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menu-item-19898"><a href="https://e-dialog.group/teaching-talking/">Teaching & Talking</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-30953"><a href="https://e-dialog.group/social-engagement/">Social Engagement</a></li> </ul></div> </li> </ul><div class="o-search"><a href="#" class="js-open-search"><i aria-hidden="true" class="fas fa-search"></i></a></div></div><style>#mwd-main-navigation ul#mwd-main-navigation-menu > li:nth-child(3) .sub-menu-wrap > ul.sub-menu:before{content: url(https://e-dialog.group/wp-content/uploads/2022/02/e-dialog-wirsind-menu.svg) !important;}#mwd-main-navigation ul#mwd-main-navigation-menu > li:nth-child(3) .sub-menu-wrap > ul.sub-menu:after{background-image: url("https://e-dialog.group/wp-content/uploads/2023/08/e-dialog-kontaktbox-new1.jpg");}</style></div> </div> </div> </div> </div> </div> </section> </div> <main data-rocket-location-hash="44d90561c13dfb01de27e61126f06bb7" id="content" class="site-main"> <div data-rocket-location-hash="3d643da528504e4be623eff3e109df56" class="page-content"> <article data-rocket-location-hash="5cf5203b4af8370a13978ddcbd510a10" class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/blog/search-engine-advertising-sea/mythos-oder-wahrheit-bringt-mir-sa360-wirklich-eine-bessere-performance/">Mythos oder Wahrheit? Bringt mir SA360 wirklich eine bessere Performance?</a></h2><a href="https://e-dialog.group/blog/search-engine-advertising-sea/mythos-oder-wahrheit-bringt-mir-sa360-wirklich-eine-bessere-performance/"><img fetchpriority="high" width="800" height="496" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20496'%3E%3C/svg%3E" class="attachment-large size-large wp-post-image" alt="Mythos oder Wahrheit? Bringt mir SA360 wirklich eine bessere Performance?" decoding="async" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2024/09/blog-2023-02ff-31-1024x635.jpg 1024w, https://e-dialog.group/wp-content/uploads/2024/09/blog-2023-02ff-31-300x186.jpg 300w, https://e-dialog.group/wp-content/uploads/2024/09/blog-2023-02ff-31-768x476.jpg 768w, https://e-dialog.group/wp-content/uploads/2024/09/blog-2023-02ff-31-1536x953.jpg 1536w, https://e-dialog.group/wp-content/uploads/2024/09/blog-2023-02ff-31-1015x630.jpg 1015w, https://e-dialog.group/wp-content/uploads/2024/09/blog-2023-02ff-31.jpg 1902w" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2024/09/blog-2023-02ff-31-1024x635.jpg" /><noscript><img fetchpriority="high" width="800" height="496" src="https://e-dialog.group/wp-content/uploads/2024/09/blog-2023-02ff-31-1024x635.jpg" class="attachment-large size-large wp-post-image" alt="Mythos oder Wahrheit? Bringt mir SA360 wirklich eine bessere Performance?" decoding="async" srcset="https://e-dialog.group/wp-content/uploads/2024/09/blog-2023-02ff-31-1024x635.jpg 1024w, https://e-dialog.group/wp-content/uploads/2024/09/blog-2023-02ff-31-300x186.jpg 300w, https://e-dialog.group/wp-content/uploads/2024/09/blog-2023-02ff-31-768x476.jpg 768w, https://e-dialog.group/wp-content/uploads/2024/09/blog-2023-02ff-31-1536x953.jpg 1536w, https://e-dialog.group/wp-content/uploads/2024/09/blog-2023-02ff-31-1015x630.jpg 1015w, https://e-dialog.group/wp-content/uploads/2024/09/blog-2023-02ff-31.jpg 1902w" sizes="(max-width: 800px) 100vw, 800px" /></noscript></a><p>SA360 bringt eine mit Google Ads vergleichbare Oberfläche mit sich und eine Eingewöhnung in das Tool ist dahingehend sehr intuitiv möglich. In diesem Beitrag geben wir Ihnen einige Hinweise, wofür das Tool explizit verwendet werden kann und ob es überhaupt für jeden geeignet ist. Was ist Search Ads 360 eigentlich? Search Ads 360 oder