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tableValues="1 1" /></feComponentTransfer><feComposite in2="SourceGraphic" operator="in" /></filter></defs></svg> <div data-elementor-type="header" data-elementor-id="5062" class="elementor elementor-5062 elementor-location-header"> <section class="elementor-section elementor-top-section elementor-element elementor-element-62d67729 elementor-section-height-min-height mwd-menu-home elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-items-middle elementor-invisible" data-id="62d67729" data-element_type="section" data-settings="{"sticky":"top","sticky_effects_offset":3,"animation":"fadeIn","sticky_on":["desktop","tablet_extra","tablet","mobile"],"sticky_offset":0}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-31be865c" data-id="31be865c" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-552c980a elementor-widget elementor-widget-image" data-id="552c980a" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <style>/*! elementor - v3.13.2 - 11-05-2023 */ .elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=".svg"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}</style> <a href="https://e-dialog.group/at/"> <img width="236" height="59" src="https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-logo.svg" class="attachment-full size-full wp-image-5066" alt="" loading="lazy" /> </a> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-80a38b8" data-id="80a38b8" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-27c28c5f eael_advanced_menu_hamburger_disable_selected_menu_hide eael-advanced-menu--stretch eael-hamburger--tablet elementor-widget elementor-widget-eael-advanced-menu" data-id="27c28c5f" data-element_type="widget" id="advancedmenue" data-widget_type="eael-advanced-menu.default"> <div class="elementor-widget-container"> <div data-hamburger-icon="<i aria-hidden="true" class="fas fa-bars"></i>" class="eael-advanced-menu-container eael-advanced-menu-align-right eael-advanced-menu-dropdown-align-left" data-indicator-class="fas fa-angle-down fa-solid" data-dropdown-indicator-class="fas fa-angle-down fa-solid" data-hamburger-breakpoints="{"mobile":"Mobile Portrait (> 767px)","tablet":"Tablet Portrait (> 1024px)","tablet_extra":"Tablet Landscape (> 1200px)","desktop":"Desktop (> 2400px)","none":"None"}" data-hamburger-device="tablet"><ul id="menu-hauptmenu" class="eael-advanced-menu eael-advanced-menu-dropdown-animate-to-top eael-advanced-menu-indicator eael-advanced-menu-horizontal"><li id="menu-item-1792" class="menu-item menu-item-type-custom menu-item-object-custom current-menu-ancestor current-menu-parent menu-item-has-children menu-item-1792"><a href="#">Ich will</a> <ul class="sub-menu"> <li id="menu-item-36963" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-36963"><a href="https://e-dialog.group/at/bessere-kampagnen/">Bessere <br> Kampagnen</a> <ul class="sub-menu"> <li id="menu-item-3459" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-3459"><a href="/bessere-kampagnen/#holistic-cross-channel-campaigns">Holistic Cross-Channel-Campaigns</a></li> <li id="menu-item-1794" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-1794"><a href="/bessere-kampagnen/#programmatic-display-video-everything">Programmatic Display, Video & Everything</a></li> <li id="menu-item-3461" class="menu-item menu-item-type-custom 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menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-36965"><a href="https://e-dialog.group/at/euer-wissen/">Euer <br> Wissen</a> <ul class="sub-menu"> <li id="menu-item-30948" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-30948"><a href="https://e-dialog.group/at/event-ubersicht/">Events</a></li> <li id="menu-item-30943" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-30943"><a href="https://e-dialog.group/at/whitepaper-ubersicht/">Whitepaper</a></li> <li id="menu-item-30944" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-30944"><a href="https://e-dialog.group/at/success-stories/">Success Stories</a></li> <li id="menu-item-30945" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-30945"><a href="https://e-dialog.group/at/blog/">Blogartikel</a></li> </ul> </li> </ul> </li> <li id="menu-item-1793" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-1793"><a href="#">Wir können</a> <ul class="sub-menu"> <li id="menu-item-30949" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-30949"><a href="https://e-dialog.group/at/branchen/">Branchen</a></li> <li id="menu-item-30951" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-30951"><a href="https://e-dialog.group/at/technologien/">Technologien</a></li> <li id="menu-item-30950" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-30950"><a href="https://e-dialog.group/at/kanaele/">Kanäle</a></li> </ul> </li> <li id="menu-item-3504" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-3504"><a href="#">Wir sind</a> <ul class="sub-menu"> <li id="menu-item-19896" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-19896"><a href="https://e-dialog.group/at/kontakt/">Kontakte und Standorte</a></li> <li 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class="mwd-main-navigation-menu"><li class="menu-item menu-item-type-custom menu-item-object-custom current-menu-ancestor current-menu-parent menu-item-has-children menu-item-1792"><a href="#">Ich will<span class="menu-item-arrow"></span></a> <div class='sub-menu-wrap'><ul class='sub-menu'> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-36963"><a href="https://e-dialog.group/at/bessere-kampagnen/">Bessere <br> Kampagnen<span class="menu-item-arrow"></span></a> <ul class='sub-menu'> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-3459"><a href="/bessere-kampagnen/#holistic-cross-channel-campaigns">Holistic Cross-Channel-Campaigns</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-1794"><a href="/bessere-kampagnen/#programmatic-display-video-everything">Programmatic Display, Video & Everything</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-3461"><a href="/bessere-kampagnen/#social-media-advertising">Social Media Advertising</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-3558"><a href="/bessere-kampagnen/#search-engine-advertising">Search Engine Advertising (SEA)</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-3559"><a href="/bessere-kampagnen/#creativity">Creativity</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-3560"><a href="/bessere-kampagnen/#marketing-automation">Marketing Automation</a></li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-page current-menu-item page_item page-item-504 current_page_item menu-item-has-children menu-item-36964"><a href="https://e-dialog.group/at/daten-nutzen/" aria-current="page">Daten <br> nutzen<span class="menu-item-arrow"></span></a> <ul class='sub-menu'> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-3460"><a href="/daten-nutzen/#digital-analytics">Digital Analytics</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-3462"><a href="/daten-nutzen/#consent-management">Consent Management</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-3463"><a href="/daten-nutzen/#datascience-ai-in-marketing-and-retail">Datascience & AI in Marketing and Retail</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-5334"><a href="/daten-nutzen/#attribution-mmm">Attribution & MMM</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-32318"><a href="/daten-nutzen/#ux-testing-personalisation">UX, Testing & Personalisation</a></li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-36965"><a href="https://e-dialog.group/at/euer-wissen/">Euer <br> Wissen<span class="menu-item-arrow"></span></a> <ul class='sub-menu'> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-30948"><a href="https://e-dialog.group/at/event-ubersicht/">Events</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-30943"><a href="https://e-dialog.group/at/whitepaper-ubersicht/">Whitepaper</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-30944"><a href="https://e-dialog.group/at/success-stories/">Success Stories</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-30945"><a href="https://e-dialog.group/at/blog/">Blogartikel</a></li> </ul> </li> </ul></div> </li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-1793"><a href="#">Wir können<span class="menu-item-arrow"></span></a> <div class='sub-menu-wrap'><ul class='sub-menu'> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-30949"><a href="https://e-dialog.group/at/branchen/">Branchen</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-30951"><a href="https://e-dialog.group/at/technologien/">Technologien</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-30950"><a href="https://e-dialog.group/at/kanaele/">Kanäle</a></li> </ul></div> </li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-3504"><a href="#">Wir sind<span class="menu-item-arrow"></span></a> <div class='sub-menu-wrap'><ul class='sub-menu'> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-19896"><a href="https://e-dialog.group/at/kontakt/">Kontakte und Standorte</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-19897"><a href="https://e-dialog.group/at/karriere/">Team & Karriere</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-19898"><a href="https://e-dialog.group/at/teaching-talking/">Teaching & Talking</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-30953"><a href="https://e-dialog.group/at/social-engagement/">Social Engagement</a></li> </ul></div> </li> </ul></div><style>#mwd-main-navigation ul#mwd-main-navigation-menu > li:nth-child(3) .sub-menu-wrap > ul.sub-menu:before{content: url(https://e-dialog.group/wp-content/uploads/2022/02/e-dialog-wirsind-menu.svg) !important;}#mwd-main-navigation ul#mwd-main-navigation-menu > li:nth-child(3) .sub-menu-wrap > ul.sub-menu:after{background-image: url("https://e-dialog.group/wp-content/uploads/2021/11/e-dialog-kontaktbox-1.jpg");}</style></div> </div> </div> </div> </div> </div> </section> </div> <main id="content" class="site-main post-504 page type-page status-publish has-post-thumbnail hentry" role="main"> <div class="page-content"> <div data-elementor-type="wp-page" data-elementor-id="504" class="elementor elementor-504"> <section class="elementor-section elementor-top-section elementor-element elementor-element-32d71415 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="32d71415" data-element_type="section" data-settings="{"background_background":"classic"}"> <div class="elementor-background-overlay"></div> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-78335cb9" data-id="78335cb9" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-4fe7eaac elementor-widget elementor-widget-spacer" data-id="4fe7eaac" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <style>/*! elementor - v3.13.2 - 11-05-2023 */ .elementor-column .elementor-spacer-inner{height:var(--spacer-size)}.e-con{--container-widget-width:100%}.e-con-inner>.elementor-widget-spacer,.e-con>.elementor-widget-spacer{width:var(--container-widget-width,var(--spacer-size));--align-self:var(--container-widget-align-self,initial);--flex-shrink:0}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container,.e-con-inner>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer,.e-con>.elementor-widget-spacer>.elementor-widget-container,.e-con>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer{height:100%}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer>.elementor-spacer-inner,.e-con>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer>.elementor-spacer-inner{height:var(--container-widget-height,var(--spacer-size))}</style> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-7e6c5d7f mwd-animation__helper elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="7e6c5d7f" data-element_type="section" data-settings="{"background_background":"classic"}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-747af8d4" data-id="747af8d4" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-3ac4915b elementor-widget elementor-widget-spacer" data-id="3ac4915b" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> <div class="elementor-element elementor-element-16b8a7e elementor-widget elementor-widget-heading" data-id="16b8a7e" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <style>/*! elementor - v3.13.2 - 11-05-2023 */ .elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}</style><h1 class="elementor-heading-title elementor-size-default">Daten <br> nutzen</h1> </div> </div> <div class="elementor-element elementor-element-4ca20822 elementor-widget elementor-widget-text-editor" data-id="4ca20822" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <style>/*! elementor - v3.13.2 - 11-05-2023 */ .elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}</style> <p>Profitieren Sie von den Insights aus Ihren Marketing-Daten. Mit datengebriebenen Methoden Daten erfassen, analysieren, rechtskonformem verknüpfen und anhand der Ergebnisse Marketingaktivitäten optimieren.