Creatives Training: Design Creatives Yourself
Give your marketing the edge it needs: Learn how to create effective marketing materials that boost your performance in our hands-on training sessions.
Our Creative Workshops
Great campaigns require excellent creative talent. But in day-to-day work, there’s often a lack of specialized knowledge needed to harness the full potential of modern ad technologies. Our training programs bridge this gap and prepare your team to tackle the challenges of digital competition.
Why Creatives Training from e-dialog
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01
Technology Focus
We train you and your team directly in the most important tools. You will learn practical skills in Google Web Designer, DV360, or Google Studio on how to technically set up creatives correctly.
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02
Data-Driven Creation
With us, you learn to combine creativity and data. We show you how to properly set up A/B tests, analyze the performance of your creatives, and optimize your advertising materials.
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03
True Experts
Our trainers are experienced specialists from our agency. They share their knowledge so you can build internal competencies.
What You’ll Learn in Our Promotional Materials Training Courses
Our workshops are modular and tailored to your needs.
Creative Strategy
How to develop concepts that support your goals and captivate your target audience.
Dynamic Creatives
Learn the technical implementation of dynamic ad formats that adapt to users and increase relevance.
Efficient Scaling
We show you how to create hundreds of variants for different target groups and channels from just a few basic assets.
Creative Management in DV360
Understand the specific requirements of programmatic platforms and manage your creatives like a pro.
FAQ: Frequently Asked Questions about Our Creative Training
Our team has no design experience. Is the training still suitable?
Yes, absolutely. Our training courses are designed for both marketing teams looking to expand their technical skills and designers who want to delve deeper into ad technology. We tailor the content to your team’s level.
Can the training content be adapted to our specific tools and challenges?
Absolutely. That’s actually our strength. We don’t offer standard training courses; instead, we work with you to develop a customized workshop that’s tailored precisely to your challenges, your current level of knowledge, and your goals.
What’s the difference between a static and a dynamic ad?
A static ad is like a digital billboard—its message is always the same. A dynamic ad, on the other hand, can adjust its content (e.g., images, text, prices) in real time based on factors such as the user’s location, browsing behavior, or the weather. In our training courses, you’ll learn how to harness this powerful technology for your own benefit.
How exactly does AI help us create banners?
Generative AI can significantly accelerate the creative process. It can help you create different text variants for your ads, visualize image ideas, or even generate initial design drafts. We show you how to use these tools as a creative co-pilot.
