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menu-item-19898"><a href="https://e-dialog.group/teaching-talking/">Teaching & Talking</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-30953"><a href="https://e-dialog.group/social-engagement/">Social Engagement</a></li> </ul></div> </li> </ul><div class="o-search"><a href="#" class="js-open-search"><i aria-hidden="true" class="fas fa-search"></i></a></div></div><style>#mwd-main-navigation ul#mwd-main-navigation-menu > li:nth-child(3) .sub-menu-wrap > ul.sub-menu:before{content: url(https://e-dialog.group/wp-content/uploads/2022/02/e-dialog-wirsind-menu.svg) !important;}#mwd-main-navigation ul#mwd-main-navigation-menu > li:nth-child(3) .sub-menu-wrap > ul.sub-menu:after{background-image: url("https://e-dialog.group/wp-content/uploads/2023/08/e-dialog-kontaktbox-new1.jpg");}</style></div> </div> </div> </div> </div> </div> </section> </div> <main data-rocket-location-hash="44d90561c13dfb01de27e61126f06bb7" id="content" class="site-main"> <div data-rocket-location-hash="3d643da528504e4be623eff3e109df56" class="page-content"> <article data-rocket-location-hash="5cf5203b4af8370a13978ddcbd510a10" class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/blog/search-engine-advertising-sea/auktionsdaten-in-google-ads-der-mitbewerber-vergleich/">Auktionsdaten in Google Ads – der Mitbewerber Vergleich</a></h2><a href="https://e-dialog.group/blog/search-engine-advertising-sea/auktionsdaten-in-google-ads-der-mitbewerber-vergleich/"><img fetchpriority="high" width="800" height="429" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20429'%3E%3C/svg%3E" class="attachment-large size-large wp-post-image" alt="Auktionsdaten in Google Ads" decoding="async" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2022/11/auktionsdaten-in-google-ads-1024x549.png 1024w, https://e-dialog.group/wp-content/uploads/2022/11/auktionsdaten-in-google-ads-300x161.png 300w, https://e-dialog.group/wp-content/uploads/2022/11/auktionsdaten-in-google-ads-768x412.png 768w, https://e-dialog.group/wp-content/uploads/2022/11/auktionsdaten-in-google-ads-1536x824.png 1536w, https://e-dialog.group/wp-content/uploads/2022/11/auktionsdaten-in-google-ads-2048x1098.png 2048w" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2022/11/auktionsdaten-in-google-ads-1024x549.png" /><noscript><img fetchpriority="high" width="800" height="429" src="https://e-dialog.group/wp-content/uploads/2022/11/auktionsdaten-in-google-ads-1024x549.png" class="attachment-large size-large wp-post-image" alt="Auktionsdaten in Google Ads" decoding="async" srcset="https://e-dialog.group/wp-content/uploads/2022/11/auktionsdaten-in-google-ads-1024x549.png 1024w, https://e-dialog.group/wp-content/uploads/2022/11/auktionsdaten-in-google-ads-300x161.png 300w, https://e-dialog.group/wp-content/uploads/2022/11/auktionsdaten-in-google-ads-768x412.png 768w, https://e-dialog.group/wp-content/uploads/2022/11/auktionsdaten-in-google-ads-1536x824.png 1536w, https://e-dialog.group/wp-content/uploads/2022/11/auktionsdaten-in-google-ads-2048x1098.png 2048w" sizes="(max-width: 800px) 100vw, 800px" /></noscript></a><p>Im vorangegangenen Blogartikel zum Thema sind wir dem Impression Share und dem Gesamtmarkt auf den Grund gegangen. In diesem weiterführenden Artikel werfen wir nun einen Blick auf die direkten Mitbewerber in Bezug auf die eingebuchten Keywords mit Hilfe von Google Ads oder auch Google Looker Studio (ehem. Data Studio). Auktionsdaten – ein Blick auf den Mitbewerb […]</p> </article> <article data-rocket-location-hash="7157cb4c2a6e938276d03c06f4c8ce21" class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/blog/search-engine-advertising-sea/google-ads-asset-bibliothek-fur-bilder-und-videos/">Google Ads Asset-Bibliothek für Bilder und Videos</a></h2><a href="https://e-dialog.group/blog/search-engine-advertising-sea/google-ads-asset-bibliothek-fur-bilder-und-videos/"><img width="800" height="429" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20429'%3E%3C/svg%3E" class="attachment-large size-large wp-post-image" alt="" decoding="async" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2022/11/google-ads-asset-bibliothek-1024x549.png 1024w, https://e-dialog.group/wp-content/uploads/2022/11/google-ads-asset-bibliothek-300x161.png 300w, https://e-dialog.group/wp-content/uploads/2022/11/google-ads-asset-bibliothek-768x412.png 768w, https://e-dialog.group/wp-content/uploads/2022/11/google-ads-asset-bibliothek-1536x824.png 1536w, https://e-dialog.group/wp-content/uploads/2022/11/google-ads-asset-bibliothek-2048x1098.png 2048w" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2022/11/google-ads-asset-bibliothek-1024x549.png" /><noscript><img width="800" height="429" src="https://e-dialog.group/wp-content/uploads/2022/11/google-ads-asset-bibliothek-1024x549.png" class="attachment-large size-large wp-post-image" alt="" decoding="async" srcset="https://e-dialog.group/wp-content/uploads/2022/11/google-ads-asset-bibliothek-1024x549.png 1024w, https://e-dialog.group/wp-content/uploads/2022/11/google-ads-asset-bibliothek-300x161.png 