</p> </div> </div> <div class="elementor-element elementor-element-5ea876c elementor-widget elementor-widget-spacer" data-id="5ea876c" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2d80fcb4" data-id="2d80fcb4" data-element_type="column"> <div class="elementor-widget-wrap"> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-3c81554d elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="3c81554d" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1af23555" data-id="1af23555" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-2af95697 elementor-widget elementor-widget-spacer" data-id="2af95697" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-5625bf91 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="5625bf91" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-766a6f01" data-id="766a6f01" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-286482e9 mwd-font-outline-blue elementor-widget elementor-widget-heading" data-id="286482e9" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default"><a href="https://e-dialog.group/at/bessere-kampagnen/">Unsere Services</a></h2> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-bb1b171 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="bb1b171" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-72f3abdf" data-id="72f3abdf" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-346220bd mwd-akkordeon elementor-widget elementor-widget-eael-adv-accordion" data-id="346220bd" data-element_type="widget" data-widget_type="eael-adv-accordion.default"> <div class="elementor-widget-container"> <div class="eael-adv-accordion" id="eael-adv-accordion-346220bd" data-accordion-id="346220bd" data-accordion-type="accordion" data-toogle-speed="300"> <div class="eael-accordion-list"> <div id="digital-analytics" class="elementor-tab-title eael-accordion-header" tabindex="8781" data-tab="1" aria-controls="elementor-tab-content-8781"><h3 class="eael-accordion-tab-title">Digital Analytics</h3><span class="fa-toggle fa-toggle-svg eaa-svg"><svg xmlns="http://www.w3.org/2000/svg" width="28" height="15" viewBox="0 0 28 15" fill="none"><line x1="27.4876" y1="0.706998" x2="13.707" y2="14.0124" stroke="#081E56" 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*/</style> <div data-elementor-type="page" data-elementor-id="29563" class="elementor elementor-29563"> <section class="elementor-section elementor-top-section elementor-element elementor-element-66310b6 elementor-section-height-min-height mwd-animation-akkordeon__container elementor-section-boxed elementor-section-height-default elementor-section-items-middle" data-id="66310b6" data-element_type="section" data-settings="{"background_background":"classic"}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2726461" data-id="2726461" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-d8fc073 elementor-widget elementor-widget-text-editor" data-id="d8fc073" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Webanalyse steht für 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elementor-widget-spacer" data-id="eb8a8b3" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-3dda5bb7 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="3dda5bb7" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1272b01b" data-id="1272b01b" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <section class="elementor-section elementor-inner-section elementor-element elementor-element-602f16a9 elementor-section-boxed elementor-section-height-default elementor-section-height-default" 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href="https://e-dialog.group/wp-content/plugins/elementor-pro/assets/css/widget-posts.min.css"> <div class="elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid"> <article class="elementor-post elementor-grid-item post-30395 post type-post status-publish format-standard has-post-thumbnail hentry category-digital-analytics category-news tag-ga4 edialog-tools-google-analytics"> <div class="elementor-post__card"> <a class="elementor-post__thumbnail__link" href="https://e-dialog.group/at/blog/digital-analytics/sunset-von-google-universal-analytics/" ><div class="elementor-post__thumbnail"><img width="768" height="412" src="https://e-dialog.group/wp-content/uploads/2022/03/Blog-Sunset-GA-768x412.jpg" class="attachment-medium_large size-medium_large wp-image-30396" alt="Blog Sunset GA" decoding="async" loading="lazy" srcset="https://e-dialog.group/wp-content/uploads/2022/03/Blog-Sunset-GA-768x412.jpg 768w, 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photo' height='128' width='128' loading='lazy' decoding='async'/> </div> <div class="elementor-post__text"> <h3 class="elementor-post__title"> <a href="https://e-dialog.group/at/blog/digital-analytics/ua-sunset-automigration-oder-opt-out/" > UA Sunset: Automigration oder Opt Out? </a> </h3> <a class="elementor-post__read-more" href="https://e-dialog.group/at/blog/digital-analytics/ua-sunset-automigration-oder-opt-out/" aria-label="Read more about UA Sunset: Automigration oder Opt Out?" > MEHR LESEN </a> </div> </div> </article> <article class="elementor-post elementor-grid-item post-46908 post type-post status-publish format-standard has-post-thumbnail hentry category-digital-analytics edialog-tools-google-cloud-platform"> <div class="elementor-post__card"> <a class="elementor-post__thumbnail__link" href="https://e-dialog.group/at/blog/digital-analytics/google-apis-teil-1-eine-einfuhrung/" ><div class="elementor-post__thumbnail"><img width="768" height="412" src="https://e-dialog.group/wp-content/uploads/2023/01/google-apis-768x412.jpg" class="attachment-medium_large size-medium_large wp-image-45443" alt="Blog Introduction Google APIs Part 1" decoding="async" loading="lazy" srcset="https://e-dialog.group/wp-content/uploads/2023/01/google-apis-768x412.jpg 768w, https://e-dialog.group/wp-content/uploads/2023/01/google-apis-300x161.jpg 300w, https://e-dialog.group/wp-content/uploads/2023/01/google-apis-1024x549.jpg 1024w, https://e-dialog.group/wp-content/uploads/2023/01/google-apis-1536x824.jpg 1536w, https://e-dialog.group/wp-content/uploads/2023/01/google-apis-2048x1098.jpg 2048w" sizes="(max-width: 768px) 100vw, 768px" /></div></a> <div class="elementor-post__badge">Digital Analytics</div> <div class="elementor-post__avatar"> <img alt='Johannes Klampfl' src='https://secure.gravatar.com/avatar/06d565062cd07e56660ded54c6740439?s=128&d=blank&r=g' srcset='https://secure.gravatar.com/avatar/06d565062cd07e56660ded54c6740439?s=256&d=blank&r=g 2x' class='avatar avatar-128 photo' height='128' width='128' loading='lazy' decoding='async'/> </div> <div class="elementor-post__text"> <h3 class="elementor-post__title"> <a href="https://e-dialog.group/at/blog/digital-analytics/google-apis-teil-1-eine-einfuhrung/" > Google APIs – Teil 1 – Eine Einführung </a> </h3> <a class="elementor-post__read-more" href="https://e-dialog.group/at/blog/digital-analytics/google-apis-teil-1-eine-einfuhrung/" aria-label="Read more about Google APIs – Teil 1 – Eine Einführung" > MEHR LESEN </a> </div> </div> </article> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-61a62f1 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="61a62f1" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5c0258a" data-id="5c0258a" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-130ed05 elementor-widget elementor-widget-spacer" data-id="130ed05" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-18228ba2 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="18228ba2" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-505ba22e" data-id="505ba22e" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-25504b91 elementor-widget elementor-widget-heading" data-id="25504b91" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">Technology partner</h4> </div> </div> <section class="elementor-section elementor-inner-section elementor-element elementor-element-35d3a78d elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="35d3a78d" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-19b550b7" data-id="19b550b7" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-5dd8f495 elementor-widget elementor-widget-image" data-id="5dd8f495" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <img decoding="async" width="238" height="85" src="https://e-dialog.group/wp-content/uploads/2021/11/e-dialog-google-sales-partner.png" class="attachment-large size-large wp-image-3108" alt="" loading="lazy" /> </div> </div> </div> </div> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-6e8a383" data-id="6e8a383" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-4f3bd65f elementor-widget elementor-widget-image" data-id="4f3bd65f" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <img decoding="async" width="232" height="85" src="https://e-dialog.group/wp-content/uploads/2021/11/e-dialog-google-partner.png" class="attachment-large size-large wp-image-3105" alt="" loading="lazy" /> </div> </div> </div> </div> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-2c014c58" data-id="2c014c58" data-element_type="column"> <div class="elementor-widget-wrap"> </div> </div> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-2cc719bc" data-id="2cc719bc" data-element_type="column"> <div class="elementor-widget-wrap"> </div> </div> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-78e8b918" data-id="78e8b918" data-element_type="column"> <div class="elementor-widget-wrap"> </div> </div> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-3e321f30" data-id="3e321f30" data-element_type="column"> <div class="elementor-widget-wrap"> </div> </div> </div> </section> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-4adf77c9 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="4adf77c9" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-27a523d7" data-id="27a523d7" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-58c628d4 elementor-widget elementor-widget-spacer" data-id="58c628d4" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-1331130c elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="1331130c" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-33e39e9d" data-id="33e39e9d" data-element_type="column" data-settings="{"background_background":"classic"}"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-46633b0a elementor-widget elementor-widget-spacer" data-id="46633b0a" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> <div class="elementor-element elementor-element-cbed4b4 elementor-widget elementor-widget-heading" data-id="cbed4b4" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">Digital Analytics</h4> </div> </div> <div class="elementor-element elementor-element-7d6237c0 elementor-widget elementor-widget-heading" data-id="7d6237c0" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h5 class="elementor-heading-title elementor-size-default">jetzt Kampagne starten</h5> </div> </div> <div class="elementor-element elementor-element-59d086cb elementor-widget elementor-widget-spacer" data-id="59d086cb" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-1c885f2b" data-id="1c885f2b" data-element_type="column" data-settings="{"background_background":"classic"}"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element 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40px;}.elementor-29566 .elementor-element.elementor-element-33e39e9d > .elementor-element-populated > .elementor-background-overlay{transition:background 0.3s, border-radius 0.3s, opacity 0.3s;}.elementor-29566 .elementor-element.elementor-element-46633b0a{--spacer-size:50px;}.elementor-29566 .elementor-element.elementor-element-cbed4b4 .elementor-heading-title{color:var( --e-global-color-secondary );font-family:"Lato Regular", Sans-serif;font-size:18px;font-weight:400;text-transform:uppercase;letter-spacing:2.5px;}.elementor-29566 .elementor-element.elementor-element-7d6237c0 .elementor-heading-title{color:var( --e-global-color-secondary );font-family:"Lato Bold", Sans-serif;font-size:30px;font-weight:600;text-transform:uppercase;line-height:40px;letter-spacing:1.2px;}.elementor-29566 .elementor-element.elementor-element-59d086cb{--spacer-size:50px;}.elementor-bc-flex-widget .elementor-29566 .elementor-element.elementor-element-1c885f2b.elementor-column 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0.3s;}.elementor-29566 .elementor-element.elementor-element-11e48ea7 .elementor-button{font-family:"Roboto", Sans-serif;font-size:18px;font-weight:300;fill:var( --e-global-color-secondary );color:var( --e-global-color-secondary );background-color:#FFFFFF00;border-style:solid;border-width:1px 1px 1px 1px;border-color:var( --e-global-color-secondary );padding:9px 33px 9px 33px;}.elementor-29566 .elementor-element.elementor-element-11e48ea7 .elementor-button:hover, .elementor-29566 .elementor-element.elementor-element-11e48ea7 .elementor-button:focus{color:var( --e-global-color-primary );background-color:var( --e-global-color-secondary );}.elementor-29566 .elementor-element.elementor-element-11e48ea7 .elementor-button:hover svg, .elementor-29566 .elementor-element.elementor-element-11e48ea7 .elementor-button:focus svg{fill:var( --e-global-color-primary );}.elementor-29566 .elementor-element.elementor-element-11e48ea7 > .elementor-widget-container{margin:5px 0px 0px 0px;}@media(max-width:1200px){.elementor-29566 .elementor-element.elementor-element-1b7b90dc .elementor-post__title, .elementor-29566 .elementor-element.elementor-element-1b7b90dc .elementor-post__title a{font-size:15px;line-height:21px;}}</style> <div data-elementor-type="page" data-elementor-id="29566" class="elementor elementor-29566"> <section class="elementor-section elementor-top-section elementor-element elementor-element-66310b6 elementor-section-height-min-height mwd-animation-akkordeon__container elementor-section-boxed elementor-section-height-default elementor-section-items-middle" data-id="66310b6" data-element_type="section" data-settings="{"background_background":"classic"}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2726461" data-id="2726461" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-d8fc073 elementor-widget elementor-widget-text-editor" data-id="d8fc073" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Von der Pflicht zur Kür – wir bieten Ihnen wohlüberlegte Consent-Management-Lösungen für alle Bereiche und Branchen an.