Impact of the Digital Markets Act on online marketing
With the experts from e-dialog and Usercentrics.
Here you can watch the webinar recording.
Digital Markets Act and its impact on online marketing
Improve results and opt-in rates in the new digital era
The Digital Markets Act and its obligations will soon change how marketers in the EU approach user consent and data governance. Are companies ready to switch to consent-based marketing and meet the new requirements?
Anyone using major advertising services such as Google Ads, Facebook Ads, etc. will likely need to prepare their business for the DMA and safeguard their marketing activities. Do not risk disruptions to advertising activities, data and revenue losses, or damage to your brand’s reputation. Learn simple, practical ways to comply with the new regulations and increase opt-in rates and ROI.
- What is the DMA and what impact will it have on online marketing?
- Why is it important for marketers to prepare?
- How do I set up an automated consent solution to be prepared for the DMA?
- We show how to prepare your company website for the upcoming DMA requirements in a simple way.
The experts in this webinar:
Tilman Harmeling, Senior Expert Privacy | Usercentrics GmbH
Sandra Wojciechowska, Data Protection Officer & Head of Consent Management | e-dialog
Richard van der Velde, Technical Support Lead | Usercentrics GmbH
Lukas Gilbert, Senior Customer Success Executive | Usercentrics GmbH