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menu-item-object-custom menu-item-has-children menu-item-1792"><a href="#">Ich will<span class="menu-item-arrow"></span></a> <div class='sub-menu-wrap'><ul class='sub-menu'> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-36963"><a href="https://e-dialog.group/at/bessere-kampagnen/">Bessere <br> Kampagnen<span class="menu-item-arrow"></span></a> <ul class='sub-menu'> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-3459"><a href="/bessere-kampagnen/#holistic-cross-channel-campaigns">Holistic Cross-Channel-Campaigns</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-1794"><a href="/bessere-kampagnen/#programmatic-display-video-everything">Programmatic Display, Video & Everything</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-3461"><a href="/bessere-kampagnen/#social-media-advertising">Social Media Advertising</a></li> <li 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href="/daten-nutzen/#consent-management">Consent Management</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-3463"><a href="/daten-nutzen/#datascience-ai-in-marketing-and-retail">Datascience & AI in Marketing and Retail</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-5334"><a href="/daten-nutzen/#attribution-mmm">Attribution & MMM</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-32318"><a href="/daten-nutzen/#ux-testing-personalisation">UX, Testing & Personalisation</a></li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-36965"><a href="https://e-dialog.group/at/euer-wissen/">Euer <br> Wissen<span class="menu-item-arrow"></span></a> <ul class='sub-menu'> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-30948"><a href="https://e-dialog.group/at/event-ubersicht/">Events</a></li> <li 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href="https://e-dialog.group/at/technologien/">Technologien</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-30950"><a href="https://e-dialog.group/at/kanaele/">Kanäle</a></li> </ul></div> </li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-3504"><a href="#">Wir sind<span class="menu-item-arrow"></span></a> <div class='sub-menu-wrap'><ul class='sub-menu'> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-19896"><a href="https://e-dialog.group/at/kontakt/">Kontakte und Standorte</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-19897"><a href="https://e-dialog.group/at/karriere/">Team & Karriere</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-19898"><a href="https://e-dialog.group/at/teaching-talking/">Teaching & Talking</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-30953"><a href="https://e-dialog.group/at/social-engagement/">Social Engagement</a></li> </ul></div> </li> </ul><div class="o-search"><a href="#" class="js-open-search"><i aria-hidden="true" class="fas fa-search"></i></a></div></div><style>#mwd-main-navigation ul#mwd-main-navigation-menu > li:nth-child(3) .sub-menu-wrap > ul.sub-menu:before{content: url(https://e-dialog.group/wp-content/uploads/2022/02/e-dialog-wirsind-menu.svg) !important;}#mwd-main-navigation ul#mwd-main-navigation-menu > li:nth-child(3) .sub-menu-wrap > ul.sub-menu:after{background-image: url("https://e-dialog.group/wp-content/uploads/2023/08/e-dialog-kontaktbox-new1.jpg");}</style></div> </div> </div> </div> </div> </div> </section> </div> <style>.bg-color-post {background-color: #0d5699;}.bg-color-success-story {background-color: #081e56;}.bg-color-whitepaper {background-color: #3da4c6;}.bg-color-job {background-color: #02644a;}.bg-color-e-dialog-event {background-color: #61ae79;}.bg-color-pressrelease {background-color: #081e56;}.icon.icon-post {background-image: url("https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-blog.svg");}.icon.icon-success-story {background-image: url("https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-success-stories.svg");}.icon.icon-whitepaper {background-image: url("https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-whitepaper.svg");}.icon.icon-job {background-image: url("https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-jobs.svg");}.icon.icon-e-dialog-event {background-image: url("https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-events.svg");}.icon.icon-pressrelease {background-image: url("https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-presse.svg");}</style> <div class="mwd-blogPost flex breadcrumb"> <div class="container"> <span class="parent"> <a href="https://e-dialog.group/at/success-stories/" title="Success Stories">Success Stories</a> </span> <span class="arrow">></span> <span class="child">Magenta steigert Online-Sales mit Conversion Optimierung</span> </div> </div> <div class="mwd-blogPost flex job-intro"><div class="container"><div class=""><div data-bg="https://e-dialog.group/wp-content/uploads/2021/12/e-dialog-Case-Magenta-Conversion-Optimierung.jpg" class="image-holder rocket-lazyload" style=""><div class="logo"><img width="460" height="127" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20460%20127'%3E%3C/svg%3E" alt="logo" data-lazy-src="https://e-dialog.group/wp-content/uploads/2020/03/Logo-SuccessStory-Magenta.png"><noscript><img width="460" height="127" src="https://e-dialog.group/wp-content/uploads/2020/03/Logo-SuccessStory-Magenta.png" alt="logo"></noscript></div></div><h1>Magenta steigert Online-Sales mit Conversion Optimierung</h1></div></div></div><div class="mwd-blogPost job-intro-subbox flex"><div class="container"><div class="whitebox"><div class="inner">Als führendes Telekommunikationsunternehmen in Österreich verzeichnet Magenta ein hohes Traffic-Aufkommen auf der Website. e-dialog wurde damit beauftragt, die User Experience auf www.magenta.at zu verbessern und durch A/B Testing mehr User von der Website in den Online Shop zu nudgen mit dem Ziel, die Online Sales zu steigern.</div></div><div class="bluebox"><div class="inner">Führender Anbieter von Telekommunikation, TV und Entertainment<br /> Hauptsitz in Wien<br /> 2.500 MitarbeiterInnen<br /> <br /> Projektzeitraum: 2021</div></div></div></div></div><div class="mwd-blogPost flex content space-top space-bottom"><div class="container"> <div data-elementor-type="wp-post" data-elementor-id="19611" class="elementor elementor-19611" data-elementor-post-type="success-story"> <section class="elementor-section elementor-top-section elementor-element elementor-element-2e0b46ac elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="2e0b46ac" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-76724ee5" data-id="76724ee5" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-2dce4df3 elementor-widget elementor-widget-heading" data-id="2dce4df3" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <style>/*! elementor - v3.15.0 - 09-08-2023 */ .elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}</style><h2 class="elementor-heading-title elementor-size-default">Ziele</h2> </div> </div> <div class="elementor-element elementor-element-681f2ada elementor-widget elementor-widget-text-editor" data-id="681f2ada" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <style>/*! elementor - v3.15.0 - 09-08-2023 */ .elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}</style> <ul><li>Steigerung der eCommerce Conversion Rate</li><li>Steigerung des Umsatzes</li></ul> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-4be4df6e elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="4be4df6e" data-element_type="section" data-settings="{"background_background":"classic","stretch_section":"section-stretched"}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6def4099" data-id="6def4099" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-23752117 elementor-testimonial--layout-image_left elementor-testimonial--align-left mwd-testimonial elementor-testimonial--skin-default elementor-pagination-type-bullets elementor-widget elementor-widget-testimonial-carousel" data-id="23752117" data-element_type="widget" data-settings="{"slides_per_view":"1","autoplay_speed":12000,"space_between":{"unit":"px","size":0,"sizes":[]},"space_between_mobile":{"unit":"px","size":"","sizes":[]},"pagination":"bullets","speed":500,"autoplay":"yes","loop":"yes","pause_on_hover":"yes","pause_on_interaction":"yes","space_between_tablet_extra":{"unit":"px","size":10,"sizes":[]},"space_between_tablet":{"unit":"px","size":10,"sizes":[]}}" data-widget_type="testimonial-carousel.default"> <div class="elementor-widget-container"> <link rel="stylesheet" href="https://e-dialog.group/wp-content/plugins/elementor-pro/assets/css/widget-carousel.min.css"> <div class="elementor-swiper"> <div class="elementor-main-swiper swiper-container"> <div