auch […]</p> </article> <article data-rocket-location-hash="7157cb4c2a6e938276d03c06f4c8ce21" class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/blog/search-engine-advertising-sea/vier-werkzeuge-maximale-wirkung-ihr-leitfaden-fur-google-ads-anzeigenanpassungen/">Vier Werkzeuge, maximale Wirkung: Ihr Leitfaden für Google Ads Anzeigenanpassungen</a></h2><a href="https://e-dialog.group/blog/search-engine-advertising-sea/vier-werkzeuge-maximale-wirkung-ihr-leitfaden-fur-google-ads-anzeigenanpassungen/"><img width="800" height="429" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20429'%3E%3C/svg%3E" class="attachment-large size-large wp-post-image" alt="Google Ads Anzeigenanpassungen" decoding="async" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2024/04/anzeigenanpassungen-1024x549.jpg 1024w, https://e-dialog.group/wp-content/uploads/2024/04/anzeigenanpassungen-300x161.jpg 300w, https://e-dialog.group/wp-content/uploads/2024/04/anzeigenanpassungen-768x412.jpg 768w, https://e-dialog.group/wp-content/uploads/2024/04/anzeigenanpassungen-1536x824.jpg 1536w, https://e-dialog.group/wp-content/uploads/2024/04/anzeigenanpassungen-2048x1098.jpg 2048w, https://e-dialog.group/wp-content/uploads/2024/04/anzeigenanpassungen-1175x630.jpg 1175w" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2024/04/anzeigenanpassungen-1024x549.jpg" /><noscript><img width="800" height="429" src="https://e-dialog.group/wp-content/uploads/2024/04/anzeigenanpassungen-1024x549.jpg" class="attachment-large size-large wp-post-image" alt="Google Ads Anzeigenanpassungen" decoding="async" srcset="https://e-dialog.group/wp-content/uploads/2024/04/anzeigenanpassungen-1024x549.jpg 1024w, https://e-dialog.group/wp-content/uploads/2024/04/anzeigenanpassungen-300x161.jpg 300w, https://e-dialog.group/wp-content/uploads/2024/04/anzeigenanpassungen-768x412.jpg 768w, https://e-dialog.group/wp-content/uploads/2024/04/anzeigenanpassungen-1536x824.jpg 1536w, https://e-dialog.group/wp-content/uploads/2024/04/anzeigenanpassungen-2048x1098.jpg 2048w, https://e-dialog.group/wp-content/uploads/2024/04/anzeigenanpassungen-1175x630.jpg 1175w" sizes="(max-width: 800px) 100vw, 800px" /></noscript></a><p>In diesem Blogartikel stellen wir vier Anzeigenanpassungen in Google Ads vor, die Werbetreibenden ein effektives Werkzeug bieten, um Responsive Suchanzeigen effektiver und relevanter zu gestalten. Google Ads Anzeigenanpassungen für Responsive Suchanzeigen Die Anpassungsmöglichkeiten in Google Ads umfassen Keyword-Platzhalter, Countdowns, benutzerdefinierte Anzeigenanpassungen und Standortplatzhalter. Jede dieser Funktionen bietet spezifische Vorteile, die es Werbetreibenden ermöglichen, ihre Anzeigen […]</p> </article> <article data-rocket-location-hash="e50342f00027f55ea371e81684adec40" class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/blog/search-engine-advertising-sea/die-post-cookie-checkliste-fur-google-ads-anpassungen-fur-eine-neue-ara/">Die Post-Cookie-Checkliste für Google Ads: Anpassungen für eine neue Ära</a></h2><a href="https://e-dialog.group/blog/search-engine-advertising-sea/die-post-cookie-checkliste-fur-google-ads-anpassungen-fur-eine-neue-ara/"><img width="800" height="498" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20498'%3E%3C/svg%3E" class="attachment-large size-large wp-post-image" alt="Die Post-Cookie-Checkliste für Google Ads: Anpassungen für eine neue Ära" decoding="async" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2024/03/blog-2023-02ff-24-1024x637.jpg 1024w, https://e-dialog.group/wp-content/uploads/2024/03/blog-2023-02ff-24-300x187.jpg 300w, https://e-dialog.group/wp-content/uploads/2024/03/blog-2023-02ff-24-768x477.jpg 