</p> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-45fed57" data-id="45fed57" data-element_type="column"> <div class="elementor-widget-wrap"> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-41085897 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="41085897" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6302db79" data-id="6302db79" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-eb8a8b3 elementor-widget elementor-widget-spacer" data-id="eb8a8b3" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-3dda5bb7 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="3dda5bb7" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1272b01b" data-id="1272b01b" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <section class="elementor-section elementor-inner-section elementor-element elementor-element-602f16a9 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="602f16a9" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-15f2c94b" data-id="15f2c94b" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-73e5c4a3 elementor-widget elementor-widget-heading" data-id="73e5c4a3" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">Consent Management Strategien<br></h4> </div> </div> <div class="elementor-element elementor-element-ce648d1 elementor-widget elementor-widget-text-editor" data-id="ce648d1" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Mit gezielten Maßnahmen Revenue Streams sichern und Vertrauen schaffen – wir zeigen wie!</p> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-296d4d8d" data-id="296d4d8d" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-7befd4d9 elementor-widget elementor-widget-heading" data-id="7befd4d9" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">Auswahl der richtigen Consent Management Platform (CMP)</h4> </div> </div> <div class="elementor-element elementor-element-61ae09d7 elementor-widget elementor-widget-text-editor" data-id="61ae09d7" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Wir finden die für Sie passende Lösung – mit Fokus auf Multi-Domain & Multi-Company Setups.</p> </div> </div> </div> </div> </div> </section> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-1fbc032a elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="1fbc032a" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5697fc29" data-id="5697fc29" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <section class="elementor-section elementor-inner-section elementor-element elementor-element-6a1a8720 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="6a1a8720" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-19324d36" data-id="19324d36" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-afaefe1 elementor-widget elementor-widget-heading" data-id="afaefe1" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">Einsatz von Consent Management Platforms (CMPs)</h4> </div> </div> <div class="elementor-element elementor-element-2e1eaf88 elementor-widget elementor-widget-text-editor" data-id="2e1eaf88" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Wir unterstützen bei Konzeption, Lizenzierung und Implementierung der optimalen CMP.</p> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-5d694ea" data-id="5d694ea" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-79d58158 elementor-widget elementor-widget-heading" data-id="79d58158" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">Non-Consent Tracking und Opt-in Optimierung</h4> </div> </div> <div class="elementor-element elementor-element-bf747f4 elementor-widget elementor-widget-text-editor" data-id="bf747f4" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Optimieren Sie Einwilligungsraten und eliminieren „blinde Flecken“ des Online Marketings.</p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-inner-section elementor-element elementor-element-0a24215 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="0a24215" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-96dc7ee" data-id="96dc7ee" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-bd83fc4 elementor-widget elementor-widget-heading" data-id="bd83fc4" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">Audits bestehender Lösungen </h4> </div> </div> <div class="elementor-element elementor-element-72e590b elementor-widget elementor-widget-text-editor" data-id="72e590b" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Gerne überprüfen wir Ihr bestehendes Setup und beraten Sie hinsichtlich Optimierungsmöglichkeiten.</p> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-b5f784f" data-id="b5f784f" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-85f558a elementor-widget elementor-widget-heading" data-id="85f558a" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">Legal Unterstützung für Analytics Einsatz</h4> </div> </div> <div class="elementor-element elementor-element-4275ef4 elementor-widget elementor-widget-text-editor" data-id="4275ef4" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Wir unterstützen Legal- und Marketing-Teams bei der Evaluierung, Begründung und Dokumentation.</p> </div> </div> </div> </div> </div> </section> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-499de602 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="499de602" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-68a0d91f" data-id="68a0d91f" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-528a64d5 elementor-widget elementor-widget-spacer" data-id="528a64d5" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> <div class="elementor-element elementor-element-1b7b90dc elementor-posts__hover-none mwd-case-boxes elementor-grid-tablet-1 elementor-grid-3 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-posts--show-avatar elementor-card-shadow-yes elementor-widget elementor-widget-posts" data-id="1b7b90dc" data-element_type="widget" data-settings="{"cards_row_gap":{"unit":"px","size":42,"sizes":[]},"cards_columns_tablet":"1","cards_columns":"3","cards_columns_mobile":"1","cards_row_gap_tablet_extra":{"unit":"px","size":"","sizes":[]},"cards_row_gap_tablet":{"unit":"px","size":"","sizes":[]},"cards_row_gap_mobile":{"unit":"px","size":"","sizes":[]}}" data-widget_type="posts.cards"> <div class="elementor-widget-container"> <div class="elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid"> <article class="elementor-post elementor-grid-item post-43642 post type-post status-publish format-standard has-post-thumbnail hentry category-consent-management category-digital-analytics"> <div class="elementor-post__card"> <a class="elementor-post__thumbnail__link" href="https://e-dialog.group/at/blog/digital-analytics/bessere-conversion-performance-dank-advanced-matching/" ><div class="elementor-post__thumbnail"><img width="768" height="412" src="https://e-dialog.group/wp-content/uploads/2022/11/blog-advanced-matching-1-768x412.jpg" class="attachment-medium_large size-medium_large wp-image-43635" alt="Blog Advanced Matching" decoding="async" loading="lazy" srcset="https://e-dialog.group/wp-content/uploads/2022/11/blog-advanced-matching-1-768x412.jpg 768w, https://e-dialog.group/wp-content/uploads/2022/11/blog-advanced-matching-1-300x161.jpg 300w, https://e-dialog.group/wp-content/uploads/2022/11/blog-advanced-matching-1-1024x549.jpg 1024w, https://e-dialog.group/wp-content/uploads/2022/11/blog-advanced-matching-1-1536x824.jpg 1536w, https://e-dialog.group/wp-content/uploads/2022/11/blog-advanced-matching-1-2048x1098.jpg 2048w" sizes="(max-width: 768px) 100vw, 768px" /></div></a> <div class="elementor-post__badge">Consent Management</div> <div class="elementor-post__avatar"> <img alt='Lukas Wojcik' src='https://secure.gravatar.com/avatar/7e3cdad43b5538dcd50d569eac428ae3?s=128&d=blank&r=g' srcset='https://secure.gravatar.com/avatar/7e3cdad43b5538dcd50d569eac428ae3?s=256&d=blank&r=g 2x' class='avatar avatar-128 photo' height='128' width='128' loading='lazy' decoding='async'/> </div> <div class="elementor-post__text"> <h3 class="elementor-post__title"> <a href="https://e-dialog.group/at/blog/digital-analytics/bessere-conversion-performance-dank-advanced-matching/" > Bessere Conversion-Performance dank Advanced Matching </a> </h3> <a class="elementor-post__read-more" href="https://e-dialog.group/at/blog/digital-analytics/bessere-conversion-performance-dank-advanced-matching/" aria-label="Read more about Bessere Conversion-Performance dank Advanced Matching" > MEHR LESEN </a> </div> </div> </article> <article class="elementor-post elementor-grid-item post-41855 post type-post status-publish format-standard has-post-thumbnail hentry category-consent-management category-news"> <div class="elementor-post__card"> <a class="elementor-post__thumbnail__link" href="https://e-dialog.group/at/blog/consent-management/google-fonts-datenschutz-geht-das/" ><div class="elementor-post__thumbnail"><img width="768" height="412" src="https://e-dialog.group/wp-content/uploads/2022/09/Blog-Google-Fonts-Privacy-3-768x412.jpg" class="attachment-medium_large size-medium_large wp-image-41856" alt="Blog Google Fonts Privacy" decoding="async" loading="lazy" srcset="https://e-dialog.group/wp-content/uploads/2022/09/Blog-Google-Fonts-Privacy-3-768x412.jpg 768w, https://e-dialog.group/wp-content/uploads/2022/09/Blog-Google-Fonts-Privacy-3-300x161.jpg 300w, https://e-dialog.group/wp-content/uploads/2022/09/Blog-Google-Fonts-Privacy-3-1024x549.jpg 1024w, https://e-dialog.group/wp-content/uploads/2022/09/Blog-Google-Fonts-Privacy-3-1536x824.jpg 1536w, https://e-dialog.group/wp-content/uploads/2022/09/Blog-Google-Fonts-Privacy-3-2048x1098.jpg 2048w" sizes="(max-width: 768px) 100vw, 768px" /></div></a> <div class="elementor-post__badge">Consent Management</div> <div class="elementor-post__avatar"> <img alt='Christina Sofokleous Mosing' src='https://secure.gravatar.com/avatar/70bbb38fbecf2816a9f4e02b218c9b28?s=128&d=blank&r=g' srcset='https://secure.gravatar.com/avatar/70bbb38fbecf2816a9f4e02b218c9b28?s=256&d=blank&r=g 2x' class='avatar avatar-128 photo' height='128' width='128' loading='lazy' decoding='async'/> </div> <div class="elementor-post__text"> <h3 class="elementor-post__title"> <a href="https://e-dialog.group/at/blog/consent-management/google-fonts-datenschutz-geht-das/" > Google Fonts & Datenschutz – geht das? </a> </h3> <a class="elementor-post__read-more" href="https://e-dialog.group/at/blog/consent-management/google-fonts-datenschutz-geht-das/" aria-label="Read more about Google Fonts & Datenschutz – geht das?" > MEHR LESEN </a> </div> </div> </article> <article class="elementor-post elementor-grid-item post-28134 post type-post status-publish format-standard has-post-thumbnail hentry category-consent-management category-digital-analytics category-news tag-test edialog-thema-dsgvo edialog-thema-server-side-tracking edialog-tools-google-analytics"> <div class="elementor-post__card"> <a class="elementor-post__thumbnail__link" href="https://e-dialog.group/at/blog/digital-analytics/google-analytics-datenschutzkonform-nutzen/" ><div class="elementor-post__thumbnail"><img width="768" height="404" src="https://e-dialog.group/wp-content/uploads/2022/02/Blog-GA-DSGVO-768x404.png" class="attachment-medium_large size-medium_large wp-image-21242" alt="" decoding="async" loading="lazy" srcset="https://e-dialog.group/wp-content/uploads/2022/02/Blog-GA-DSGVO-768x404.png 768w, https://e-dialog.group/wp-content/uploads/2022/02/Blog-GA-DSGVO-300x158.png 300w, https://e-dialog.group/wp-content/uploads/2022/02/Blog-GA-DSGVO.png 1024w" sizes="(max-width: 768px) 100vw, 768px" /></div></a> <div class="elementor-post__badge">Consent Management</div> <div class="elementor-post__avatar"> <img alt='Carmen Contreras-Salazar' src='https://secure.gravatar.com/avatar/53a3b0d26752b93d23ab3e3b765bd385?s=128&d=blank&r=g' srcset='https://secure.gravatar.com/avatar/53a3b0d26752b93d23ab3e3b765bd385?s=256&d=blank&r=g 2x' class='avatar avatar-128 photo' height='128' width='128' loading='lazy' decoding='async'/> </div> <div class="elementor-post__text"> <h3 class="elementor-post__title"> <a href="https://e-dialog.group/at/blog/digital-analytics/google-analytics-datenschutzkonform-nutzen/" > Google Analytics datenschutzkonform nutzen </a> </h3> <a class="elementor-post__read-more" href="https://e-dialog.group/at/blog/digital-analytics/google-analytics-datenschutzkonform-nutzen/" aria-label="Read more about Google Analytics datenschutzkonform nutzen" > MEHR LESEN </a> </div> </div> </article> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-61a62f1 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="61a62f1" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5c0258a" data-id="5c0258a" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-130ed05 elementor-widget elementor-widget-spacer" data-id="130ed05" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-18228ba2 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="18228ba2" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-505ba22e" data-id="505ba22e" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-25504b91 elementor-widget elementor-widget-heading" data-id="25504b91" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">Technology partner</h4> </div> </div> <section class="elementor-section elementor-inner-section