nutzen/#attribution-mmm">Attribution & MMM</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-32318"><a href="/daten-nutzen/#ux-testing-personalisation">UX, Testing & Personalisation</a></li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-36965"><a href="https://e-dialog.group/at/euer-wissen/">Euer <br> Wissen<span class="menu-item-arrow"></span></a> <ul class='sub-menu'> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-30948"><a href="https://e-dialog.group/at/event-ubersicht/">Events</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-30943"><a href="https://e-dialog.group/at/whitepaper-ubersicht/">Whitepaper</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-30944"><a href="https://e-dialog.group/at/success-stories/">Success Stories</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-30945"><a href="https://e-dialog.group/at/blog/">Blogartikel</a></li> </ul> </li> </ul></div> </li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-1793"><a href="#">Wir können<span class="menu-item-arrow"></span></a> <div class='sub-menu-wrap'><ul class='sub-menu'> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-30949"><a href="https://e-dialog.group/at/branchen/">Branchen</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-30951"><a href="https://e-dialog.group/at/technologien/">Technologien</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-30950"><a href="https://e-dialog.group/at/kanaele/">Kanäle</a></li> </ul></div> </li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-3504"><a href="#">Wir sind<span class="menu-item-arrow"></span></a> <div class='sub-menu-wrap'><ul class='sub-menu'> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-19896"><a href="https://e-dialog.group/at/kontakt/">Kontakte und Standorte</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-19897"><a href="https://e-dialog.group/at/karriere/">Team & Karriere</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-19898"><a href="https://e-dialog.group/at/teaching-talking/">Teaching & Talking</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-30953"><a href="https://e-dialog.group/at/social-engagement/">Social Engagement</a></li> </ul></div> </li> </ul></div><style>#mwd-main-navigation ul#mwd-main-navigation-menu > li:nth-child(3) .sub-menu-wrap > ul.sub-menu:before{content: url(https://e-dialog.group/wp-content/uploads/2022/02/e-dialog-wirsind-menu.svg) !important;}#mwd-main-navigation ul#mwd-main-navigation-menu > li:nth-child(3) .sub-menu-wrap > ul.sub-menu:after{background-image: url("https://e-dialog.group/wp-content/uploads/2021/11/e-dialog-kontaktbox-1.jpg");}</style></div> </div> </div> </div> </div> </div> </section> </div> <main id="content" class="site-main" role="main"> <div class="page-content"> <article class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/at/blog/search-engine-advertising-sea/lifehacks-fur-ihre-weihnachtskampagne/">Lifehacks für Ihre Weihnachtskampagne</a></h2><a href="https://e-dialog.group/at/blog/search-engine-advertising-sea/lifehacks-fur-ihre-weihnachtskampagne/"><img width="800" height="420" src="https://e-dialog.group/wp-content/uploads/2022/02/Blog-Kampagnentipps.png" class="attachment-large size-large wp-post-image" alt="" decoding="async" srcset="https://e-dialog.group/wp-content/uploads/2022/02/Blog-Kampagnentipps.png 1024w, https://e-dialog.group/wp-content/uploads/2022/02/Blog-Kampagnentipps-300x158.png 300w, https://e-dialog.group/wp-content/uploads/2022/02/Blog-Kampagnentipps-768x404.png 768w" sizes="(max-width: 800px) 100vw, 800px" /></a><p>Mit dem richtigen KnowHow können jetzt noch schlagkräftige Kampagnen aufgesetzt und optimiert sowie Nutzen aus vorhandenen Daten gewonnen werden. Katia Meleady und Lukas Capek – unsere Experten für erfolgreiche datengetriebene Kampagnen – teilen ihre besten