300w, https://e-dialog.group/wp-content/uploads/2022/11/google-ads-asset-bibliothek-768x412.png 768w, https://e-dialog.group/wp-content/uploads/2022/11/google-ads-asset-bibliothek-1536x824.png 1536w, https://e-dialog.group/wp-content/uploads/2022/11/google-ads-asset-bibliothek-2048x1098.png 2048w" sizes="(max-width: 800px) 100vw, 800px" /></noscript></a><p>Haben wir uns nicht schon immer einen zentralen Ort für alle unsere verwendeten Werbemittel in Google Ads gewünscht? Früher haben wir für jede Display-Kampagne die verschiedenen Werbemittel einzeln im Interface oder via Bulk Upload z.B. über den Google Ads Editor hochgeladen. Wollten wir diese in einer späteren Kampagne oder mit anderem Targeting wieder verwenden, so […]</p> </article> <article data-rocket-location-hash="e50342f00027f55ea371e81684adec40" class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/blog/search-engine-advertising-sea/impression-share-vs-click-share-aussagekraft-und-interpretation-der-metriken/">Impression Share vs. Click Share – Aussagekraft und Interpretation der Metriken</a></h2><a href="https://e-dialog.group/blog/search-engine-advertising-sea/impression-share-vs-click-share-aussagekraft-und-interpretation-der-metriken/"><img width="800" height="429" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20429'%3E%3C/svg%3E" class="attachment-large size-large wp-post-image" alt="Impression Share vs. Click Share" decoding="async" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2022/09/Impression-Share-vs.-Click-Share-1024x549.png 1024w, https://e-dialog.group/wp-content/uploads/2022/09/Impression-Share-vs.-Click-Share-300x161.png 300w, https://e-dialog.group/wp-content/uploads/2022/09/Impression-Share-vs.-Click-Share-768x412.png 768w, https://e-dialog.group/wp-content/uploads/2022/09/Impression-Share-vs.-Click-Share-1536x824.png 1536w, https://e-dialog.group/wp-content/uploads/2022/09/Impression-Share-vs.-Click-Share-2048x1098.png 2048w" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2022/09/Impression-Share-vs.-Click-Share-1024x549.png" /><noscript><img width="800" height="429" src="https://e-dialog.group/wp-content/uploads/2022/09/Impression-Share-vs.-Click-Share-1024x549.png" class="attachment-large size-large wp-post-image" alt="Impression Share vs. Click Share" decoding="async" srcset="https://e-dialog.group/wp-content/uploads/2022/09/Impression-Share-vs.-Click-Share-1024x549.png 1024w, https://e-dialog.group/wp-content/uploads/2022/09/Impression-Share-vs.-Click-Share-300x161.png 300w, https://e-dialog.group/wp-content/uploads/2022/09/Impression-Share-vs.-Click-Share-768x412.png 768w, https://e-dialog.group/wp-content/uploads/2022/09/Impression-Share-vs.-Click-Share-1536x824.png 1536w, https://e-dialog.group/wp-content/uploads/2022/09/Impression-Share-vs.-Click-Share-2048x1098.png 2048w" sizes="(max-width: 800px) 100vw, 800px" /></noscript></a><p>Anteil an möglichen Impressionen Um zu verstehen was die Google Metrik „Anteil an möglichen Impressionen“ aussagt stellen wir uns die Frage: Was verbirgt sich eigentlich hinter dem Messwert „Anteil an möglichen Impressionen“? Ein Blick in die Google Ads Hilfe liefert eine Definition: „Der Anteil an möglichen Impressionen ist der Prozentsatz der Impressionen, den Sie mit […]</p> </article> <article data-rocket-location-hash="d88c549e428e808ca36f4dc2aca03329" class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/blog/search-engine-advertising-sea/launch-of-the-new-search-ads-360-experience-groses-announcement/">Launch of the New Search Ads 360 Experience – großes Announcement</a></h2><a href="https://e-dialog.group/blog/search-engine-advertising-sea/launch-of-the-new-search-ads-360-experience-groses-announcement/"><img width="800" height="420" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20420'%3E%3C/svg%3E" class="attachment-large size-large wp-post-image" alt="" decoding="async" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2022/02/e-dialog-Blog-SA360-news.png 1024w, https://e-dialog.group/wp-content/uploads/2022/02/e-dialog-Blog-SA360-news-300x158.png 300w, https://e-dialog.group/wp-content/uploads/2022/02/e-dialog-Blog-SA360-news-768x404.png 768w" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2022/02/e-dialog-Blog-SA360-news.png" /><noscript><img width="800" height="420" src="https://e-dialog.group/wp-content/uploads/2022/02/e-dialog-Blog-SA360-news.png" class="attachment-large size-large wp-post-image" alt="" decoding="async" srcset="https://e-dialog.group/wp-content/uploads/2022/02/e-dialog-Blog-SA360-news.png 1024w, https://e-dialog.group/wp-content/uploads/2022/02/e-dialog-Blog-SA360-news-300x158.png 300w, https://e-dialog.group/wp-content/uploads/2022/02/e-dialog-Blog-SA360-news-768x404.png 768w" sizes="(max-width: 800px) 100vw, 800px" /></noscript></a><p>Google’s Search Ads 360 wird einem kompletten Relaunch unterzogen: Besseres Interface, Look&Feel und neue Funktionen – wir haben die Details!