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#081e56;}.icon.icon-post {background-image: url("https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-blog.svg");}.icon.icon-success-story {background-image: url("https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-success-stories.svg");}.icon.icon-whitepaper {background-image: url("https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-whitepaper.svg");}.icon.icon-job {background-image: url("https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-jobs.svg");}.icon.icon-e-dialog-event {background-image: url("https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-events.svg");}.icon.icon-pressrelease {background-image: url("https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-presse.svg");}</style> <div data-rocket-location-hash="b4d58d7e7fd8b45b2c5dc879cde7eb3f" class="mwd-blogPost flex breadcrumb"> <div data-rocket-location-hash="0841f15ebf099eeaba6f2c7f735d0671" class="container"> <span class="parent"> <a href="https://e-dialog.group/de/blog/" title="Blog">Blog</a> </span> <span class="arrow">></span> <span class="category">Programmatic Display, Video & Everything</span> <span class="arrow">></span> <span class="child">Launch der Real Time Trading Platform RTTP</span> </div> </div> <div data-bg="https://e-dialog.group/wp-content/uploads/2022/02/Logo-RTTP.fw_.png" data-rocket-location-hash="b5af14bb0b9bbbdf0a19e741a7810bb3" class="mwd-blogPost flex header rocket-lazyload" style=""><div data-rocket-location-hash="ca23f7c07336b7cf8c7766d2ffffc9d9" class="container"><h1>Launch der Real Time Trading Platform RTTP</h1><p class="author">von Siegfried Stepke</p></div></div><div data-rocket-location-hash="5ba37d1761429b8aa4a845fb1ec6d187" class="mwd-blogPost flex metabox space-top space-bottom"><div data-rocket-location-hash="04b24f2a01e05ca636ff58e62299aa1e" class="container"><div data-rocket-location-hash="1572ce06debb49357e5111f58a6037a3" class="col"><div class="metabox-holder"><div class="date">06. Oktober 2015</div><div class="duration"> <span class="span-reading-time rt-reading-time"><span class="rt-label rt-prefix">Lesedauer:</span> <span class="rt-time"> < 1</span> <span class="rt-label rt-postfix">Minute</span></span></div></div><div class="excerpt-box"><h3>Management Summary</h3><p>Endlich ist es soweit: Stolz kann e-dialog den Launch der Real Time Trading Platform (RTTP), dem ersten rein österreichischen Trading Desk für Real Time Bidding, verkünden!</p></div></div><div data-rocket-location-hash="4ba29acbbfca62c6f947577f2c748b2d" class="col"><div class="categorybox"><div class="categorybox-inner"><div class="categorybox-inner-title">Programmatic Display, Video & Everything</div><p><p>Wir bringen Ihre programmatischen Kampagnen auf das nächste Level. Unsere Consultants unterstützen mit Konzepten, Consulting und auch managed Service. </p> </p><a href="/de/bessere-kampagnen/#programmatic-display-video-everything" class="btn btn--space-top">Mehr Erfahren</a></div><div id="wobble"></div></div></div></div></div><div data-rocket-location-hash="b49efa3be72975323cf1dd9c201b9509" class="mwd-blogPost flex content space-top space-bottom"><div data-rocket-location-hash="68e122c6b23b4519e49c5a2a57b5f054" class="container"> <div data-rocket-location-hash="4a8a921d93420420f678facb3422f5a9" data-elementor-type="wp-post" data-elementor-id="41254" class="elementor elementor-41254 elementor-25734" data-elementor-post-type="post"> <section class="elementor-section elementor-top-section elementor-element elementor-element-4a3bf894 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="4a3bf894" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-357f837f" data-id="357f837f" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-142c54f5 elementor-widget elementor-widget-text-editor" data-id="142c54f5" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Gemeinsam mit Konstantin Kasapis, Geschäftsführer der Agentur <a href="http://www.slopelift.com/language/de/">SlopeLift</a>, hebt Siegfried Stepke, Geschäftsführer von e-dialog, Real Time Bidding auf ein neues Niveau: Aufgrund von <strong>langjähriger Erfahrung im Bereich Performance-Marketing</strong> und einer Bündelung der Kompetenzen, haben die beiden die <a href="http://rttp.media/">Real Time Trading Platform RTTP</a> ins Leben gerufen.</p><p>Kasapis:<em> “RTTP vereint die neueste Technologie im Real Time Advertising mit langjähriger Erfahrung im Online Advertising und dem richtigen Gespür für Echtzeitwerbung, damit <strong>Werbung immer zur richtigen Zeit den richtigen Nutzer erreichen kann</strong>. Hohe Streuverluste werden durch eine gezielte Ausrichtung der RTB-Kampagnen vermieden.”