768w, https://e-dialog.group/wp-content/uploads/2024/03/blog-2023-02ff-24-1536x955.jpg 1536w, https://e-dialog.group/wp-content/uploads/2024/03/blog-2023-02ff-24-1013x630.jpg 1013w, https://e-dialog.group/wp-content/uploads/2024/03/blog-2023-02ff-24.jpg 1898w" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2024/03/blog-2023-02ff-24-1024x637.jpg" /><noscript><img width="800" height="498" src="https://e-dialog.group/wp-content/uploads/2024/03/blog-2023-02ff-24-1024x637.jpg" class="attachment-large size-large wp-post-image" alt="Die Post-Cookie-Checkliste für Google Ads: Anpassungen für eine neue Ära" decoding="async" srcset="https://e-dialog.group/wp-content/uploads/2024/03/blog-2023-02ff-24-1024x637.jpg 1024w, https://e-dialog.group/wp-content/uploads/2024/03/blog-2023-02ff-24-300x187.jpg 300w, https://e-dialog.group/wp-content/uploads/2024/03/blog-2023-02ff-24-768x477.jpg 768w, https://e-dialog.group/wp-content/uploads/2024/03/blog-2023-02ff-24-1536x955.jpg 1536w, https://e-dialog.group/wp-content/uploads/2024/03/blog-2023-02ff-24-1013x630.jpg 1013w, https://e-dialog.group/wp-content/uploads/2024/03/blog-2023-02ff-24.jpg 1898w" sizes="(max-width: 800px) 100vw, 800px" /></noscript></a><p>Die Abschaffung von Third-Party-Cookies hat einen bedeutenden Einfluss auf das digitale Marketing, insbesondere auf Werbeplattformen wie Google Ads. In dieser neuen Ära müssen Werbetreibende ihre Strategien überdenken und anpassen, um weiterhin effektiv zu werben und Zielgruppen zu erreichen. Unsere umfassende Checkliste hilft Ihnen dabei! 1. Überprüfung der Datenstrategie Die Basis für erfolgreiches Targeting und personalisierte […]</p> </article> <article data-rocket-location-hash="d88c549e428e808ca36f4dc2aca03329" class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/blog/programmatic-display-video-everything/dv360-vs-google-ads-welches-tool-eignet-sich-fur-mein-unternehmen/">DV360 vs. Google Ads – Welches Tool eignet sich für mein Unternehmen?</a></h2><a href="https://e-dialog.group/blog/programmatic-display-video-everything/dv360-vs-google-ads-welches-tool-eignet-sich-fur-mein-unternehmen/"><img width="800" height="429" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20429'%3E%3C/svg%3E" class="attachment-large size-large wp-post-image" alt="DV360 vs. Google Ads - Welches Tool eignet sich für mein Unternehmen?" decoding="async" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2023/11/blog-2023-02ff-6-1024x549.jpg 1024w, https://e-dialog.group/wp-content/uploads/2023/11/blog-2023-02ff-6-300x161.jpg 300w, https://e-dialog.group/wp-content/uploads/2023/11/blog-2023-02ff-6-768x412.jpg 768w, https://e-dialog.group/wp-content/uploads/2023/11/blog-2023-02ff-6-1536x824.jpg 1536w, https://e-dialog.group/wp-content/uploads/2023/11/blog-2023-02ff-6-2048x1098.jpg 2048w, https://e-dialog.group/wp-content/uploads/2023/11/blog-2023-02ff-6-1175x630.jpg 1175w" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2023/11/blog-2023-02ff-6-1024x549.jpg" /><noscript><img width="800" height="429" src="https://e-dialog.group/wp-content/uploads/2023/11/blog-2023-02ff-6-1024x549.jpg" class="attachment-large size-large wp-post-image" alt="DV360 vs. Google Ads - Welches Tool eignet sich für mein Unternehmen?" decoding="async" srcset="https://e-dialog.group/wp-content/uploads/2023/11/blog-2023-02ff-6-1024x549.jpg 1024w, https://e-dialog.group/wp-content/uploads/2023/11/blog-2023-02ff-6-300x161.jpg 300w, https://e-dialog.group/wp-content/uploads/2023/11/blog-2023-02ff-6-768x412.jpg 768w, https://e-dialog.group/wp-content/uploads/2023/11/blog-2023-02ff-6-1536x824.jpg 