</p> </article> <article data-rocket-location-hash="cd0d5eeeaa3b9b65add93e3e7c1daab2" class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/blog/search-engine-advertising-sea/google-local-campaigns/">Google Local Campaigns</a></h2><a href="https://e-dialog.group/blog/search-engine-advertising-sea/google-local-campaigns/"><img width="800" height="593" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20593'%3E%3C/svg%3E" class="attachment-large size-large wp-post-image" alt="" decoding="async" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2022/02/Google-Local-Campaigns.jpg 1024w, https://e-dialog.group/wp-content/uploads/2022/02/Google-Local-Campaigns-300x222.jpg 300w, https://e-dialog.group/wp-content/uploads/2022/02/Google-Local-Campaigns-768x569.jpg 768w" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2022/02/Google-Local-Campaigns.jpg" /><noscript><img width="800" height="593" src="https://e-dialog.group/wp-content/uploads/2022/02/Google-Local-Campaigns.jpg" class="attachment-large size-large wp-post-image" alt="" decoding="async" srcset="https://e-dialog.group/wp-content/uploads/2022/02/Google-Local-Campaigns.jpg 1024w, https://e-dialog.group/wp-content/uploads/2022/02/Google-Local-Campaigns-300x222.jpg 300w, https://e-dialog.group/wp-content/uploads/2022/02/Google-Local-Campaigns-768x569.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /></noscript></a><p>Sie suchen nach einer Möglichkeit, Kunden direkt zu Ihren Unternehmensstandorten zu bringen? Dann möchten wir Ihnen heute die Local Campaigns von Google Ads vorstellen.</p> </article> <article data-rocket-location-hash="9ee0089b4a3315b300bd43caf7ef9d04" class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/blog/search-engine-advertising-sea/online-suchverhalten-in-zeiten-von-corona-was-hat-sich-verandert/">Online Suchverhalten in Zeiten von Corona – Was hat sich verändert?</a></h2><a href="https://e-dialog.group/blog/search-engine-advertising-sea/online-suchverhalten-in-zeiten-von-corona-was-hat-sich-verandert/"><img width="800" height="600" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20600'%3E%3C/svg%3E" class="attachment-large size-large wp-post-image" alt="" decoding="async" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2022/02/andrew-ridley-ER6_i8FhQIw-unsplash.jpg 1024w, https://e-dialog.group/wp-content/uploads/2022/02/andrew-ridley-ER6_i8FhQIw-unsplash-300x225.jpg 300w, https://e-dialog.group/wp-content/uploads/2022/02/andrew-ridley-ER6_i8FhQIw-unsplash-768x576.jpg 768w" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2022/02/andrew-ridley-ER6_i8FhQIw-unsplash.jpg" /><noscript><img width="800" height="600" src="https://e-dialog.group/wp-content/uploads/2022/02/andrew-ridley-ER6_i8FhQIw-unsplash.jpg" class="attachment-large size-large wp-post-image" alt="" decoding="async" srcset="https://e-dialog.group/wp-content/uploads/2022/02/andrew-ridley-ER6_i8FhQIw-unsplash.jpg 1024w, https://e-dialog.group/wp-content/uploads/2022/02/andrew-ridley-ER6_i8FhQIw-unsplash-300x225.jpg 300w, https://e-dialog.group/wp-content/uploads/2022/02/andrew-ridley-ER6_i8FhQIw-unsplash-768x576.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /></noscript></a><p>Die Krise rund um Corona (COVID-19) hat auch das Online-Suchverhalten der Menschen stark beeinflusst. Welche Chancen diese Veränderung mit sich bringt, erfahren Sie in diesem Blogartikel! </p> </article> <article data-rocket-location-hash="e7d6a43d9dd90aa5d0452ec192369c23" class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/blog/search-engine-advertising-sea/google-ads-ad-customizer-mit-anwendungsbeispielen/">Google Ads: Ad Customizer mit Anwendungsbeispielen</a></h2><a href="https://e-dialog.group/blog/search-engine-advertising-sea/google-ads-ad-customizer-mit-anwendungsbeispielen/"><img width="800" height="616" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20616'%3E%3C/svg%3E" class="attachment-large size-large wp-post-image" alt="" decoding="async" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2022/02/190301-Dyn-Anzeigenanpassung-Google-Ads-1024x788.png 1024w, https://e-dialog.group/wp-content/uploads/2022/02/190301-Dyn-Anzeigenanpassung-Google-Ads-300x231.png 300w, https://e-dialog.group/wp-content/uploads/2022/02/190301-Dyn-Anzeigenanpassung-Google-Ads-768x591.png 768w, https://e-dialog.group/wp-content/uploads/2022/02/190301-Dyn-Anzeigenanpassung-Google-Ads.png 1040w" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2022/02/190301-Dyn-Anzeigenanpassung-Google-Ads-1024x788.png" /><noscript><img width="800" height="616" src="https://e-dialog.group/wp-content/uploads/2022/02/190301-Dyn-Anzeigenanpassung-Google-Ads-1024x788.png" class="attachment-large size-large wp-post-image" alt="" decoding="async" srcset="https://e-dialog.group/wp-content/uploads/2022/02/190301-Dyn-Anzeigenanpassung-Google-Ads-1024x788.png 1024w, https://e-dialog.group/wp-content/uploads/2022/02/190301-Dyn-Anzeigenanpassung-Google-Ads-300x231.png 300w, https://e-dialog.group/wp-content/uploads/2022/02/190301-Dyn-Anzeigenanpassung-Google-Ads-768x591.png 768w, https://e-dialog.group/wp-content/uploads/2022/02/190301-Dyn-Anzeigenanpassung-Google-Ads.png 1040w" sizes="(max-width: 800px) 100vw, 800px" /></noscript></a><p>Um erweiterte Textanzeigen für Ihre User relevanter zu gestalten können Sie diese mit dem Ad Customizer anpassen. Wir zeigen Schritt für Schritt wie das geht und typische Use Cases.