</ iframe > </noscript> <!-- End Google Tag Manager (noscript) --> <div data-rocket-location-hash="a69cb08f51bb53d0b67845effce61cf5" data-elementor-type="header" data-elementor-id="5062" class="elementor elementor-5062 elementor-location-header" data-elementor-post-type="elementor_library"> <section class="elementor-section elementor-top-section elementor-element elementor-element-62d67729 elementor-section-height-min-height mwd-menu-home elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-items-middle elementor-invisible" data-id="62d67729" data-element_type="section" data-settings="{"sticky":"top","sticky_effects_offset":3,"animation":"fadeIn","sticky_effects_offset_tablet":3,"sticky_on":["desktop","tablet_extra","tablet","mobile"],"sticky_offset":0,"sticky_anchor_link_offset":0}"> <div data-rocket-location-hash="82f6c6a00e9a86a2eaa3cc6e8d136714" class="elementor-container elementor-column-gap-default"> <div 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menu-item-19898"><a href="https://e-dialog.group/teaching-talking/">Teaching & Talking</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-30953"><a href="https://e-dialog.group/social-engagement/">Social Engagement</a></li> </ul></div> </li> </ul><div class="o-search"><a href="#" class="js-open-search"><i aria-hidden="true" class="fas fa-search"></i></a></div></div><style>#mwd-main-navigation ul#mwd-main-navigation-menu > li:nth-child(3) .sub-menu-wrap > ul.sub-menu:before{content: url(https://e-dialog.group/wp-content/uploads/2022/02/e-dialog-wirsind-menu.svg) !important;}#mwd-main-navigation ul#mwd-main-navigation-menu > li:nth-child(3) .sub-menu-wrap > ul.sub-menu:after{background-image: url("https://e-dialog.group/wp-content/uploads/2023/08/e-dialog-kontaktbox-new1.jpg");}</style></div> </div> </div> </div> </div> </div> </section> </div> <main data-rocket-location-hash="44d90561c13dfb01de27e61126f06bb7" id="content" class="site-main"> <div data-rocket-location-hash="3d643da528504e4be623eff3e109df56" class="page-content"> <article data-rocket-location-hash="5cf5203b4af8370a13978ddcbd510a10" class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/blog/creative/das-erfolgsrezept-kampagnen-kreativstrategie-vereint/">Das Erfolgsrezept: Kampagnen- & Kreativstrategie vereint</a></h2><a href="https://e-dialog.group/blog/creative/das-erfolgsrezept-kampagnen-kreativstrategie-vereint/"><img fetchpriority="high" width="800" height="429" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20429'%3E%3C/svg%3E" class="attachment-large size-large wp-post-image" alt="Das Erfolgsrezept: Kampagnen- & Kreativstrategie vereint" decoding="async" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2025/01/blog-2023-02ff-38-1024x549.jpg 1024w, https://e-dialog.group/wp-content/uploads/2025/01/blog-2023-02ff-38-300x161.jpg 300w, https://e-dialog.group/wp-content/uploads/2025/01/blog-2023-02ff-38-768x412.jpg 768w, https://e-dialog.group/wp-content/uploads/2025/01/blog-2023-02ff-38-1536x824.jpg 1536w, https://e-dialog.group/wp-content/uploads/2025/01/blog-2023-02ff-38-2048x1098.jpg 2048w, https://e-dialog.group/wp-content/uploads/2025/01/blog-2023-02ff-38-1175x630.jpg 1175w, https://e-dialog.group/wp-content/uploads/2025/01/blog-2023-02ff-38-1171x628.jpg 1171w" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2025/01/blog-2023-02ff-38-1024x549.jpg" /><noscript><img fetchpriority="high" width="800" height="429" src="https://e-dialog.group/wp-content/uploads/2025/01/blog-2023-02ff-38-1024x549.jpg" class="attachment-large size-large wp-post-image" alt="Das Erfolgsrezept: Kampagnen- & Kreativstrategie vereint" decoding="async" srcset="https://e-dialog.group/wp-content/uploads/2025/01/blog-2023-02ff-38-1024x549.jpg 1024w, https://e-dialog.group/wp-content/uploads/2025/01/blog-2023-02ff-38-300x161.jpg 300w, https://e-dialog.group/wp-content/uploads/2025/01/blog-2023-02ff-38-768x412.jpg 768w, https://e-dialog.group/wp-content/uploads/2025/01/blog-2023-02ff-38-1536x824.jpg 1536w, https://e-dialog.group/wp-content/uploads/2025/01/blog-2023-02ff-38-2048x1098.jpg 2048w, https://e-dialog.group/wp-content/uploads/2025/01/blog-2023-02ff-38-1175x630.jpg 1175w, https://e-dialog.group/wp-content/uploads/2025/01/blog-2023-02ff-38-1171x628.jpg 1171w" sizes="(max-width: 800px) 100vw, 