1536w, https://e-dialog.group/wp-content/uploads/2023/11/blog-2023-02ff-6-2048x1098.jpg 2048w, https://e-dialog.group/wp-content/uploads/2023/11/blog-2023-02ff-6-1175x630.jpg 1175w" sizes="(max-width: 800px) 100vw, 800px" /></noscript></a><p>DV360 ist ein Tool, dass im Digitalen Marketing eine Vielzahl an Optionen ermöglicht – und das Optionen die von Google Ads nicht angeboten werden. Was die Vorteile sind und ob sich die kostspieligere Variante für Sie lohnt erfahren Sie hier. Handling & Besonderheiten Google Ads ist ganz klar für jedermann gedacht und stellt unter den […]</p> </article> <article data-rocket-location-hash="cd0d5eeeaa3b9b65add93e3e7c1daab2" class="post"> <h2 class="entry-title"><a href="https://e-dialog.group/blog/search-engine-advertising-sea/quick-tipp-wie-5-minuten-arbeit-in-google-ads-mehrere-hundert-euro-sparen-kann/">Quick-Tipp: Wie 5 Minuten Arbeit in Google Ads mehrere hundert Euro sparen kann</a></h2><a href="https://e-dialog.group/blog/search-engine-advertising-sea/quick-tipp-wie-5-minuten-arbeit-in-google-ads-mehrere-hundert-euro-sparen-kann/"><img width="800" height="429" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20429'%3E%3C/svg%3E" class="attachment-large size-large wp-post-image" alt="Blog SEA Quicktip" decoding="async" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2023/04/blog-sea-quicktip-1024x549.jpg 1024w, https://e-dialog.group/wp-content/uploads/2023/04/blog-sea-quicktip-300x161.jpg 300w, https://e-dialog.group/wp-content/uploads/2023/04/blog-sea-quicktip-768x412.jpg 768w, https://e-dialog.group/wp-content/uploads/2023/04/blog-sea-quicktip-1536x824.jpg 1536w, https://e-dialog.group/wp-content/uploads/2023/04/blog-sea-quicktip-2048x1098.jpg 2048w" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2023/04/blog-sea-quicktip-1024x549.jpg" /><noscript><img width="800" height="429" src="https://e-dialog.group/wp-content/uploads/2023/04/blog-sea-quicktip-1024x549.jpg" class="attachment-large size-large wp-post-image" alt="Blog SEA Quicktip" decoding="async" srcset="https://e-dialog.group/wp-content/uploads/2023/04/blog-sea-quicktip-1024x549.jpg 1024w, https://e-dialog.group/wp-content/uploads/2023/04/blog-sea-quicktip-300x161.jpg 300w, https://e-dialog.group/wp-content/uploads/2023/04/blog-sea-quicktip-768x412.jpg 768w, https://e-dialog.group/wp-content/uploads/2023/04/blog-sea-quicktip-1536x824.jpg 1536w, https://e-dialog.group/wp-content/uploads/2023/04/blog-sea-quicktip-2048x1098.jpg 2048w" sizes="(max-width: 800px) 100vw, 800px" /></noscript></a><p>Oft stoßen wir bei der Übernahme oder Audits von Google Ads Konten auf einige hausgemachte Probleme, die für Google eine Hürde in der Aussteuerung sind. In den meisten Fällen ist Google so fortgeschritten, dass diese Bremsen direkt im Konto unter dem Empfehlungstab als Hilfe zur Optimierung angeboten werden. In diesem Fall geht es jetzt allerdings […]</p> </article> </div> </main> <div data-elementor-type="footer" data-elementor-id="1986" class="elementor elementor-1986 elementor-location-footer" data-elementor-post-type="elementor_library"> <section class="elementor-section elementor-top-section elementor-element elementor-element-80bdb4f mwd-footer elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="80bdb4f" data-element_type="section" data-settings="{"background_background":"classic"}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-21603a7" data-id="21603a7" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <section class="elementor-section elementor-inner-section elementor-element elementor-element-c62feec elementor-section-boxed elementor-section-height-default 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