</p> </article> <article data-rocket-location-hash="acc1368896907a000e3fcf41f0894d21" class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/blog/search-engine-advertising-sea/tipps-zur-keyword-recherche-arten-von-suchanfragen/">Tipps zur Keyword Recherche & Arten von Suchanfragen</a></h2><a href="https://e-dialog.group/blog/search-engine-advertising-sea/tipps-zur-keyword-recherche-arten-von-suchanfragen/"><img width="800" height="616" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20616'%3E%3C/svg%3E" class="attachment-large size-large wp-post-image" alt="" decoding="async" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2022/02/190528-Tipps-Keyword-Recherche-1024x788.png 1024w, https://e-dialog.group/wp-content/uploads/2022/02/190528-Tipps-Keyword-Recherche-300x231.png 300w, https://e-dialog.group/wp-content/uploads/2022/02/190528-Tipps-Keyword-Recherche-768x591.png 768w, https://e-dialog.group/wp-content/uploads/2022/02/190528-Tipps-Keyword-Recherche.png 1040w" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2022/02/190528-Tipps-Keyword-Recherche-1024x788.png" /><noscript><img width="800" height="616" src="https://e-dialog.group/wp-content/uploads/2022/02/190528-Tipps-Keyword-Recherche-1024x788.png" class="attachment-large size-large wp-post-image" alt="" decoding="async" srcset="https://e-dialog.group/wp-content/uploads/2022/02/190528-Tipps-Keyword-Recherche-1024x788.png 1024w, https://e-dialog.group/wp-content/uploads/2022/02/190528-Tipps-Keyword-Recherche-300x231.png 300w, https://e-dialog.group/wp-content/uploads/2022/02/190528-Tipps-Keyword-Recherche-768x591.png 768w, https://e-dialog.group/wp-content/uploads/2022/02/190528-Tipps-Keyword-Recherche.png 1040w" sizes="(max-width: 800px) 100vw, 800px" /></noscript></a><p>Wir zeigen Euch, wie Ihr bei der Keyword Recherche vorgehen könnt und welche Arten von Keywords es gibt.</p> </article> <article data-rocket-location-hash="9d78b618e44edb8c0652834bd734a50a" class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/blog/search-engine-advertising-sea/smart-shopping-campaigns-shopping-kampagnen-mit-zielvorhaben/">Smart Shopping Campaigns – Shopping Kampagnen mit Zielvorhaben</a></h2><a href="https://e-dialog.group/blog/search-engine-advertising-sea/smart-shopping-campaigns-shopping-kampagnen-mit-zielvorhaben/"><img width="800" height="615" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20615'%3E%3C/svg%3E" class="attachment-large size-large wp-post-image" alt="" decoding="async" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2022/02/201807-Universal-Shopping-Campaigns.png 800w, https://e-dialog.group/wp-content/uploads/2022/02/201807-Universal-Shopping-Campaigns-300x231.png 300w, https://e-dialog.group/wp-content/uploads/2022/02/201807-Universal-Shopping-Campaigns-768x590.png 768w" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2022/02/201807-Universal-Shopping-Campaigns.png" /><noscript><img width="800" height="615" src="https://e-dialog.group/wp-content/uploads/2022/02/201807-Universal-Shopping-Campaigns.png" class="attachment-large size-large wp-post-image" alt="" decoding="async" srcset="https://e-dialog.group/wp-content/uploads/2022/02/201807-Universal-Shopping-Campaigns.png 800w, https://e-dialog.group/wp-content/uploads/2022/02/201807-Universal-Shopping-Campaigns-300x231.png 300w, https://e-dialog.group/wp-content/uploads/2022/02/201807-Universal-Shopping-Campaigns-768x590.png 768w" sizes="(max-width: 800px) 100vw, 800px" /></noscript></a><p>Vor kurzem hat Google Shopping Kampagnen mit Zielvorhaben präsentiert. Wir zeigen, wie Sie davon profitieren können und was Sie für das richtige Setup benötigen.</p> </article> <article data-rocket-location-hash="309ed868f571cdc5379b25d67f97810e" class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/blog/search-engine-advertising-sea/zielseitentests-in-search-ads-360/">Zielseitentests in Search Ads 360</a></h2><a href="https://e-dialog.group/blog/search-engine-advertising-sea/zielseitentests-in-search-ads-360/"><img width="382" height="314" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20382%20314'%3E%3C/svg%3E" class="attachment-large size-large wp-post-image" alt="" decoding="async" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2022/02/789.jpg 382w, https://e-dialog.group/wp-content/uploads/2022/02/789-300x247.jpg 300w" data-lazy-sizes="(max-width: 382px) 100vw, 382px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2022/02/789.jpg" /><noscript><img width="382" height="314" src="https://e-dialog.group/wp-content/uploads/2022/02/789.jpg" class="attachment-large size-large wp-post-image" alt="" decoding="async" srcset="https://e-dialog.group/wp-content/uploads/2022/02/789.jpg 382w, https://e-dialog.group/wp-content/uploads/2022/02/789-300x247.jpg 300w" sizes="(max-width: 382px) 100vw, 382px" /></noscript></a><p>Zielseitentests in DoubleClick Search erleichtern die Arbeit für SEA Accountmanager enorm und ermöglichen einfache Testbedingungen über Kampagnen hinweg.