Lifehacks für erfolgreiche (Last Minute) datadriven Weihnachtskampagnen 2021. Last Minute Tipps für Display & Paid Social Kampagnen für das Weihnachtsgeschäft […]</p> </article> <article class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/at/blog/consent-management/das-leben-nach-den-3rd-party-cookies-ein-leitfaden/">Das Leben nach den 3rd-Party Cookies – Ein Leitfaden</a></h2><a href="https://e-dialog.group/at/blog/consent-management/das-leben-nach-den-3rd-party-cookies-ein-leitfaden/"><img width="800" height="420" src="https://e-dialog.group/wp-content/uploads/2022/02/Blog-Post-Cookie-Leitfaden-final.jpg" class="attachment-large size-large wp-post-image" alt="" decoding="async" loading="lazy" srcset="https://e-dialog.group/wp-content/uploads/2022/02/Blog-Post-Cookie-Leitfaden-final.jpg 1024w, https://e-dialog.group/wp-content/uploads/2022/02/Blog-Post-Cookie-Leitfaden-final-300x158.jpg 300w, https://e-dialog.group/wp-content/uploads/2022/02/Blog-Post-Cookie-Leitfaden-final-768x404.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /></a><p>Der e-dialog Leitfaden zur Post-Cookie-Ära erklärt Schritt für Schritt, wie Sie Audit, Strategie & Umsetzung für eine Post-Cookie-Strategie angehen können.</p> </article> <article class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/at/blog/creativity/nahtlose-user-experience-fur-mehr-kundenbesuche-im-laden-so-gehts/">Nahtlose User Experience für mehr Kundenbesuche im Laden – so gehts!</a></h2><a href="https://e-dialog.group/at/blog/creativity/nahtlose-user-experience-fur-mehr-kundenbesuche-im-laden-so-gehts/"><img width="800" height="450" src="https://e-dialog.group/wp-content/uploads/2022/02/e-dialog-Blogartikel-XXXLutz.jpg" class="attachment-large size-large wp-post-image" alt="" decoding="async" loading="lazy" srcset="https://e-dialog.group/wp-content/uploads/2022/02/e-dialog-Blogartikel-XXXLutz.jpg 1024w, https://e-dialog.group/wp-content/uploads/2022/02/e-dialog-Blogartikel-XXXLutz-300x169.jpg 300w, https://e-dialog.group/wp-content/uploads/2022/02/e-dialog-Blogartikel-XXXLutz-768x432.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /></a><p>Ein Best Practice Beispiel, wie wir für unseren Kunden eine Steigerung der Beratungstermine für den Küchenkauf um 132 % erreicht haben – mit Display Ads und einer nahtlosen User Experience!</p> </article> <article class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/at/blog/online-marketing-knowledge-english-blogposts/english-version-google-ads-data-hub-adh-privacy-first-data-driven-advertising-on-steroids/">English Version: Google Ads Data Hub (ADH) – Privacy first, Data-driven Advertising on steroids</a></h2><a href="https://e-dialog.group/at/blog/online-marketing-knowledge-english-blogposts/english-version-google-ads-data-hub-adh-privacy-first-data-driven-advertising-on-steroids/"><img width="800" height="450" src="https://e-dialog.group/wp-content/uploads/2022/02/e-dialog-Blogbeitrag-Google-Ads-Data-Hub.jpg" class="attachment-large size-large wp-post-image" alt="" decoding="async" loading="lazy" srcset="https://e-dialog.group/wp-content/uploads/2022/02/e-dialog-Blogbeitrag-Google-Ads-Data-Hub.jpg 1024w, https://e-dialog.group/wp-content/uploads/2022/02/e-dialog-Blogbeitrag-Google-Ads-Data-Hub-300x169.jpg 300w, https://e-dialog.group/wp-content/uploads/2022/02/e-dialog-Blogbeitrag-Google-Ads-Data-Hub-768x432.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /></a><p>In this blog post, you’ll learn how to use Ads Data Hub to analyze and activate the most granular campaign data in a privacy-compliant way.