</em></p><p>Zielgruppenorientierte Werbung führt seit jeher zu einer immensen Steigerung der Verkaufszahlen. Mangelndes Know-How und eine fehlende technische Expertise liefern oftmals allerdings das genaue Gegenteil. Mit Realtime Advertising ist sogar User- statt Zielgruppen-Targeting möglich. RTTP ist die <strong>Lösung für Ihre maßgeschneiderten RTP-Kampagnen</strong> – und das alles <strong>Made in Austria</strong>.</p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-2f4a6f6 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="2f4a6f6" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b1f89bb" data-id="b1f89bb" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-4bdd95a elementor-widget elementor-widget-heading" data-id="4bdd95a" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">Real Time Bidding auf höchstem Niveau </h2> </div> </div> <div class="elementor-element elementor-element-798f030 elementor-widget elementor-widget-text-editor" data-id="798f030" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>e-dialog bringt als <strong>einziger DoubleClick Reseller Österreichs</strong> eine Menge Know-How und Erfahrung im Bereich Real Time Trading mit an Board. Weitere Informationen zu den <strong>Vorteilen und den Funktionen von DoubleClick</strong>, finden Sie übrigens <a href="https://e-dialog.group/blog/die-vorteile-von-doubleclick-search">hier</a>.</p><p>“<em>Die neu gegründete Real Time Trading Platform (RTTP) zeichnet sich durch den <strong>Fokus auf Premium Real Time Bidding</strong> aus: Die Qualität der Werbenetzwerke, die bei RTTP zum Einsatz kommen, eine performanceorientierte Strategie und ein internationaler Steuerungsansatz gewährleisten Werbetreibenden bei Österreichs einzigem inländischen Trading Desk, <strong>RTB auf höchstem Niveau</strong>.”</em>, erklärt Siegfried Stepke. (Übrigens: <a href="https://e-dialog.group/performance-display-rta/wie-funktioniert-real-time-bidding-rtb-und-rta/">Hier</a> erfahren Sie, worum es sich bei RTB und RTA überhaupt handelt!)</p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-5a8e81c elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="5a8e81c" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-32e1fce" data-id="32e1fce" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-8b486bc elementor-widget elementor-widget-heading" data-id="8b486bc" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">Full-Service-Kampagnen und maßgeschneiderte Kundenlösungen </h2> </div> </div> <div class="elementor-element elementor-element-df92b4c elementor-widget elementor-widget-text-editor" data-id="df92b4c" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Mit der neuen Real Time Trading Platform RTTP möchte e-dialog sowohl <strong>Werbetreibenden als auch Agenturen</strong>, individuell zugeschnittene Kampagnen ermöglichen. Diese halten der rasanten Entwicklung des Online Marketings stand und liefern maßgeschneidertes Targeting. “<em>Immer mit Bedacht auf Transparenz, absoluten Kundenschutz und Brand Safety.”</em>, so Stepke und Kasapis.</p> </div> </div> </div> </div> </div> </section> </div> </div></div><div data-rocket-location-hash="ddfa30e7b85577acd84410f15654357f" class="mwd-blogPost flex call-to-action space-top space-bottom"><div data-rocket-location-hash="f9357140ee36883ea6064de5d7279a99" class="container"><div data-rocket-location-hash="b0ba8a09814c8228efb38942e632ca71" class="call-to-action-inner"><span class="lead">Kampagne anfragen</span><div class="call-to-action-inner-title">Bereit für Ihr neues Projekt?</div><p>Wir freuen uns auf Ihre Anfrage und beraten Sie gerne unverbindlich! Füllen Sie dazu einfach das Kontaktformular aus oder rufen uns direkt an.</p><a href="https://e-dialog.group/de/kontaktformular/" class="btn" title="Jetzt kontaktieren">Jetzt kontaktieren</a></div></div><div data-rocket-location-hash="03910ff8661ec99940484bdcacc47ffb" id="wobbleCTA"></div></div> <div data-rocket-location-hash="432af2bac3067702fc14620b17bfd000" class="mwd-blogPost flex more-topics space-top space-bottom"> <div data-rocket-location-hash="e02d4abb341ba01ddcf628736c86d19a" class="container"> <h3 class="more-topics-headline">Weitere Themen</h3> <div data-rocket-location-hash="42cd2c730aabf27b255fca5895c1d6b0" class="c-post-types c-post-types--slider"> <div class="c-post-types__container swiper-container" data-interval="0"> <div class="swiper-wrapper"> <article class="c-post-types__entry post-61661 post type-post swiper-slide"> <div class="c-post-types__entry-card"> <a class="c-post-types__entry-thumbnail-link" 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