class="swiper-wrapper"> <div class="swiper-slide"> <div class="elementor-testimonial"> <div class="elementor-testimonial__content"> <div class="elementor-testimonial__text"> A/B Testing basierend auf einer fundierten Analyse des Userverhaltens auf unserer Website durchzuführen erzielt die besten Ergebnisse. Wir sind froh, dass wir mit e-dialog einen Partner gefunden haben, der genau diesen Ansatz verfolgt. </div> <cite class="elementor-testimonial__cite"><span class="elementor-testimonial__name">Silvia Michelitsch</span><span class="elementor-testimonial__title">Senior Managerin Digital Commercial, Magenta Telekom</span></cite> </div> <div class="elementor-testimonial__footer"> <div class="elementor-testimonial__image"> <img width="106" height="84" decoding="async" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20106%2084'%3E%3C/svg%3E" alt="Silvia Michelitsch" data-lazy-src="https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-quote-weiss.svg"><noscript><img width="106" height="84" decoding="async" src="https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-quote-weiss.svg" alt="Silvia Michelitsch"></noscript> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-53e7d264 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="53e7d264" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-59a1fd55" data-id="59a1fd55" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-561280bf elementor-widget elementor-widget-heading" data-id="561280bf" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">Maßnahmen</h2> </div> </div> <div class="elementor-element elementor-element-1c7cd8d9 elementor-widget elementor-widget-text-editor" data-id="1c7cd8d9" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Eine detaillierte <strong>Analyse des Userverhaltens</strong> in Google Analytics 360 und Hotjar ergab, dass User auf den meistbesuchten Seiten vor dem Webshop nicht direkt über den CTA auf der Seite in den Webshop weiter navigierten, sondern über den Menüpunkt “Handys” in der Navigationsleiste. Somit tätigten die User zwei unnötige extra Klicks.</p><p>Basierend auf diesem Insight wurde die folgende <strong>Hypothese erstellt</strong> und in <strong>Optimize 360 mit einem Multivariaten Test getestet</strong>: <strong>WENN</strong> das Wording des CTA auf der Seite geändert und ein visuelles Element mit Smartphones auf der Seite eingefügt wird, <strong>DANN</strong> steigt die eCommerce Conversion Rate im Mangenta Online Shop, <strong>WEIL</strong> dadurch die User Journey vereinfacht wird.</p> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2714a5a" data-id="2714a5a" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-0ca099a elementor-widget elementor-widget-shortcode" data-id="0ca099a" data-element_type="widget" data-widget_type="shortcode.default"> <div class="elementor-widget-container"> <div class="elementor-shortcode"></div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-23af356 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="23af356" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8dabf2b" data-id="8dabf2b" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-f7c9ed5 elementor-widget elementor-widget-image" data-id="f7c9ed5" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <img decoding="async" width="800" height="574" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20574'%3E%3C/svg%3E" class="attachment-large size-large wp-image-29881" alt="" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2021/12/Magenta-handy-mit-tarif.png 1024w, https://e-dialog.group/wp-content/uploads/2021/12/Magenta-handy-mit-tarif-300x215.png 300w, https://e-dialog.group/wp-content/uploads/2021/12/Magenta-handy-mit-tarif-768x551.png 768w" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2021/12/Magenta-handy-mit-tarif.png" /><noscript><img decoding="async" width="800" height="574" src="https://e-dialog.group/wp-content/uploads/2021/12/Magenta-handy-mit-tarif.png" class="attachment-large size-large wp-image-29881" alt="" srcset="https://e-dialog.group/wp-content/uploads/2021/12/Magenta-handy-mit-tarif.png 1024w, https://e-dialog.group/wp-content/uploads/2021/12/Magenta-handy-mit-tarif-300x215.png 300w, https://e-dialog.group/wp-content/uploads/2021/12/Magenta-handy-mit-tarif-768x551.png 768w" sizes="(max-width: 800px) 100vw, 