</p> </article> <article class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/at/blog/online-marketing-know-how/google-ads-data-hub-adh-privacy-first-data-driven-advertising-on-steroids/">Google Ads Data Hub (ADH) – Privacy first, Data-driven Advertising on steroids</a></h2><a href="https://e-dialog.group/at/blog/online-marketing-know-how/google-ads-data-hub-adh-privacy-first-data-driven-advertising-on-steroids/"><img width="800" height="450" src="https://e-dialog.group/wp-content/uploads/2022/02/e-dialog-Blogbeitrag-Google-Ads-Data-Hub.jpg" class="attachment-large size-large wp-post-image" alt="" decoding="async" loading="lazy" srcset="https://e-dialog.group/wp-content/uploads/2022/02/e-dialog-Blogbeitrag-Google-Ads-Data-Hub.jpg 1024w, https://e-dialog.group/wp-content/uploads/2022/02/e-dialog-Blogbeitrag-Google-Ads-Data-Hub-300x169.jpg 300w, https://e-dialog.group/wp-content/uploads/2022/02/e-dialog-Blogbeitrag-Google-Ads-Data-Hub-768x432.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /></a><p>In diesem Blogbeitrag erfahren Sie, wie Sie mit dem Ads Data Hub granularste Kampagnendaten datenschutzkonform analysieren und aktivieren können.</p> </article> <article class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/at/blog/digital-analytics/new-data-studio-features-data-control-und-parameter/">New Data Studio Features: „Data Control“ und „Parameter“</a></h2><a href="https://e-dialog.group/at/blog/digital-analytics/new-data-studio-features-data-control-und-parameter/"><img width="800" height="533" src="https://e-dialog.group/wp-content/uploads/2022/02/e-dialog-Blogbeitrag-DataStudio.jpg" class="attachment-large size-large wp-post-image" alt="e-dialog-Blogbeitrag-DataStudio" decoding="async" loading="lazy" srcset="https://e-dialog.group/wp-content/uploads/2022/02/e-dialog-Blogbeitrag-DataStudio.jpg 1024w, https://e-dialog.group/wp-content/uploads/2022/02/e-dialog-Blogbeitrag-DataStudio-300x200.jpg 300w, https://e-dialog.group/wp-content/uploads/2022/02/e-dialog-Blogbeitrag-DataStudio-768x512.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /></a><p>Data Studio bekommt fast monatlich neue Features. Wir stellen die neuen Features “Parameter” sowie “Data Control” vor und zeigen, wie Sie damit Ihre Reports verbessern können!</p> </article> <article class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/at/blog/online-marketing-know-how/itp-update-fur-marketer/">ITP – Update für Marketer</a></h2><a href="https://e-dialog.group/at/blog/online-marketing-know-how/itp-update-fur-marketer/"><img width="800" height="534" src="https://e-dialog.group/wp-content/uploads/2022/02/black-google-smartphone-on-box-1482061.jpg" class="attachment-large size-large wp-post-image" alt="" decoding="async" loading="lazy" srcset="https://e-dialog.group/wp-content/uploads/2022/02/black-google-smartphone-on-box-1482061.jpg 1024w, https://e-dialog.group/wp-content/uploads/2022/02/black-google-smartphone-on-box-1482061-300x200.jpg 300w, https://e-dialog.group/wp-content/uploads/2022/02/black-google-smartphone-on-box-1482061-768x512.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /></a><p>Seit unserem letzten Blog Artikel zum Thema ITP hat sich viel getan. Höchste Zeit für ein Update zur Speicherung von Tracking Cookies!</p> </article> </div> </main> <div data-elementor-type="footer" data-elementor-id="1986" class="elementor elementor-1986 elementor-location-footer"> <section class="elementor-section elementor-top-section elementor-element elementor-element-80bdb4f mwd-footer elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="80bdb4f" data-element_type="section" data-settings="{"background_background":"classic"}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-21603a7" data-id="21603a7" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <section class="elementor-section elementor-inner-section elementor-element elementor-element-c62feec elementor-section-boxed elementor-section-height-default elementor-section-height-default" 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