</p> </article> <article data-rocket-location-hash="ec60332f2a104c169efb0c39f54dcdb9" class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/blog/search-engine-advertising-sea/die-vorteile-von-search-ads-360/">Die Vorteile von Search Ads 360</a></h2><a href="https://e-dialog.group/blog/search-engine-advertising-sea/die-vorteile-von-search-ads-360/"><img width="800" height="203" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20203'%3E%3C/svg%3E" class="attachment-large size-large wp-post-image" alt="" decoding="async" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2022/02/ds_search_logo1.png 1024w, https://e-dialog.group/wp-content/uploads/2022/02/ds_search_logo1-300x76.png 300w, https://e-dialog.group/wp-content/uploads/2022/02/ds_search_logo1-768x195.png 768w" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2022/02/ds_search_logo1.png" /><noscript><img width="800" height="203" src="https://e-dialog.group/wp-content/uploads/2022/02/ds_search_logo1.png" class="attachment-large size-large wp-post-image" alt="" decoding="async" srcset="https://e-dialog.group/wp-content/uploads/2022/02/ds_search_logo1.png 1024w, https://e-dialog.group/wp-content/uploads/2022/02/ds_search_logo1-300x76.png 300w, https://e-dialog.group/wp-content/uploads/2022/02/ds_search_logo1-768x195.png 768w" sizes="(max-width: 800px) 100vw, 800px" /></noscript></a><p>DC Search ist ein Verwaltungstool für große, suchmaschinenübergreifende Kampagnen. Wir zeigen, welche Vorteile DoubleClick Search mit sich bringt und worin die Unterschiede zu Google AdWords liegen.</p> </article> <article data-rocket-location-hash="d79387e6509dd43e4a649b9ca572a743" class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/blog/search-engine-advertising-sea/search-ads-360-fur-pla-shopping-kampagnen/">Search Ads 360 für PLA / Shopping-Kampagnen</a></h2><a href="https://e-dialog.group/blog/search-engine-advertising-sea/search-ads-360-fur-pla-shopping-kampagnen/"><img width="285" height="98" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20285%2098'%3E%3C/svg%3E" class="attachment-large size-large wp-post-image" alt="" decoding="async" data-lazy-src="https://e-dialog.group/wp-content/uploads/2022/02/cids.jpg" /><noscript><img width="285" height="98" src="https://e-dialog.group/wp-content/uploads/2022/02/cids.jpg" class="attachment-large size-large wp-post-image" alt="" decoding="async" /></noscript></a><p>DoubleClick Search (DS), ist ein Produkt aus der DoubleClick Digital Marketing Suite und die maßgeschneiderte Lösung, um Ihre Aktivitäten in Google, Yahoo!, Bing und weiteren Suchmaschinen zu verwalten.</p> </article> <article data-rocket-location-hash="0eb106db87a72b626b595773bc7e1e78" class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/blog/search-engine-advertising-sea/entfernungs-report-in-google-adwords/">Entfernungs-Report in Google AdWords</a></h2><a href="https://e-dialog.group/blog/search-engine-advertising-sea/entfernungs-report-in-google-adwords/"><img width="797" height="478" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20797%20478'%3E%3C/svg%3E" class="attachment-large size-large wp-post-image" alt="" decoding="async" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2022/02/1.png 797w, https://e-dialog.group/wp-content/uploads/2022/02/1-300x180.png 300w, https://e-dialog.group/wp-content/uploads/2022/02/1-768x461.png 768w" data-lazy-sizes="(max-width: 797px) 100vw, 797px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2022/02/1.png" /><noscript><img width="797" height="478" src="https://e-dialog.group/wp-content/uploads/2022/02/1.png" class="attachment-large size-large wp-post-image" alt="" decoding="async" srcset="https://e-dialog.group/wp-content/uploads/2022/02/1.png 797w, https://e-dialog.group/wp-content/uploads/2022/02/1-300x180.png 300w, https://e-dialog.group/wp-content/uploads/2022/02/1-768x461.png 768w" sizes="(max-width: 797px) 100vw, 797px" /></noscript></a><p>Google hat erst kürzlich einen „Entfernungs-Report“ veröffentlicht. Welche Erkenntnisse man hierdurch sammeln und welche Schlüsse man daraus ziehen kann erfahren Sie nachfolgend.</p> </article> <article data-rocket-location-hash="34b3fee1a96ddd1a2859033b924eb07b" class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/blog/search-engine-advertising-sea/google-partners-neue-adwords-zertifizierung/">Google Partners – neue AdWords Zertifizierung</a></h2><a href="https://e-dialog.group/blog/search-engine-advertising-sea/google-partners-neue-adwords-zertifizierung/"><img width="634" height="238" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20634%20238'%3E%3C/svg%3E" class="attachment-large size-large wp-post-image" alt="" decoding="async" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2022/02/partnerbadge-horizontal.jpg 634w, https://e-dialog.group/wp-content/uploads/2022/02/partnerbadge-horizontal-300x113.jpg 300w" data-lazy-sizes="(max-width: 634px) 100vw, 634px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2022/02/partnerbadge-horizontal.jpg" /><noscript><img width="634" height="238" src="https://e-dialog.group/wp-content/uploads/2022/02/partnerbadge-horizontal.jpg" class="attachment-large size-large wp-post-image" alt="" decoding="async" srcset="https://e-dialog.group/wp-content/uploads/2022/02/partnerbadge-horizontal.jpg 634w, https://e-dialog.group/wp-content/uploads/2022/02/partnerbadge-horizontal-300x113.jpg 300w" sizes="(max-width: 634px) 100vw, 634px" /></noscript></a><p>Google erneuerte sein Zertifizierungsprogramm für Agenturen. Für interessierte Kunden soll es leichter werden, vertrauenswürdige und von Google zertifizierte Partner wie e-dialog zu finden.