800px" /></noscript></a><p>Kreative Ideen als Sales-Treiber: Erfahren Sie, wie man durch die perfekte Verbindung von Kreativität und Strategie herausragende Kampagnenergebnisse erzielt. Von der Idee bis zur Umsetzung: Wie Kreativität und Strategie bei Grafenegg Hand in Hand gingen Was unterscheidet eine mittelmäßige Kampagne von einer großartigen? Meist ist es einer von drei Bereichen: Die Idee, die Umsetzung, die […]</p> </article> <article data-rocket-location-hash="7157cb4c2a6e938276d03c06f4c8ce21" class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/blog/creative/farbpsychologie-die-magie-der-farben-in-digitaler-werbung/">Farbpsychologie – Die Magie der Farben in digitaler Werbung</a></h2><a href="https://e-dialog.group/blog/creative/farbpsychologie-die-magie-der-farben-in-digitaler-werbung/"><img width="800" height="429" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20429'%3E%3C/svg%3E" class="attachment-large size-large wp-post-image" alt="Color Psychology - Unleashing the Magic of Colors in Advertising" decoding="async" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2023/12/blog-2023-02ff-8-1024x549.jpg 1024w, https://e-dialog.group/wp-content/uploads/2023/12/blog-2023-02ff-8-300x161.jpg 300w, https://e-dialog.group/wp-content/uploads/2023/12/blog-2023-02ff-8-768x412.jpg 768w, https://e-dialog.group/wp-content/uploads/2023/12/blog-2023-02ff-8-1536x824.jpg 1536w, https://e-dialog.group/wp-content/uploads/2023/12/blog-2023-02ff-8-2048x1098.jpg 2048w, https://e-dialog.group/wp-content/uploads/2023/12/blog-2023-02ff-8-1175x630.jpg 1175w" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2023/12/blog-2023-02ff-8-1024x549.jpg" /><noscript><img width="800" height="429" src="https://e-dialog.group/wp-content/uploads/2023/12/blog-2023-02ff-8-1024x549.jpg" class="attachment-large size-large wp-post-image" alt="Color Psychology - Unleashing the Magic of Colors in Advertising" decoding="async" srcset="https://e-dialog.group/wp-content/uploads/2023/12/blog-2023-02ff-8-1024x549.jpg 1024w, https://e-dialog.group/wp-content/uploads/2023/12/blog-2023-02ff-8-300x161.jpg 300w, https://e-dialog.group/wp-content/uploads/2023/12/blog-2023-02ff-8-768x412.jpg 768w, https://e-dialog.group/wp-content/uploads/2023/12/blog-2023-02ff-8-1536x824.jpg 1536w, https://e-dialog.group/wp-content/uploads/2023/12/blog-2023-02ff-8-2048x1098.jpg 2048w, https://e-dialog.group/wp-content/uploads/2023/12/blog-2023-02ff-8-1175x630.jpg 1175w" sizes="(max-width: 800px) 100vw, 800px" /></noscript></a><p>In diesem Artikel werden die Geheimnisse der Farbpsychologie in der digitalen Werbung gelüftet. Machen Sie sich also bereit, das volle Potenzial der Farbpsychologie zu enthüllen und Ihre digitalen Werbekampagnen von „okay“ zu „WOW“ zu machen! Die Grundlagen der Farbpsychologie Farben sind nicht nur schön, sie haben die Superkraft, Emotionen und Assoziationen zu wecken, die uns […]</p> </article> <article data-rocket-location-hash="e50342f00027f55ea371e81684adec40" class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/blog/creative/color-psychology-unleashing-the-magic-of-colors-in-advertising-2/">English Version: Color Psychology – Unleashing the Magic of Colors in Advertising</a></h2><a href="https://e-dialog.group/blog/creative/color-psychology-unleashing-the-magic-of-colors-in-advertising-2/"><img width="800" height="429" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20429'%3E%3C/svg%3E" class="attachment-large size-large wp-post-image" alt="Color Psychology: Unleashing the Magic of Colors in Advertising" decoding="async" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2023/12/blog-2023-02ff-8-1-1024x549.jpg 1024w, https://e-dialog.group/wp-content/uploads/2023/12/blog-2023-02ff-8-1-300x161.jpg 300w, https://e-dialog.group/wp-content/uploads/2023/12/blog-2023-02ff-8-1-768x412.jpg 768w, https://e-dialog.group/wp-content/uploads/2023/12/blog-2023-02ff-8-1-1536x824.jpg 1536w, https://e-dialog.group/wp-content/uploads/2023/12/blog-2023-02ff-8-1-2048x1098.jpg 2048w, https://e-dialog.group/wp-content/uploads/2023/12/blog-2023-02ff-8-1-1175x630.jpg 1175w" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2023/12/blog-2023-02ff-8-1-1024x549.jpg" /><noscript><img width="800" height="429" src="https://e-dialog.group/wp-content/uploads/2023/12/blog-2023-02ff-8-1-1024x549.jpg" class="attachment-large