elementor-element elementor-element-35d3a78d elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="35d3a78d" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-2c014c58" data-id="2c014c58" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-5b93215f elementor-widget elementor-widget-image" data-id="5b93215f" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <img decoding="async" width="800" height="167" src="https://e-dialog.group/wp-content/uploads/2022/03/Usercentrics-Logo-1024x214.png" class="attachment-large size-large wp-image-31635" alt="consent" loading="lazy" srcset="https://e-dialog.group/wp-content/uploads/2022/03/Usercentrics-Logo-1024x214.png 1024w, https://e-dialog.group/wp-content/uploads/2022/03/Usercentrics-Logo-300x63.png 300w, https://e-dialog.group/wp-content/uploads/2022/03/Usercentrics-Logo-768x160.png 768w, https://e-dialog.group/wp-content/uploads/2022/03/Usercentrics-Logo.png 1182w" sizes="(max-width: 800px) 100vw, 800px" /> </div> </div> </div> </div> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-19b550b7" data-id="19b550b7" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-5dd8f495 elementor-widget elementor-widget-image" data-id="5dd8f495" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <img decoding="async" width="800" height="219" src="https://e-dialog.group/wp-content/uploads/2022/03/OneTrust-Logo.png" class="attachment-large size-large wp-image-31642" alt="consent" loading="lazy" srcset="https://e-dialog.group/wp-content/uploads/2022/03/OneTrust-Logo.png 811w, https://e-dialog.group/wp-content/uploads/2022/03/OneTrust-Logo-300x82.png 300w, https://e-dialog.group/wp-content/uploads/2022/03/OneTrust-Logo-768x210.png 768w" sizes="(max-width: 800px) 100vw, 800px" /> </div> </div> </div> </div> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-6e8a383" data-id="6e8a383" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-4f3bd65f elementor-widget elementor-widget-image" data-id="4f3bd65f" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <img decoding="async" width="400" height="180" src="https://e-dialog.group/wp-content/uploads/2022/03/Tealium-Logo-1.jpg" class="attachment-large size-large wp-image-31638" alt="" loading="lazy" srcset="https://e-dialog.group/wp-content/uploads/2022/03/Tealium-Logo-1.jpg 400w, https://e-dialog.group/wp-content/uploads/2022/03/Tealium-Logo-1-300x135.jpg 300w" sizes="(max-width: 400px) 100vw, 400px" /> </div> </div> </div> </div> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-2cc719bc" data-id="2cc719bc" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-25d1d794 elementor-widget elementor-widget-image" data-id="25d1d794" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <img decoding="async" width="376" height="288" src="https://e-dialog.group/wp-content/uploads/2022/03/Didomi-Logo.png" class="attachment-large size-large wp-image-31632" alt="" loading="lazy" srcset="https://e-dialog.group/wp-content/uploads/2022/03/Didomi-Logo.png 376w, https://e-dialog.group/wp-content/uploads/2022/03/Didomi-Logo-300x230.png 300w" sizes="(max-width: 376px) 100vw, 376px" /> </div> </div> </div> </div> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-78e8b918" data-id="78e8b918" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-2fbf73df elementor-widget elementor-widget-image" data-id="2fbf73df" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <img decoding="async" width="800" height="450" src="https://e-dialog.group/wp-content/uploads/2022/03/TrustArc-Logo-1024x576.jpg" class="attachment-large size-large wp-image-31629" alt="" loading="lazy" srcset="https://e-dialog.group/wp-content/uploads/2022/03/TrustArc-Logo-1024x576.jpg 1024w, https://e-dialog.group/wp-content/uploads/2022/03/TrustArc-Logo-300x169.jpg 300w, https://e-dialog.group/wp-content/uploads/2022/03/TrustArc-Logo-768x432.jpg 768w, https://e-dialog.group/wp-content/uploads/2022/03/TrustArc-Logo.jpg 1200w" sizes="(max-width: 800px) 100vw, 800px" /> </div> </div> </div> </div> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-3e321f30" data-id="3e321f30" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-38d0da04 elementor-widget elementor-widget-image" data-id="38d0da04" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <img decoding="async" width="800" height="181" src="https://e-dialog.group/wp-content/uploads/2022/03/Commanders-Act-Logo-1.png" class="attachment-large size-large wp-image-31623" alt="" loading="lazy" srcset="https://e-dialog.group/wp-content/uploads/2022/03/Commanders-Act-Logo-1.png 1000w, https://e-dialog.group/wp-content/uploads/2022/03/Commanders-Act-Logo-1-300x68.png 300w, https://e-dialog.group/wp-content/uploads/2022/03/Commanders-Act-Logo-1-768x174.png 768w" sizes="(max-width: 800px) 100vw, 800px" /> </div> </div> </div> </div> </div> </section> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-4adf77c9 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="4adf77c9" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-27a523d7" data-id="27a523d7" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-58c628d4 elementor-widget elementor-widget-spacer" data-id="58c628d4" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-1331130c elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="1331130c" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-33e39e9d" data-id="33e39e9d" data-element_type="column" data-settings="{"background_background":"classic"}"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-46633b0a elementor-widget elementor-widget-spacer" data-id="46633b0a" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> <div class="elementor-element elementor-element-cbed4b4 elementor-widget elementor-widget-heading" data-id="cbed4b4" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">Consent Management </h4> </div> </div> <div class="elementor-element elementor-element-7d6237c0 elementor-widget elementor-widget-heading" data-id="7d6237c0" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h5 class="elementor-heading-title elementor-size-default">jetzt Kampagne starten</h5> </div> </div> <div class="elementor-element elementor-element-59d086cb elementor-widget elementor-widget-spacer" data-id="59d086cb" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-1c885f2b" data-id="1c885f2b" data-element_type="column" data-settings="{"background_background":"classic"}"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-11e48ea7 elementor-align-right elementor-mobile-align-left elementor-tablet-align-left elementor-widget elementor-widget-button" data-id="11e48ea7" data-element_type="widget" data-widget_type="button.default"> <div class="elementor-widget-container"> <div class="elementor-button-wrapper"> <a href="/kontaktformular/" class="elementor-button-link elementor-button elementor-size-sm" role="button"> <span class="elementor-button-content-wrapper"> <span class="elementor-button-text">Kontakt aufnehmen</span> </span> </a> </div> </div> </div> </div> </div> </div> </section> 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0.3s;}.elementor-29569 .elementor-element.elementor-element-11e48ea7 .elementor-button{font-family:"Roboto", Sans-serif;font-size:18px;font-weight:300;fill:var( --e-global-color-secondary );color:var( --e-global-color-secondary );background-color:#FFFFFF00;border-style:solid;border-width:1px 1px 1px 1px;border-color:var( --e-global-color-secondary );padding:9px 33px 9px 33px;}.elementor-29569 .elementor-element.elementor-element-11e48ea7 .elementor-button:hover, .elementor-29569 .elementor-element.elementor-element-11e48ea7 .elementor-button:focus{color:var( --e-global-color-primary );background-color:var( --e-global-color-secondary );}.elementor-29569 .elementor-element.elementor-element-11e48ea7 .elementor-button:hover svg, .elementor-29569 .elementor-element.elementor-element-11e48ea7 .elementor-button:focus svg{fill:var( --e-global-color-primary );}.elementor-29569 .elementor-element.elementor-element-11e48ea7 > .elementor-widget-container{margin:5px 0px 0px 0px;}@media(max-width:1200px){.elementor-29569 .elementor-element.elementor-element-1b7b90dc .elementor-post__title, .elementor-29569 .elementor-element.elementor-element-1b7b90dc .elementor-post__title a{font-size:15px;line-height:21px;}}</style> <div data-elementor-type="page" data-elementor-id="29569" class="elementor elementor-29569"> <section class="elementor-section elementor-top-section elementor-element elementor-element-66310b6 elementor-section-height-min-height mwd-animation-akkordeon__container elementor-section-boxed elementor-section-height-default elementor-section-items-middle" data-id="66310b6" data-element_type="section" data-settings="{"background_background":"classic"}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2726461" data-id="2726461" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-d8fc073 elementor-widget elementor-widget-text-editor" data-id="d8fc073" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Machine Learning mit eigenen Daten, zurechtgeschneidert auf eigene Business Cases bringt riesiges Potential und ist der Schlüssel für weitere Wettbewerbsfähigkeit.</p> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-45fed57" data-id="45fed57" data-element_type="column"> <div class="elementor-widget-wrap"> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-41085897 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="41085897" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6302db79" data-id="6302db79" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-eb8a8b3 elementor-widget elementor-widget-spacer" data-id="eb8a8b3" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-3dda5bb7 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="3dda5bb7" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1272b01b" data-id="1272b01b" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <section class="elementor-section elementor-inner-section elementor-element elementor-element-602f16a9 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="602f16a9" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-15f2c94b" data-id="15f2c94b" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-73e5c4a3 elementor-widget elementor-widget-heading" data-id="73e5c4a3" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">Personalisierung & <br>Recommendations</h4> </div> </div> <div class="elementor-element elementor-element-ce648d1 elementor-widget elementor-widget-text-editor" data-id="ce648d1" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Recommendation Engines sowohl für e-commerce, Publisher und B2B Szenarien sowie personalisierte Suchergebnisse heben die User Experience und boosten die Performance nachweislich.</p> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-296d4d8d" data-id="296d4d8d" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-7befd4d9 elementor-widget elementor-widget-heading" data-id="7befd4d9" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">Datenkonsolidierung & Automatisierung</h4> </div> </div> <div class="elementor-element elementor-element-61ae09d7 elementor-widget elementor-widget-text-editor" data-id="61ae09d7" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Zentrale (Marketing) DWHs mit Echtzeitfähigkeit sind das Fundament für Insights und Automatisierung.</p> </div> </div> </div> </div> </div> </section> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-1fbc032a elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="1fbc032a" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5697fc29" data-id="5697fc29" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <section class="elementor-section elementor-inner-section elementor-element elementor-element-6a1a8720 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="6a1a8720" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-19324d36" data-id="19324d36" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-afaefe1 elementor-widget elementor-widget-heading" data-id="afaefe1" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">Media-Effizienz</h4> </div> </div> <div class="elementor-element elementor-element-2e1eaf88 elementor-widget elementor-widget-text-editor" data-id="2e1eaf88" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Dynamische Audiences, Bidding-Steuerung und individuelle Frequency-Cap Optimierung heben die Budget-Effizienz signifikant.</p> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-5d694ea" data-id="5d694ea" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-79d58158 elementor-widget elementor-widget-heading" data-id="79d58158" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">Customer Data Platforms (CDP)</h4> </div> </div> <div class="elementor-element elementor-element-bf747f4 elementor-widget elementor-widget-text-editor" data-id="bf747f4" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Zusammenführung der Kunden-Daten (Silos) hebt Effizienz, steigert die UX und bereitet auf die Post-Cookie Zeit vor.</p> </div> </div> </div> </div> </div> </section> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-e94dd14 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="e94dd14" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cbbb859" data-id="cbbb859" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <section class="elementor-section elementor-inner-section elementor-element elementor-element-2008f60 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="2008f60" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-3fa94da" data-id="3fa94da" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-985a790 elementor-widget elementor-widget-heading" data-id="985a790" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">Bild & Video-Analysen</h4> </div> </div> <div class="elementor-element elementor-element-cb50b0d elementor-widget elementor-widget-text-editor" data-id="cb50b0d" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Bild-Erkennung, Matching und Text-Generierung sparen Ressourcen, heben die Qualität und den ROI.