</p> </article> <article data-rocket-location-hash="60c02fdb8ab96fe2114b89a07696d0ff" class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/blog/search-engine-advertising-sea/adwords-skripts/">AdWords Skripts</a></h2><a href="https://e-dialog.group/blog/search-engine-advertising-sea/adwords-skripts/"><img width="800" height="441" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20441'%3E%3C/svg%3E" class="attachment-large size-large wp-post-image" alt="" decoding="async" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2022/02/adwords_skripts.png 839w, https://e-dialog.group/wp-content/uploads/2022/02/adwords_skripts-300x166.png 300w, https://e-dialog.group/wp-content/uploads/2022/02/adwords_skripts-768x424.png 768w" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2022/02/adwords_skripts.png" /><noscript><img width="800" height="441" src="https://e-dialog.group/wp-content/uploads/2022/02/adwords_skripts.png" class="attachment-large size-large wp-post-image" alt="" decoding="async" srcset="https://e-dialog.group/wp-content/uploads/2022/02/adwords_skripts.png 839w, https://e-dialog.group/wp-content/uploads/2022/02/adwords_skripts-300x166.png 300w, https://e-dialog.group/wp-content/uploads/2022/02/adwords_skripts-768x424.png 768w" sizes="(max-width: 800px) 100vw, 800px" /></noscript></a><p>AdWords Skripts sind eine effiziente Alternative, um das Management eines Google AdWords Accounts zu steuern. Wiederkehrende Tasks können automatisiert werden, wodurch die tägliche Arbeit erleichtert wird.</p> </article> <article data-rocket-location-hash="ac6a50468c6c83e778fd70411805ea02" class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/blog/search-engine-advertising-sea/google-grants-wie-non-profit-organisationen-mehr-rausholen/">Google Grants – Wie Non-Profit-Organisationen mehr rausholen!</a></h2><a href="https://e-dialog.group/blog/search-engine-advertising-sea/google-grants-wie-non-profit-organisationen-mehr-rausholen/"><img width="540" height="477" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20540%20477'%3E%3C/svg%3E" class="attachment-large size-large wp-post-image" alt="" decoding="async" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2022/02/Google-Grants.png 540w, https://e-dialog.group/wp-content/uploads/2022/02/Google-Grants-300x265.png 300w" data-lazy-sizes="(max-width: 540px) 100vw, 540px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2022/02/Google-Grants.png" /><noscript><img width="540" height="477" src="https://e-dialog.group/wp-content/uploads/2022/02/Google-Grants.png" class="attachment-large size-large wp-post-image" alt="" decoding="async" srcset="https://e-dialog.group/wp-content/uploads/2022/02/Google-Grants.png 540w, https://e-dialog.group/wp-content/uploads/2022/02/Google-Grants-300x265.png 300w" sizes="(max-width: 540px) 100vw, 540px" /></noscript></a><p>Was ist Google Grants und für wen ist es geeignet? Mit Hilfe von Google Grants erhalten NGOs bzw. gemeinnützige Organisationen einen AdWords Account und können bei Google kostenlos Werbung schalten. Nähere Infos hier:</p> </article> <article data-rocket-location-hash="18a73528de6c71e010b87b163b20bc63" class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/blog/search-engine-advertising-sea/keyword-planer-ersetzt-keyword-tool-und-traffic-estimator/">Keyword Planer ersetzt Keyword Tool und Traffic Estimator</a></h2><a href="https://e-dialog.group/blog/search-engine-advertising-sea/keyword-planer-ersetzt-keyword-tool-und-traffic-estimator/"><img width="760" height="590" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20760%20590'%3E%3C/svg%3E" class="attachment-large size-large wp-post-image" alt="" decoding="async" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2022/02/google_adwords_keyword_tool_klimaanlage.png 760w, https://e-dialog.group/wp-content/uploads/2022/02/google_adwords_keyword_tool_klimaanlage-300x233.png 300w" data-lazy-sizes="(max-width: 760px) 100vw, 760px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2022/02/google_adwords_keyword_tool_klimaanlage.png" /><noscript><img width="760" height="590" src="https://e-dialog.group/wp-content/uploads/2022/02/google_adwords_keyword_tool_klimaanlage.png" class="attachment-large size-large wp-post-image" alt="" decoding="async" srcset="https://e-dialog.group/wp-content/uploads/2022/02/google_adwords_keyword_tool_klimaanlage.png 760w, https://e-dialog.group/wp-content/uploads/2022/02/google_adwords_keyword_tool_klimaanlage-300x233.png 300w" sizes="(max-width: 760px) 100vw, 760px" /></noscript></a><p>Google sogt mit einem neuen Tool für Aufsehen – dem Keyword Planer. Welche Umstellung das für Heavy-User bedeutet und welche <strong>Besonderheiten der Keyword Planer </strong>im Vergleich zum Keyword Tool und dem Traffic Estimator aufweist, werden wir nachfolgend behandeln.