size-large wp-post-image" alt="Color Psychology: Unleashing the Magic of Colors in Advertising" decoding="async" srcset="https://e-dialog.group/wp-content/uploads/2023/12/blog-2023-02ff-8-1-1024x549.jpg 1024w, https://e-dialog.group/wp-content/uploads/2023/12/blog-2023-02ff-8-1-300x161.jpg 300w, https://e-dialog.group/wp-content/uploads/2023/12/blog-2023-02ff-8-1-768x412.jpg 768w, https://e-dialog.group/wp-content/uploads/2023/12/blog-2023-02ff-8-1-1536x824.jpg 1536w, https://e-dialog.group/wp-content/uploads/2023/12/blog-2023-02ff-8-1-2048x1098.jpg 2048w, https://e-dialog.group/wp-content/uploads/2023/12/blog-2023-02ff-8-1-1175x630.jpg 1175w" sizes="(max-width: 800px) 100vw, 800px" /></noscript></a><p>This article will unravel the mysteries of color psychology and its rockstar status in digital advertising. So, get ready to unleash the full potential of color psychology and take your digital ad campaigns from „meh“ to „Wowza!“ The Basics of Color Psychology Get ready to unlock the magical powers of colors in digital advertising! Colors […]</p> </article> <article data-rocket-location-hash="d88c549e428e808ca36f4dc2aca03329" class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/blog/creative/dynamic-video-ads-mit-google-web-designer/">Dynamic Video Ads mit Google Web Designer</a></h2><a href="https://e-dialog.group/blog/creative/dynamic-video-ads-mit-google-web-designer/"><img width="800" height="485" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20485'%3E%3C/svg%3E" class="attachment-large size-large wp-post-image" alt="Google Web Designer User Interface" decoding="async" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2022/07/Bildschirmfoto-2022-07-05-um-15.22.14-1024x621.png 1024w, https://e-dialog.group/wp-content/uploads/2022/07/Bildschirmfoto-2022-07-05-um-15.22.14-300x182.png 300w, https://e-dialog.group/wp-content/uploads/2022/07/Bildschirmfoto-2022-07-05-um-15.22.14-768x466.png 768w, https://e-dialog.group/wp-content/uploads/2022/07/Bildschirmfoto-2022-07-05-um-15.22.14-1536x931.png 1536w, https://e-dialog.group/wp-content/uploads/2022/07/Bildschirmfoto-2022-07-05-um-15.22.14-2048x1242.png 2048w" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2022/07/Bildschirmfoto-2022-07-05-um-15.22.14-1024x621.png" /><noscript><img width="800" height="485" src="https://e-dialog.group/wp-content/uploads/2022/07/Bildschirmfoto-2022-07-05-um-15.22.14-1024x621.png" class="attachment-large size-large wp-post-image" alt="Google Web Designer User Interface" decoding="async" srcset="https://e-dialog.group/wp-content/uploads/2022/07/Bildschirmfoto-2022-07-05-um-15.22.14-1024x621.png 1024w, https://e-dialog.group/wp-content/uploads/2022/07/Bildschirmfoto-2022-07-05-um-15.22.14-300x182.png 300w, https://e-dialog.group/wp-content/uploads/2022/07/Bildschirmfoto-2022-07-05-um-15.22.14-768x466.png 768w, https://e-dialog.group/wp-content/uploads/2022/07/Bildschirmfoto-2022-07-05-um-15.22.14-1536x931.png 1536w, https://e-dialog.group/wp-content/uploads/2022/07/Bildschirmfoto-2022-07-05-um-15.22.14-2048x1242.png 2048w" sizes="(max-width: 800px) 100vw, 800px" /></noscript></a><p>Video im Digital Marketing Video ist zum einen der wichtigsten Medien in der digitalen Werbung herangewachsen. In 2022 wird Video von 86% der Werbetreibenden als Marketing Tool eingesetzt, wovon wiederum 92% das Medium Video zu einer der wichtigsten Marketing Strategien zählen (wyzowl 2021). Heute möchten wir in diesem Blogartikel ein Tool vorstellen, das die Effizienz […]</p> </article> </div> </main> <div data-elementor-type="footer" data-elementor-id="1986" class="elementor elementor-1986 elementor-location-footer" data-elementor-post-type="elementor_library"> <section class="elementor-section elementor-top-section elementor-element elementor-element-80bdb4f mwd-footer elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="80bdb4f" data-element_type="section" data-settings="{"background_background":"classic"}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-21603a7" data-id="21603a7" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <section class="elementor-section elementor-inner-section elementor-element elementor-element-c62feec elementor-section-boxed 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