</p> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-228674e" data-id="228674e" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-6e4c0b0 elementor-widget elementor-widget-heading" data-id="6e4c0b0" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">Insights</h4> </div> </div> <div class="elementor-element elementor-element-cd4dd30 elementor-widget elementor-widget-text-editor" data-id="cd4dd30" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Forecasting, Trend-Analysen, Churn-Prediction und Anomaly-Detection sind nur einige der strategischen Benefits.</p> </div> </div> </div> </div> </div> </section> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-499de602 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="499de602" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-68a0d91f" data-id="68a0d91f" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-528a64d5 elementor-widget elementor-widget-spacer" data-id="528a64d5" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> <div class="elementor-element elementor-element-1b7b90dc elementor-posts__hover-none mwd-case-boxes elementor-grid-tablet-1 elementor-grid-3 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-posts--show-avatar elementor-card-shadow-yes elementor-widget 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srcset="https://e-dialog.group/wp-content/uploads/2023/01/chat-gpt-1-768x412.png 768w, https://e-dialog.group/wp-content/uploads/2023/01/chat-gpt-1-300x161.png 300w, https://e-dialog.group/wp-content/uploads/2023/01/chat-gpt-1-1024x549.png 1024w, https://e-dialog.group/wp-content/uploads/2023/01/chat-gpt-1-1536x824.png 1536w, https://e-dialog.group/wp-content/uploads/2023/01/chat-gpt-1-2048x1098.png 2048w" sizes="(max-width: 768px) 100vw, 768px" /></div></a> <div class="elementor-post__badge">Datascience & AI in Marketing and Retail</div> <div class="elementor-post__avatar"> <img alt='Tudora Teis' src='https://secure.gravatar.com/avatar/e0ba3d2f705cb51ed17975de54be038a?s=128&d=blank&r=g' srcset='https://secure.gravatar.com/avatar/e0ba3d2f705cb51ed17975de54be038a?s=256&d=blank&r=g 2x' class='avatar avatar-128 photo' height='128' width='128' loading='lazy' decoding='async'/> </div> <div class="elementor-post__text"> <h3 class="elementor-post__title"> <a href="https://e-dialog.group/at/blog/datascience-ai-in-marketing-and-retail/using-chatgpt-to-generate-text-ads-and-keywords/" > English Version: Using ChatGPT to generate Text Ads and Keywords </a> </h3> <a class="elementor-post__read-more" href="https://e-dialog.group/at/blog/datascience-ai-in-marketing-and-retail/using-chatgpt-to-generate-text-ads-and-keywords/" aria-label="Read more about English Version: Using ChatGPT to generate Text Ads and Keywords" > MEHR LESEN </a> </div> </div> </article> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-61a62f1 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="61a62f1" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5c0258a" data-id="5c0258a" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-130ed05 elementor-widget elementor-widget-spacer" data-id="130ed05" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-18228ba2 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="18228ba2" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-505ba22e" data-id="505ba22e" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-25504b91 elementor-widget elementor-widget-heading" data-id="25504b91" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">Technology partner</h4> </div> </div> <section class="elementor-section elementor-inner-section elementor-element elementor-element-35d3a78d elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="35d3a78d" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-6e8a383" data-id="6e8a383" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-4f3bd65f elementor-widget elementor-widget-image" data-id="4f3bd65f" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <img decoding="async" width="232" height="85" src="https://e-dialog.group/wp-content/uploads/2021/11/e-dialog-google-partner.png" class="attachment-large size-large wp-image-3105" alt="" loading="lazy" /> </div> </div> </div> </div> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-78e8b918" data-id="78e8b918" data-element_type="column"> <div class="elementor-widget-wrap"> </div> </div> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-2cc719bc" data-id="2cc719bc" data-element_type="column"> <div class="elementor-widget-wrap"> </div> </div> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-2c014c58" data-id="2c014c58" data-element_type="column"> <div class="elementor-widget-wrap"> </div> </div> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-19b550b7" data-id="19b550b7" data-element_type="column"> <div class="elementor-widget-wrap"> </div> </div> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-3e321f30" data-id="3e321f30" data-element_type="column"> <div class="elementor-widget-wrap"> </div> </div> </div> </section> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-4adf77c9 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="4adf77c9" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-27a523d7" data-id="27a523d7" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-58c628d4 elementor-widget elementor-widget-spacer" data-id="58c628d4" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-1331130c elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="1331130c" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-33e39e9d" data-id="33e39e9d" data-element_type="column" data-settings="{"background_background":"classic"}"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-46633b0a elementor-widget elementor-widget-spacer" data-id="46633b0a" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> <div class="elementor-element elementor-element-cbed4b4 elementor-widget elementor-widget-heading" data-id="cbed4b4" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">Datascience & AI in Marketing</h4> </div> </div> <div class="elementor-element elementor-element-7d6237c0 elementor-widget elementor-widget-heading" data-id="7d6237c0" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h5 class="elementor-heading-title elementor-size-default">jetzt Kampagne starten</h5> </div> </div> <div class="elementor-element elementor-element-59d086cb elementor-widget elementor-widget-spacer" data-id="59d086cb" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-1c885f2b" data-id="1c885f2b" data-element_type="column" data-settings="{"background_background":"classic"}"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-11e48ea7 elementor-align-right elementor-mobile-align-left elementor-tablet-align-left elementor-widget elementor-widget-button" data-id="11e48ea7" data-element_type="widget" data-widget_type="button.default"> <div class="elementor-widget-container"> <div class="elementor-button-wrapper"> <a href="/kontaktformular/" class="elementor-button-link elementor-button elementor-size-sm" role="button"> <span class="elementor-button-content-wrapper"> <span class="elementor-button-text">Kontakt 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.elementor-post__title a{font-size:15px;line-height:21px;}}</style> <div data-elementor-type="page" data-elementor-id="29572" class="elementor elementor-29572"> <section class="elementor-section elementor-top-section elementor-element elementor-element-66310b6 elementor-section-height-min-height mwd-animation-akkordeon__container elementor-section-boxed elementor-section-height-default elementor-section-items-middle" data-id="66310b6" data-element_type="section" data-settings="{"background_background":"classic"}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2726461" data-id="2726461" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-d8fc073 elementor-widget elementor-widget-text-editor" data-id="d8fc073" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Die Customer Journey ist komplex. Data-Driven Attribution gibt uns Antworten darauf, welche Kanäle auf unsere Ziele einzahlen – eine wichtige Basis für Budgetentscheidungen.</p> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-45fed57" data-id="45fed57" data-element_type="column"> <div class="elementor-widget-wrap"> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-41085897 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="41085897" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6302db79" data-id="6302db79" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-eb8a8b3 elementor-widget elementor-widget-spacer" data-id="eb8a8b3" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-3dda5bb7 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="3dda5bb7" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1272b01b" data-id="1272b01b" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <section class="elementor-section elementor-inner-section elementor-element elementor-element-602f16a9 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="602f16a9" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-15f2c94b" data-id="15f2c94b" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-73e5c4a3 elementor-widget elementor-widget-heading" data-id="73e5c4a3" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">Schulungen & Workshops </h4> </div> </div> <div class="elementor-element elementor-element-ce648d1 elementor-widget elementor-widget-text-editor" data-id="ce648d1" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Individuelle Basic & Advanced Schulungen rund um Attribution für Ihre MitarbeiterInnen.</p> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-296d4d8d" data-id="296d4d8d" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-7befd4d9 elementor-widget elementor-widget-heading" data-id="7befd4d9" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">Attributionsmodellierung</h4> </div> </div> <div class="elementor-element elementor-element-61ae09d7 elementor-widget elementor-widget-text-editor" data-id="61ae09d7" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Wir erstellen ein maßgeschneidertes, datengetriebenes Attributionsmodell für Ihre Bedürfnisse.</p> </div> </div> </div> </div> </div> </section> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-1fbc032a elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="1fbc032a" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5697fc29" data-id="5697fc29" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <section class="elementor-section elementor-inner-section elementor-element elementor-element-6a1a8720 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="6a1a8720" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-19324d36" data-id="19324d36" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-afaefe1 elementor-widget elementor-widget-heading" data-id="afaefe1" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">Data-Driven Attribution Support</h4> </div> </div> <div class="elementor-element elementor-element-2e1eaf88 elementor-widget elementor-widget-text-editor" data-id="2e1eaf88" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Wir begleiten Sie bei der Integration des Attributionsmodells in Ihr Daily Business.