</p> </article> </div> </main> <div data-elementor-type="footer" data-elementor-id="1986" class="elementor elementor-1986 elementor-location-footer" data-elementor-post-type="elementor_library"> <section class="elementor-section elementor-top-section elementor-element elementor-element-80bdb4f mwd-footer elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="80bdb4f" data-element_type="section" data-settings="{"background_background":"classic"}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-21603a7" data-id="21603a7" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <section 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elementor-size-default">Opernring 1 <br> 1010 Wien</p> </div> </div> <div class="elementor-element elementor-element-526bcb4 elementor-widget elementor-widget-heading" data-id="526bcb4" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <p class="elementor-heading-title elementor-size-default"><a href="tel:+4313090909">+43 1 309 09 09</a></p> </div> </div> <div class="elementor-element elementor-element-8918758 elementor-widget elementor-widget-heading" data-id="8918758" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <p class="elementor-heading-title elementor-size-default"><a href="mailto:kontakt@e-dialog.at">kontakt@e-dialog.at</a></p> </div> </div> </div> </div> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-b9ed94d" data-id="b9ed94d" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-5258832 elementor-widget elementor-widget-heading" data-id="5258832" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <p class="elementor-heading-title elementor-size-default">Berlin</p> </div> </div> <div class="elementor-element elementor-element-5e72bf6 elementor-widget elementor-widget-heading" data-id="5e72bf6" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <p class="elementor-heading-title elementor-size-default">Jägerstraße 27 <br> 10117 Berlin</p> </div> </div> <div class="elementor-element elementor-element-7ffc04e elementor-widget elementor-widget-heading" data-id="7ffc04e" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <p class="elementor-heading-title elementor-size-default"><a href="tel:+4917618141586">+49 176 1814 1586</a></p> </div> </div> <div class="elementor-element elementor-element-ae27dd1 elementor-widget elementor-widget-heading" data-id="ae27dd1" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <p class="elementor-heading-title elementor-size-default"><a href="mailto:kontakt@e-dialog.de">kontakt@e-dialog.de</a></p> </div> </div> </div> </div> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-f717707" data-id="f717707" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-a1ba35e elementor-widget elementor-widget-heading" data-id="a1ba35e" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <p class="elementor-heading-title elementor-size-default">Düsseldorf</p> </div> </div> <div class="elementor-element elementor-element-8c9477b elementor-widget elementor-widget-heading" data-id="8c9477b" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <p class="elementor-heading-title elementor-size-default">Fürstenwall 172 <br> 40217 Düsseldorf</p> </div> </div> <div class="elementor-element elementor-element-8171015 elementor-widget elementor-widget-heading" data-id="8171015" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <p class="elementor-heading-title elementor-size-default"><a href="tel:+4917618141586">+49 176 1814 1586</a></p> </div> </div> <div class="elementor-element elementor-element-b7d5537 elementor-widget elementor-widget-heading" data-id="b7d5537" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <p class="elementor-heading-title elementor-size-default"><a href="mailto:kontakt@e-dialog.de">kontakt@e-dialog.de</a></p> </div> </div> </div> </div> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-2e3ab28" data-id="2e3ab28" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-ff0fc69 elementor-widget elementor-widget-heading" data-id="ff0fc69" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <p class="elementor-heading-title elementor-size-default">Hamburg</p> </div> </div> <div class="elementor-element elementor-element-f3f06c4 elementor-widget elementor-widget-heading" data-id="f3f06c4" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <p class="elementor-heading-title elementor-size-default">Hohe Bleichen 8 <br> 20354 Hamburg</p> </div> </div> <div class="elementor-element elementor-element-3286587 elementor-widget elementor-widget-heading" data-id="3286587" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <p class="elementor-heading-title elementor-size-default"><a href="tel:+4917618141586">+49 176 1814 1586</a></p> </div> </div> <div class="elementor-element elementor-element-d600f82 elementor-widget