</p> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-5d694ea" data-id="5d694ea" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-04dc8f1 elementor-widget elementor-widget-heading" data-id="04dc8f1" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">Media Mix Modeling</h4> </div> </div> <div class="elementor-element elementor-element-5aff485 elementor-widget elementor-widget-text-editor" data-id="5aff485" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Mittels MMM optimieren wir das Zusammenspiel aller On- und Offline Budgets sowie RoPo Effekte</p> </div> </div> </div> </div> </div> </section> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-5e74e11 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="5e74e11" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-57a1c9b" data-id="57a1c9b" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <section class="elementor-section elementor-inner-section elementor-element elementor-element-10d77e3 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="10d77e3" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-b8928df" data-id="b8928df" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-630b0d9 elementor-widget elementor-widget-heading" data-id="630b0d9" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">Regression Based Attribution</h4> </div> </div> <div class="elementor-element elementor-element-ba0990c elementor-widget elementor-widget-text-editor" data-id="ba0990c" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Wichtige Erfolgsanalyse & Kanalzuordnung aller Online Kanäle – auch ohne 3rd-Party Cookies und Consent</p> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-f4062a5" data-id="f4062a5" data-element_type="column"> <div class="elementor-widget-wrap"> </div> </div> </div> </section> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-499de602 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="499de602" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-68a0d91f" data-id="68a0d91f" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-528a64d5 elementor-widget elementor-widget-spacer" data-id="528a64d5" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> <div class="elementor-element elementor-element-1b7b90dc elementor-posts__hover-none mwd-case-boxes elementor-grid-tablet-1 elementor-grid-3 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-posts--show-avatar elementor-card-shadow-yes elementor-widget elementor-widget-posts" data-id="1b7b90dc" data-element_type="widget" data-settings="{"cards_row_gap":{"unit":"px","size":42,"sizes":[]},"cards_columns_tablet":"1","cards_columns":"3","cards_columns_mobile":"1","cards_row_gap_tablet_extra":{"unit":"px","size":"","sizes":[]},"cards_row_gap_tablet":{"unit":"px","size":"","sizes":[]},"cards_row_gap_mobile":{"unit":"px","size":"","sizes":[]}}" data-widget_type="posts.cards"> <div class="elementor-widget-container"> <div class="elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid"> <article class="elementor-post elementor-grid-item post-41828 post type-post status-publish format-standard has-post-thumbnail hentry category-attribution-mmm category-datascience-ai-in-marketing-and-retail category-online-marketing-know-how category-programmatic-display-video-everything"> <div class="elementor-post__card"> <a class="elementor-post__thumbnail__link" href="https://e-dialog.group/at/blog/attribution-mmm/attribution-in-der-post-cookie-ara-regression-based-attribution/" ><div class="elementor-post__thumbnail"><img width="768" height="412" src="https://e-dialog.group/wp-content/uploads/2022/09/Blog-Regression-Attribution-1-768x412.jpg" class="attachment-medium_large size-medium_large wp-image-41829" alt="Regression Based Attribution in der Post Cookie Ära" decoding="async" loading="lazy" srcset="https://e-dialog.group/wp-content/uploads/2022/09/Blog-Regression-Attribution-1-768x412.jpg 768w, https://e-dialog.group/wp-content/uploads/2022/09/Blog-Regression-Attribution-1-300x161.jpg 300w, https://e-dialog.group/wp-content/uploads/2022/09/Blog-Regression-Attribution-1-1024x549.jpg 1024w, https://e-dialog.group/wp-content/uploads/2022/09/Blog-Regression-Attribution-1-1536x824.jpg 1536w, https://e-dialog.group/wp-content/uploads/2022/09/Blog-Regression-Attribution-1-2048x1098.jpg 2048w" sizes="(max-width: 768px) 100vw, 768px" /></div></a> <div class="elementor-post__badge">Attribution & MMM</div> <div class="elementor-post__avatar"> <img alt='Buster Grunau' src='https://secure.gravatar.com/avatar/cb7845d062f9545084448cfcc75fe610?s=128&d=blank&r=g' srcset='https://secure.gravatar.com/avatar/cb7845d062f9545084448cfcc75fe610?s=256&d=blank&r=g 2x' class='avatar avatar-128 photo' height='128' width='128' loading='lazy' decoding='async'/> </div> <div class="elementor-post__text"> <h3 class="elementor-post__title"> <a href="https://e-dialog.group/at/blog/attribution-mmm/attribution-in-der-post-cookie-ara-regression-based-attribution/" > Regression Based Attribution – Werbeerfolg zuweisen in der Post-Cookie-Ära </a> </h3> <a class="elementor-post__read-more" href="https://e-dialog.group/at/blog/attribution-mmm/attribution-in-der-post-cookie-ara-regression-based-attribution/" aria-label="Read more about Regression Based Attribution – Werbeerfolg zuweisen in der Post-Cookie-Ära" > MEHR LESEN </a> </div> </div> </article> <article class="elementor-post elementor-grid-item post-27980 post type-post status-publish format-standard has-post-thumbnail hentry category-attribution-mmm category-holistic-cross-channel-campaigns category-online-marketing-know-how tag-google-analytics-360 edialog-thema-customer-journey edialog-thema-machine-learning edialog-thema-rohdaten edialog-tools-google-analytics"> <div class="elementor-post__card"> <a class="elementor-post__thumbnail__link" href="https://e-dialog.group/at/blog/attribution-mmm/marketing-mix-modeling-vs-attribution-modeling-eine-beziehung-auf-umwegen/" ><div class="elementor-post__thumbnail"><img width="768" height="402" src="https://e-dialog.group/wp-content/uploads/2022/02/Design-ohne-Titel-4-768x402.png" class="attachment-medium_large size-medium_large wp-image-22299" alt="" decoding="async" loading="lazy" srcset="https://e-dialog.group/wp-content/uploads/2022/02/Design-ohne-Titel-4-768x402.png 768w, https://e-dialog.group/wp-content/uploads/2022/02/Design-ohne-Titel-4-300x157.png 300w, https://e-dialog.group/wp-content/uploads/2022/02/Design-ohne-Titel-4.png 1024w" sizes="(max-width: 768px) 100vw, 768px" /></div></a> <div class="elementor-post__badge">Attribution & MMM</div> <div class="elementor-post__avatar"> <img alt='Sahra Marquardt' src='https://secure.gravatar.com/avatar/81f071a3292ddc89d1734ada859cf4e3?s=128&d=blank&r=g' srcset='https://secure.gravatar.com/avatar/81f071a3292ddc89d1734ada859cf4e3?s=256&d=blank&r=g 2x' class='avatar avatar-128 photo' height='128' width='128' loading='lazy' decoding='async'/> </div> <div class="elementor-post__text"> <h3 class="elementor-post__title"> <a href="https://e-dialog.group/at/blog/attribution-mmm/marketing-mix-modeling-vs-attribution-modeling-eine-beziehung-auf-umwegen/" > Marketing Mix Modeling vs. Attribution Modeling – eine Beziehung auf Umwegen </a> </h3> <a class="elementor-post__read-more" href="https://e-dialog.group/at/blog/attribution-mmm/marketing-mix-modeling-vs-attribution-modeling-eine-beziehung-auf-umwegen/" aria-label="Read more about Marketing Mix Modeling vs. Attribution Modeling – eine Beziehung auf Umwegen" > MEHR LESEN </a> </div> </div> </article> <article class="elementor-post elementor-grid-item post-26224 post type-post status-publish format-standard has-post-thumbnail hentry category-search-engine-advertising-sea tag-google-adwords edialog-thema-sea-performance-traffic edialog-tools-search-ads"> <div class="elementor-post__card"> <a class="elementor-post__thumbnail__link" href="https://e-dialog.group/at/blog/search-engine-advertising-sea/google-adwords-attributionsmodelle-die-qual-der-wahl/" ><div class="elementor-post__thumbnail"><img width="768" height="591" src="https://e-dialog.group/wp-content/uploads/2022/02/SEA-Attributionsmodell-1-768x591.jpg" class="attachment-medium_large size-medium_large wp-image-22193" alt="" decoding="async" loading="lazy" srcset="https://e-dialog.group/wp-content/uploads/2022/02/SEA-Attributionsmodell-1-768x591.jpg 768w, https://e-dialog.group/wp-content/uploads/2022/02/SEA-Attributionsmodell-1-300x231.jpg 300w, https://e-dialog.group/wp-content/uploads/2022/02/SEA-Attributionsmodell-1.jpg 1024w" sizes="(max-width: 768px) 100vw, 768px" /></div></a> <div class="elementor-post__badge">Search Engine Advertising (SEA)</div> <div class="elementor-post__avatar"> <img alt='Carina Gindl' src='https://secure.gravatar.com/avatar/bcf2ac7aec3535aa97fcb8a4f50ae095?s=128&d=blank&r=g' srcset='https://secure.gravatar.com/avatar/bcf2ac7aec3535aa97fcb8a4f50ae095?s=256&d=blank&r=g 2x' class='avatar avatar-128 photo' height='128' width='128' loading='lazy' decoding='async'/> </div> <div class="elementor-post__text"> <h3 class="elementor-post__title"> <a href="https://e-dialog.group/at/blog/search-engine-advertising-sea/google-adwords-attributionsmodelle-die-qual-der-wahl/" > Google AdWords Attributionsmodelle – Die Qual der Wahl </a> </h3> <a class="elementor-post__read-more" href="https://e-dialog.group/at/blog/search-engine-advertising-sea/google-adwords-attributionsmodelle-die-qual-der-wahl/" aria-label="Read more about Google AdWords Attributionsmodelle – Die Qual der Wahl" > MEHR LESEN </a> </div> </div> </article> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-61a62f1 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="61a62f1" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5c0258a" data-id="5c0258a" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-130ed05 elementor-widget elementor-widget-spacer" data-id="130ed05" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-18228ba2 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="18228ba2" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-505ba22e" data-id="505ba22e" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-25504b91 elementor-widget elementor-widget-heading" data-id="25504b91" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">Technology partner</h4> </div> </div> <section class="elementor-section elementor-inner-section elementor-element elementor-element-35d3a78d elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="35d3a78d" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-19b550b7" data-id="19b550b7" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-5dd8f495 elementor-widget elementor-widget-image" data-id="5dd8f495" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <img decoding="async" width="238" height="85" src="https://e-dialog.group/wp-content/uploads/2021/11/e-dialog-google-sales-partner.png" class="attachment-large size-large wp-image-3108" alt="" loading="lazy" /> </div> </div> </div> </div> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-6e8a383" data-id="6e8a383" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-4f3bd65f elementor-widget elementor-widget-image" data-id="4f3bd65f" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <img decoding="async" width="232" height="85" src="https://e-dialog.group/wp-content/uploads/2021/11/e-dialog-google-partner.png" class="attachment-large size-large wp-image-3105" alt="" loading="lazy" /> </div> </div> </div> </div> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-2c014c58" data-id="2c014c58" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-5b93215f elementor-widget elementor-widget-image" data-id="5b93215f" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <img decoding="async" width="236" height="85" src="https://e-dialog.group/wp-content/uploads/2021/11/e-dialog-google-display-video.png" class="attachment-large size-large wp-image-3102" alt="" loading="lazy" /> </div> </div> </div> </div> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-2cc719bc" data-id="2cc719bc" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-25d1d794 elementor-widget elementor-widget-image" data-id="25d1d794" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <img decoding="async" width="238" height="85" src="https://e-dialog.group/wp-content/uploads/2021/11/e-dialog-google-campaign-manager.png" class="attachment-large size-large wp-image-3096" alt="" loading="lazy" /> </div> </div> </div> </div> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-78e8b918" data-id="78e8b918" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-2fbf73df elementor-widget elementor-widget-image" data-id="2fbf73df" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <img decoding="async" width="238" height="85" src="https://e-dialog.group/wp-content/uploads/2021/11/e-dialog-google-data-studio.png" class="attachment-large size-large wp-image-3099" alt="" loading="lazy" /> </div> </div> </div> </div> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-3e321f30" data-id="3e321f30" data-element_type="column"> <div class="elementor-widget-wrap"> </div> </div> </div> </section> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-4adf77c9 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="4adf77c9" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-27a523d7" data-id="27a523d7" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-58c628d4 elementor-widget elementor-widget-spacer" data-id="58c628d4" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-1331130c elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="1331130c" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-33e39e9d" data-id="33e39e9d" data-element_type="column" data-settings="{"background_background":"classic"}"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-46633b0a elementor-widget elementor-widget-spacer" data-id="46633b0a" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> <div class="elementor-element elementor-element-cbed4b4 elementor-widget elementor-widget-heading" data-id="cbed4b4" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">Attribution </h4> </div> </div> <div class="elementor-element elementor-element-7d6237c0 elementor-widget elementor-widget-heading" data-id="7d6237c0" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h5 class="elementor-heading-title elementor-size-default">jetzt Kampagne starten</h5> </div> </div> <div class="elementor-element elementor-element-59d086cb elementor-widget elementor-widget-spacer" data-id="59d086cb" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-1c885f2b" data-id="1c885f2b" data-element_type="column" data-settings="{"background_background":"classic"}"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-11e48ea7 elementor-align-right elementor-mobile-align-left elementor-tablet-align-left elementor-widget elementor-widget-button" data-id="11e48ea7" data-element_type="widget" data-widget_type="button.default"> <div class="elementor-widget-container"> <div class="elementor-button-wrapper"> <a href="/kontaktformular/" class="elementor-button-link elementor-button elementor-size-sm" role="button"> <span class="elementor-button-content-wrapper"> <span class="elementor-button-text">Kontakt aufnehmen</span> </span> </a> </div> </div> </div> </div> </div> </div> </section> </div> </div> </div><div class="eael-accordion-list"> <div id="ux-testing-personalisation" class="elementor-tab-title eael-accordion-header" tabindex="8785" data-tab="5" aria-controls="elementor-tab-content-8785"><span class="eael-advanced-accordion-icon-closed"></span><span class="eael-advanced-accordion-icon-opened"><i aria-hidden="true" class="fa-accordion-icon fas fa-minus"></i></span><h3 class="eael-accordion-tab-title">UX, 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--e-global-color-secondary );}.elementor-31061 .elementor-element.elementor-element-11e48ea7 .elementor-button:hover svg, .elementor-31061 .elementor-element.elementor-element-11e48ea7 .elementor-button:focus svg{fill:var( --e-global-color-primary );}.elementor-31061 .elementor-element.elementor-element-11e48ea7 > .elementor-widget-container{margin:5px 0px 0px 0px;}@media(max-width:1200px){.elementor-31061 .elementor-element.elementor-element-1b7b90dc .elementor-post__title, .elementor-31061 .elementor-element.elementor-element-1b7b90dc .elementor-post__title a{font-size:15px;line-height:21px;}}</style> <div data-elementor-type="page" data-elementor-id="31061" class="elementor elementor-31061"> <section class="elementor-section elementor-top-section elementor-element elementor-element-66310b6 elementor-section-height-min-height mwd-animation-akkordeon__container elementor-section-boxed elementor-section-height-default elementor-section-items-middle" data-id="66310b6" data-element_type="section" data-settings="{"background_background":"classic"}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2726461" data-id="2726461" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-d8fc073 elementor-widget elementor-widget-text-editor" data-id="d8fc073" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Website Optimierung ist ein wichtiger Baustein für den Erfolg Ihres Digital Marketing. Wir zeigen Ihnen datengetriebene Ansätze zur Steigerung von Umsatz, Conversions und UX.