elementor-widget-heading" data-id="d600f82" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <p class="elementor-heading-title elementor-size-default"><a href="mailto:kontakt@e-dialog.de">kontakt@e-dialog.de</a></p> </div> </div> </div> </div> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-79d125b" data-id="79d125b" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-e5bc213 elementor-widget elementor-widget-heading" data-id="e5bc213" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <p class="elementor-heading-title elementor-size-default">München</p> </div> </div> <div class="elementor-element elementor-element-bc18c84 elementor-widget elementor-widget-heading" data-id="bc18c84" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <p class="elementor-heading-title elementor-size-default">Maistraße 37 <br> 80337 München</p> </div> </div> <div class="elementor-element elementor-element-f61f0f5 elementor-widget elementor-widget-heading" data-id="f61f0f5" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <p class="elementor-heading-title elementor-size-default"><a href="tel:+4917618141586">+49 176 1814 1586</a></p> </div> </div> <div class="elementor-element elementor-element-9cf443a elementor-widget elementor-widget-heading" data-id="9cf443a" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <p class="elementor-heading-title elementor-size-default"><a href="mailto:kontakt@e-dialog.de">kontakt@e-dialog.de</a></p> </div> </div> </div> </div> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-ca075c5" data-id="ca075c5" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-6af9ae0 elementor-widget elementor-widget-heading" data-id="6af9ae0" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <p class="elementor-heading-title elementor-size-default">Zürich</p> </div> </div> <div class="elementor-element elementor-element-24f2ef0 elementor-widget elementor-widget-heading" data-id="24f2ef0" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <p class="elementor-heading-title elementor-size-default">Stockerstrasse 33 <br> 8002 Zürich </p> </div> </div> <div class="elementor-element elementor-element-7d5bd66 elementor-widget elementor-widget-heading" data-id="7d5bd66" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <p class="elementor-heading-title elementor-size-default"><a href="tel:+41764044746">+41 76 404 47 46</a></p> </div> </div> <div class="elementor-element elementor-element-0c3ff8a elementor-widget elementor-widget-heading" data-id="0c3ff8a" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <p class="elementor-heading-title elementor-size-default"><a href="mailto:kontakt@e-dialog.ch">kontakt@e-dialog.ch</a></p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-inner-section elementor-element elementor-element-ea2cecb elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="ea2cecb" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-d8d05e0" data-id="d8d05e0" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-066b5ca elementor-widget elementor-widget-heading" data-id="066b5ca" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <p class="elementor-heading-title elementor-size-default">Newsletter</p> </div> </div> <div class="elementor-element elementor-element-3ddd69c elementor-widget elementor-widget-text-editor" data-id="3ddd69c" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Holen Sie sich unsere Online Marketing-Insights und Trends direkt in Ihr Postfach!</p> 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elementor-section-height-default elementor-section-height-default" data-id="71b6e2d" data-element_type="section" data-settings="{"background_background":"classic"}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-d85d165" data-id="d85d165" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-296e467 elementor-widget elementor-widget-heading" data-id="296e467" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <p class="elementor-heading-title elementor-size-default">© e-dialog 2022</p> </div> </div> </div> </div> <div class="elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-0dbce87" data-id="0dbce87" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-1f6dd54 elementor-nav-menu__text-align-center elementor-nav-menu--dropdown-tablet elementor-widget elementor-widget-nav-menu" data-id="1f6dd54" data-element_type="widget" data-settings="{"layout":"horizontal","submenu_icon":{"value":"<i class=\"fas fa-caret-down\"><\/i>","library":"fa-solid"}}" data-widget_type="nav-menu.default"> <div class="elementor-widget-container"> <nav aria-label="Menu" class="elementor-nav-menu--main elementor-nav-menu__container elementor-nav-menu--layout-horizontal e--pointer-none"> <ul id="menu-1-1f6dd54" class="elementor-nav-menu"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-2047"><a href="https://e-dialog.group/impressum/" class="elementor-item">Impressum</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-2046"><a href="https://e-dialog.group/datenschutz/" class="elementor-item">Datenschutzerklärung</a></li> <li class="menu-item 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