</p> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-45fed57" data-id="45fed57" data-element_type="column"> <div class="elementor-widget-wrap"> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-41085897 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="41085897" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6302db79" data-id="6302db79" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-eb8a8b3 elementor-widget elementor-widget-spacer" data-id="eb8a8b3" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-3dda5bb7 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="3dda5bb7" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1272b01b" data-id="1272b01b" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <section class="elementor-section elementor-inner-section elementor-element elementor-element-602f16a9 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="602f16a9" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-15f2c94b" data-id="15f2c94b" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-73e5c4a3 elementor-widget elementor-widget-heading" data-id="73e5c4a3" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">UX Audits</h4> </div> </div> <div class="elementor-element elementor-element-ce648d1 elementor-widget elementor-widget-text-editor" data-id="ce648d1" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Optimierungsempfehlungen aufgrund Analysedaten, Heatmaps und Screenrecordings.</p> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-296d4d8d" data-id="296d4d8d" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-7befd4d9 elementor-widget elementor-widget-heading" data-id="7befd4d9" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">A/B Testing</h4> </div> </div> <div class="elementor-element elementor-element-61ae09d7 elementor-widget elementor-widget-text-editor" data-id="61ae09d7" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>A/B und multivariate Tests: Strategie, Konzeption, managed Service & Trainings.</p> </div> </div> </div> </div> </div> </section> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-1fbc032a elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="1fbc032a" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5697fc29" data-id="5697fc29" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <section class="elementor-section elementor-inner-section elementor-element elementor-element-6a1a8720 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="6a1a8720" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-19324d36" data-id="19324d36" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-afaefe1 elementor-widget elementor-widget-heading" data-id="afaefe1" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">Personalisierung</h4> </div> </div> <div class="elementor-element elementor-element-2e1eaf88 elementor-widget elementor-widget-text-editor" data-id="2e1eaf88" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Bessere User Experience durch relevante Inhalte – Customer Journey und Umsatz Optimierung.</p> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-5d694ea" data-id="5d694ea" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-79d58158 elementor-widget elementor-widget-heading" data-id="79d58158" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">Usability Testing</h4> </div> </div> <div class="elementor-element elementor-element-bf747f4 elementor-widget elementor-widget-text-editor" data-id="bf747f4" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Qualitatives User Testing Ihrer Zielgruppe – Sie erhalten konkrete Optimierungsideen.</p> </div> </div> </div> </div> </div> </section> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-4eaa6ce elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="4eaa6ce" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-648e2d0" data-id="648e2d0" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <section class="elementor-section elementor-inner-section elementor-element elementor-element-f67be7b elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="f67be7b" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-9a6c281" data-id="9a6c281" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-edcd850 elementor-widget elementor-widget-heading" data-id="edcd850" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">Schulungen & Workshops</h4> </div> </div> <div class="elementor-element elementor-element-cd518f7 elementor-widget elementor-widget-text-editor" data-id="cd518f7" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>UX Strategie, A/B Testing, Optimize Tool Training, Hotjar Tool Training.</p> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-36310c2" data-id="36310c2" data-element_type="column"> <div class="elementor-widget-wrap"> </div> </div> </div> </section> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-499de602 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="499de602" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-68a0d91f" data-id="68a0d91f" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-528a64d5 elementor-widget elementor-widget-spacer" data-id="528a64d5" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> <div class="elementor-element elementor-element-1b7b90dc elementor-posts__hover-none mwd-case-boxes elementor-grid-tablet-1 elementor-grid-3 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-posts--show-avatar elementor-card-shadow-yes elementor-widget elementor-widget-posts" data-id="1b7b90dc" data-element_type="widget" data-settings="{"cards_row_gap":{"unit":"px","size":42,"sizes":[]},"cards_columns_tablet":"1","cards_columns":"3","cards_columns_mobile":"1","cards_row_gap_tablet_extra":{"unit":"px","size":"","sizes":[]},"cards_row_gap_tablet":{"unit":"px","size":"","sizes":[]},"cards_row_gap_mobile":{"unit":"px","size":"","sizes":[]}}" data-widget_type="posts.cards"> <div class="elementor-widget-container"> <div class="elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid"> <article class="elementor-post elementor-grid-item post-45678 post type-post status-publish format-standard has-post-thumbnail hentry category-ux-testing-personalisation edialog-tools-google-optimize"> <div class="elementor-post__card"> <a class="elementor-post__thumbnail__link" href="https://e-dialog.group/at/blog/ux-testing-personalisation/google-optimize-sunset-was-soll-ich-jetzt-tun/" ><div class="elementor-post__thumbnail"><img width="768" height="412" src="https://e-dialog.group/wp-content/uploads/2023/02/blog-google-optimize-sunset-768x412.jpg" class="attachment-medium_large size-medium_large wp-image-45685" alt="Blog Google Optimize Sunset" decoding="async" loading="lazy" srcset="https://e-dialog.group/wp-content/uploads/2023/02/blog-google-optimize-sunset-768x412.jpg 768w, https://e-dialog.group/wp-content/uploads/2023/02/blog-google-optimize-sunset-300x161.jpg 300w, https://e-dialog.group/wp-content/uploads/2023/02/blog-google-optimize-sunset-1024x549.jpg 1024w, https://e-dialog.group/wp-content/uploads/2023/02/blog-google-optimize-sunset-1536x824.jpg 1536w, https://e-dialog.group/wp-content/uploads/2023/02/blog-google-optimize-sunset-2048x1098.jpg 2048w" sizes="(max-width: 768px) 100vw, 768px" /></div></a> <div class="elementor-post__badge">UX, Testing & Personalisation</div> <div class="elementor-post__avatar"> <img alt='Sophie Kubec' src='https://secure.gravatar.com/avatar/deff92f572710e2c069338b3535d2c5e?s=128&d=blank&r=g' srcset='https://secure.gravatar.com/avatar/deff92f572710e2c069338b3535d2c5e?s=256&d=blank&r=g 2x' class='avatar avatar-128 photo' height='128' width='128' loading='lazy' decoding='async'/> </div> <div class="elementor-post__text"> <h3 class="elementor-post__title"> <a href="https://e-dialog.group/at/blog/ux-testing-personalisation/google-optimize-sunset-was-soll-ich-jetzt-tun/" > Google Optimize Sunset – Was soll ich jetzt tun? </a> </h3> <a class="elementor-post__read-more" href="https://e-dialog.group/at/blog/ux-testing-personalisation/google-optimize-sunset-was-soll-ich-jetzt-tun/" aria-label="Read more about Google Optimize Sunset – Was soll ich jetzt tun?" > MEHR LESEN </a> </div> </div> </article> <article class="elementor-post elementor-grid-item post-36714 post type-post status-publish format-standard has-post-thumbnail hentry category-creativity category-programmatic-display-video-everything category-ux-testing-personalisation tag-creatives tag-dynamic-ads tag-dynamic-video-creatives tag-google-web-designer tag-video tag-video-ads tag-video-creatives tag-youtube edialog-thema-video-ad edialog-tools-google-web-designer"> <div class="elementor-post__card"> <a class="elementor-post__thumbnail__link" href="https://e-dialog.group/at/blog/creativity/dynamic-video-ads-mit-google-web-designer/" ><div class="elementor-post__thumbnail"><img width="768" height="466" src="https://e-dialog.group/wp-content/uploads/2022/07/Bildschirmfoto-2022-07-05-um-15.22.14-768x466.png" class="attachment-medium_large size-medium_large wp-image-36718" alt="Google Web Designer User Interface" decoding="async" loading="lazy" srcset="https://e-dialog.group/wp-content/uploads/2022/07/Bildschirmfoto-2022-07-05-um-15.22.14-768x466.png 768w, https://e-dialog.group/wp-content/uploads/2022/07/Bildschirmfoto-2022-07-05-um-15.22.14-300x182.png 300w, https://e-dialog.group/wp-content/uploads/2022/07/Bildschirmfoto-2022-07-05-um-15.22.14-1024x621.png 1024w, https://e-dialog.group/wp-content/uploads/2022/07/Bildschirmfoto-2022-07-05-um-15.22.14-1536x931.png 1536w, https://e-dialog.group/wp-content/uploads/2022/07/Bildschirmfoto-2022-07-05-um-15.22.14-2048x1242.png 2048w" sizes="(max-width: 768px) 100vw, 768px" /></div></a> <div class="elementor-post__badge">Creativity</div> <div class="elementor-post__avatar"> <img alt='Qin Lin' src='https://secure.gravatar.com/avatar/b616840c31b1313a52e66b936e0bd0f3?s=128&d=blank&r=g' srcset='https://secure.gravatar.com/avatar/b616840c31b1313a52e66b936e0bd0f3?s=256&d=blank&r=g 2x' class='avatar avatar-128 photo' height='128' width='128' loading='lazy' decoding='async'/> </div> <div class="elementor-post__text"> <h3 class="elementor-post__title"> <a href="https://e-dialog.group/at/blog/creativity/dynamic-video-ads-mit-google-web-designer/" > Dynamic Video Ads mit Google Web Designer </a> </h3> <a class="elementor-post__read-more" href="https://e-dialog.group/at/blog/creativity/dynamic-video-ads-mit-google-web-designer/" aria-label="Read more about Dynamic Video Ads mit Google Web Designer" > MEHR LESEN </a> </div> </div> </article> <article class="elementor-post elementor-grid-item post-36746 post type-post status-publish format-standard has-post-thumbnail hentry category-creativity category-programmatic-display-video-everything category-ux-testing-personalisation tag-display tag-display-ads tag-dynamic-display-ads tag-programmatic-marketing edialog-thema-banner edialog-thema-display-ad edialog-thema-performance-display-realtime-advertising-rta edialog-thema-programmatic-marketing edialog-tools-display-video edialog-tools-studio edialog-tools-google-web-designer"> <div class="elementor-post__card"> <a class="elementor-post__thumbnail__link" href="https://e-dialog.group/at/blog/creativity/dynamic-ads-in-dv360-oder-studio-ein-vergleich/" ><div class="elementor-post__thumbnail"><img width="768" height="512" src="https://e-dialog.group/wp-content/uploads/2022/07/headway-5QgIuuBxKwM-unsplash-768x512.jpg" class="attachment-medium_large size-medium_large wp-image-36756" alt="Dynamic Display Ads" decoding="async" loading="lazy" srcset="https://e-dialog.group/wp-content/uploads/2022/07/headway-5QgIuuBxKwM-unsplash-768x512.jpg 768w, https://e-dialog.group/wp-content/uploads/2022/07/headway-5QgIuuBxKwM-unsplash-300x200.jpg 300w, https://e-dialog.group/wp-content/uploads/2022/07/headway-5QgIuuBxKwM-unsplash-1024x683.jpg 1024w, https://e-dialog.group/wp-content/uploads/2022/07/headway-5QgIuuBxKwM-unsplash-1536x1024.jpg 1536w, https://e-dialog.group/wp-content/uploads/2022/07/headway-5QgIuuBxKwM-unsplash-2048x1365.jpg 2048w" sizes="(max-width: 768px) 100vw, 768px" /></div></a> <div class="elementor-post__badge">Creativity</div> <div class="elementor-post__avatar"> <img alt='Qin Lin' src='https://secure.gravatar.com/avatar/b616840c31b1313a52e66b936e0bd0f3?s=128&d=blank&r=g' srcset='https://secure.gravatar.com/avatar/b616840c31b1313a52e66b936e0bd0f3?s=256&d=blank&r=g 2x' class='avatar avatar-128 photo' height='128' width='128' loading='lazy' decoding='async'/> </div> <div class="elementor-post__text"> <h3 class="elementor-post__title"> <a href="https://e-dialog.group/at/blog/creativity/dynamic-ads-in-dv360-oder-studio-ein-vergleich/" > Dynamic Ads in DV360 oder Studio? – Ein Vergleich </a> </h3> <a class="elementor-post__read-more" href="https://e-dialog.group/at/blog/creativity/dynamic-ads-in-dv360-oder-studio-ein-vergleich/" aria-label="Read more about Dynamic Ads in DV360 oder Studio? – Ein Vergleich" > MEHR LESEN </a> </div> </div> </article> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-61a62f1 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="61a62f1" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5c0258a" data-id="5c0258a" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-130ed05 elementor-widget elementor-widget-spacer" data-id="130ed05" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-18228ba2 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="18228ba2" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-505ba22e" data-id="505ba22e" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-25504b91 elementor-widget elementor-widget-heading" data-id="25504b91" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">Technology partner</h4> </div> </div> <section class="elementor-section elementor-inner-section elementor-element elementor-element-35d3a78d elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="35d3a78d" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-19b550b7" data-id="19b550b7" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-5dd8f495 elementor-widget elementor-widget-image" data-id="5dd8f495" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <img decoding="async" width="238" height="85" src="https://e-dialog.group/wp-content/uploads/2021/11/e-dialog-google-sales-partner.png" class="attachment-large size-large wp-image-3108" alt="" loading="lazy" /> </div> </div> </div> </div> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-6e8a383" data-id="6e8a383" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-4f3bd65f elementor-widget elementor-widget-image" data-id="4f3bd65f" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <img decoding="async" width="232" height="85" src="https://e-dialog.group/wp-content/uploads/2021/11/e-dialog-google-partner.png" class="attachment-large size-large wp-image-3105" alt="" loading="lazy" /> </div> </div> </div> </div> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-2c014c58" data-id="2c014c58" data-element_type="column"> <div class="elementor-widget-wrap"> </div> </div> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-2cc719bc" data-id="2cc719bc" data-element_type="column"> <div class="elementor-widget-wrap"> </div> </div> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-78e8b918" data-id="78e8b918" data-element_type="column"> <div class="elementor-widget-wrap"> </div> </div> <div class="elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-3e321f30" data-id="3e321f30" data-element_type="column"> <div class="elementor-widget-wrap"> </div> </div> </div> </section> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-4adf77c9 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="4adf77c9" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-27a523d7" data-id="27a523d7" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-58c628d4 elementor-widget elementor-widget-spacer" data-id="58c628d4" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> </div> </div> </div> </section> <section 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data-id="cbed4b4" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h4 class="elementor-heading-title elementor-size-default">UX, Testing & Personalisation </h4> </div> </div> <div class="elementor-element elementor-element-7d6237c0 elementor-widget elementor-widget-heading" data-id="7d6237c0" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h5 class="elementor-heading-title elementor-size-default">jetzt Kampagne starten</h5> </div> </div> <div class="elementor-element elementor-element-59d086cb elementor-widget elementor-widget-spacer" data-id="59d086cb" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-1c885f2b" data-id="1c885f2b" data-element_type="column" data-settings="{"background_background":"classic"}"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-11e48ea7 elementor-align-right elementor-mobile-align-left elementor-tablet-align-left elementor-widget elementor-widget-button" data-id="11e48ea7" data-element_type="widget" data-widget_type="button.default"> <div class="elementor-widget-container"> <div class="elementor-button-wrapper"> <a href="/kontaktformular/" class="elementor-button-link elementor-button elementor-size-sm" role="button"> <span class="elementor-button-content-wrapper"> <span class="elementor-button-text">Kontakt aufnehmen</span> </span> </a> </div> </div> </div> </div> </div> </div> </section> </div> </div> </div></div> </div> </div> <div class="elementor-element elementor-element-24a204f5 elementor-widget elementor-widget-spacer" data-id="24a204f5" data-element_type="widget" 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class="c-tiles__entry-subheading">Bereit für Ihr neues Projekt?</div> <div class="c-tiles__entry-heading">Kampagne anfragen!</div> <div class="c-tiles__entry-text"><p>Wir freuen uns auf Ihre Anfrage und beraten Sie gerne unverbindlich! </p> <p>Füllen Sie dazu einfach das Kontaktformular aus oder rufen uns direkt an. </p> </div> <a href="/kontaktformular/" class="c-tiles__entry-button elementor-button-link elementor-button elementor-size-sm" role="button"> <span class="elementor-button-content-wrapper"> <span class="elementor-button-text">Jetzt anfragen</span> </span> </a> </div> </div> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-2126c989 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="2126c989" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-52c82587" data-id="52c82587" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-2602439e elementor-widget elementor-widget-spacer" data-id="2602439e" data-element_type="widget" data-widget_type="spacer.default"> <div class="elementor-widget-container"> <div class="elementor-spacer"> <div class="elementor-spacer-inner"></div> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-346fce70 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="346fce70" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7366517a" data-id="7366517a" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-78772fa4 elementor-widget elementor-widget-heading" data-id="78772fa4" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">Success Stories</h2> </div> </div> <div class="elementor-element elementor-element-3263e71e elementor-posts__hover-none mwd-case-boxes elementor-grid-tablet-1 elementor-grid-3 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-card-shadow-yes elementor-widget elementor-widget-posts" data-id="3263e71e" data-element_type="widget" data-settings="{"cards_row_gap":{"unit":"px","size":42,"sizes":[]},"cards_columns_tablet":"1","cards_columns":"3","cards_columns_mobile":"1","cards_row_gap_tablet_extra":{"unit":"px","size":"","sizes":[]},"cards_row_gap_tablet":{"unit":"px","size":"","sizes":[]},"cards_row_gap_mobile":{"unit":"px","size":"","sizes":[]}}" data-widget_type="posts.cards"> <div class="elementor-widget-container"> <div class="elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid"> <article class="elementor-post elementor-grid-item post-47341 success-story type-success-story status-publish has-post-thumbnail hentry category-programmatic-display-video-everything category-ux-testing-personalisation edialog-tools-campaign-manager edialog-tools-display-video edialog-tools-google-marketing-platform edialog-years-562"> <div class="elementor-post__card"> <a class="elementor-post__thumbnail__link" href="https://e-dialog.group/at/success-story/umsatz-push-und-medieneffizienz-fur-vbw-durch-werbemittel-optimierung/" ><div class="elementor-post__thumbnail"><img width="460" height="246" src="https://e-dialog.group/wp-content/uploads/2023/05/e-dialog-case-preview-vbw-creative-optimization.jpg" class="attachment-large size-large wp-image-47319" alt="e-dialog Case Preview VBW Creative Optimization" decoding="async" loading="lazy" srcset="https://e-dialog.group/wp-content/uploads/2023/05/e-dialog-case-preview-vbw-creative-optimization.jpg 460w, https://e-dialog.group/wp-content/uploads/2023/05/e-dialog-case-preview-vbw-creative-optimization-300x160.jpg 300w" sizes="(max-width: 460px) 100vw, 460px" /></div></a> <div class="elementor-post__text"> <h3 class="elementor-post__title"> <a href="https://e-dialog.group/at/success-story/umsatz-push-und-medieneffizienz-fur-vbw-durch-werbemittel-optimierung/" > Umsatz-Push und Medieneffizienz für VBW durch Werbemittel-Optimierung </a> </h3> <a class="elementor-post__read-more" href="https://e-dialog.group/at/success-story/umsatz-push-und-medieneffizienz-fur-vbw-durch-werbemittel-optimierung/" aria-label="Read more about Umsatz-Push und Medieneffizienz für VBW durch Werbemittel-Optimierung" > Zur Case Study → </a> </div> </div> </article> <article class="elementor-post elementor-grid-item post-47315 success-story type-success-story status-publish has-post-thumbnail hentry category-programmatic-display-video-everything category-ux-testing-personalisation edialog-tools-campaign-manager edialog-tools-display-video edialog-tools-google-marketing-platform edialog-years-562"> <div class="elementor-post__card"> <a class="elementor-post__thumbnail__link" href="https://e-dialog.group/at/success-story/vbw-maximiert-conversions-und-reichweite-mit-optimiertem-targeting-in-dv360/" ><div class="elementor-post__thumbnail"><img width="460" height="246" src="https://e-dialog.group/wp-content/uploads/2023/05/e-dialog-case-preview-vbw-targeting-optimization.jpg" class="attachment-large size-large wp-image-47322" alt="e-dialog Case Preview VBW Targeting Optimization" decoding="async" loading="lazy" srcset="https://e-dialog.group/wp-content/uploads/2023/05/e-dialog-case-preview-vbw-targeting-optimization.jpg 460w, https://e-dialog.group/wp-content/uploads/2023/05/e-dialog-case-preview-vbw-targeting-optimization-300x160.jpg 300w" sizes="(max-width: 460px) 100vw, 460px" /></div></a> <div class="elementor-post__text"> <h3 class="elementor-post__title"> <a href="https://e-dialog.group/at/success-story/vbw-maximiert-conversions-und-reichweite-mit-optimiertem-targeting-in-dv360/" > VBW maximiert Conversions und Reichweite mit optimiertem Targeting in DV360 </a> </h3> <a class="elementor-post__read-more" href="https://e-dialog.group/at/success-story/vbw-maximiert-conversions-und-reichweite-mit-optimiertem-targeting-in-dv360/" aria-label="Read more about VBW maximiert Conversions und Reichweite mit optimiertem Targeting in DV360" > Zur Case Study → </a> </div> </div> </article> <article class="elementor-post elementor-grid-item post-47271 success-story type-success-story status-publish has-post-thumbnail hentry category-programmatic-display-video-everything edialog-tools-display-video edialog-tools-google-marketing-platform edialog-years-562 edialog-years-1002"> <div class="elementor-post__card"> <a class="elementor-post__thumbnail__link" href="https://e-dialog.group/at/success-story/media-efficiency-fur-globus-mit-personalisierung-1p-daten-und-customer-match/" ><div class="elementor-post__thumbnail"><img width="460" height="246" src="https://e-dialog.group/wp-content/uploads/2023/05/e-dialog-case-preview-globus-media-efficiency.jpg" class="attachment-large size-large wp-image-47272" alt="e-dialog Success Story Globus Media efficiency" decoding="async" loading="lazy" srcset="https://e-dialog.group/wp-content/uploads/2023/05/e-dialog-case-preview-globus-media-efficiency.jpg 460w, https://e-dialog.group/wp-content/uploads/2023/05/e-dialog-case-preview-globus-media-efficiency-300x160.jpg 300w" sizes="(max-width: 460px) 100vw, 460px" /></div></a> <div class="elementor-post__text"> <h3 class="elementor-post__title"> <a href="https://e-dialog.group/at/success-story/media-efficiency-fur-globus-mit-personalisierung-1p-daten-und-customer-match/" > Media efficiency für Globus mit Personalisierung, 1P-Daten und Customer Match </a> </h3> <a class="elementor-post__read-more" href="https://e-dialog.group/at/success-story/media-efficiency-fur-globus-mit-personalisierung-1p-daten-und-customer-match/" aria-label="Read more about Media efficiency für Globus mit Personalisierung, 1P-Daten und Customer Match" > Zur Case Study → </a> </div> </div> </article> </div> </div> </div> <div class="elementor-element elementor-element-ebe2540 elementor-align-center 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