800px" /></noscript> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-f26adf4 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="f26adf4" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-56b22ee8" data-id="56b22ee8" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-7aee0f7a elementor-widget elementor-widget-heading" data-id="7aee0f7a" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">Ergebnisse</h2> </div> </div> <div class="elementor-element elementor-element-21a778ae elementor-widget elementor-widget-text-editor" data-id="21a778ae" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <div class="cell-sm-7 cell-md-8"><div><p>Das Konzipieren von A/B Tests basierend auf einer detaillierten Analyse und Insights zum Userverhalten ist der wichtigste Grundpfeiler für erfolgreiche Conversion Optimierung. Der multivariate Test ergab, dass die Kombination aus dem geänderten CTA Wording und dem eingefügten Smartphone Element den höchsten Uplift auf die eCommerce Conversion Rate und den Umsatz verzeichnete.</p></div></div> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3907b278" data-id="3907b278" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-1a8eeef9 elementor-position-left elementor-vertical-align-middle elementor-view-default elementor-mobile-position-top elementor-widget elementor-widget-icon-box" data-id="1a8eeef9" data-element_type="widget" data-widget_type="icon-box.default"> <div class="elementor-widget-container"> <link rel="stylesheet" href="https://e-dialog.group/wp-content/uploads/elementor/css/custom-widget-icon-box.min.css?ver=1695726477"> <div class="elementor-icon-box-wrapper"> <div class="elementor-icon-box-icon"> <span class="elementor-icon elementor-animation-" > <svg xmlns="http://www.w3.org/2000/svg" width="41" height="41" viewBox="0 0 41 41" fill="none"><path d="M9.13344 3.40067C9.23313 3.17048 9.37728 2.96174 9.55743 2.78663C9.71876 2.59968 9.91593 2.44703 10.1371 2.33786C10.3583 2.22868 10.5989 2.1653 10.8442 2.15153L37.5215 2.03046C37.7716 2.01935 38.0207 2.06001 38.2532 2.14995C38.4856 2.2399 38.6964 2.3772 38.8724 2.55315C39.0483 2.72909 39.1856 2.93988 39.2756 3.17236C39.3655 3.40484 39.4062 3.65397 39.3951 3.90405L39.274 30.5813C39.2683 31.0891 39.0705 31.5779 38.7203 31.9495C38.5455 32.1358 38.3324 32.2819 38.096 32.3776C37.8595 32.4733 37.6056 32.5162 37.352 32.5033C36.853 32.5039 36.3761 32.3074 36.0252 31.9565C35.6743 31.6056 35.4778 31.1287 35.4784 30.6297L35.6021 8.39022L4.59178 39.3579C4.36383 39.5859 4.00502 39.6643 3.59431 39.576C3.18361 39.4877 2.75462 39.2398 2.40174 38.8869C2.22361 38.7136 2.06952 38.5183 1.94876 38.3129C1.82801 38.1074 1.74313 37.896 1.69913 37.6914C1.65512 37.4868 1.65295 37.2933 1.69275 37.1224C1.73255 36.9514 1.8135 36.8067 1.93073 36.6969L32.947 5.85707L10.8773 6.02855C10.372 6.02631 9.88982 5.82604 9.53445 5.47067C9.17907 5.11529 8.97879 4.63314 8.97655 4.1278C8.98045 3.87796 9.03374 3.63086 9.13344 3.40067Z" fill="#3DA4C6" stroke="#3DA4C6" stroke-width="2.5" stroke-linejoin="round"></path></svg> </span> </div> <div class="elementor-icon-box-content"> <h3 class="elementor-icon-box-title"> <span > 37% </span> </h3> <p class="elementor-icon-box-description"> e-commerce Umsatz </p> </div> </div> </div> </div> <div class="elementor-element elementor-element-430a3ce0 elementor-position-left elementor-vertical-align-middle elementor-view-default elementor-mobile-position-top elementor-widget elementor-widget-icon-box" data-id="430a3ce0" data-element_type="widget" data-widget_type="icon-box.default"> <div class="elementor-widget-container"> <div class="elementor-icon-box-wrapper"> <div class="elementor-icon-box-icon"> <span class="elementor-icon elementor-animation-" > <svg xmlns="http://www.w3.org/2000/svg" width="41" height="41" viewBox="0 0 41 41" fill="none"><path d="M9.13344 3.40067C9.23313 3.17048 9.37728 2.96174 9.55743 2.78663C9.71876 2.59968 9.91593 2.44703 10.1371 2.33786C10.3583 2.22868 10.5989 2.1653 10.8442 2.15153L37.5215 2.03046C37.7716 2.01935 38.0207 2.06001 38.2532 2.14995C38.4856 2.2399 38.6964 2.3772 38.8724 2.55315C39.0483 2.72909 39.1856 2.93988 39.2756 3.17236C39.3655 3.40484 39.4062 3.65397 39.3951 3.90405L39.274 30.5813C39.2683 31.0891 39.0705 31.5779 38.7203 31.9495C38.5455 32.1358 38.3324 32.2819 38.096 32.3776C37.8595 32.4733 37.6056 32.5162 37.352 32.5033C36.853 32.5039 36.3761 32.3074 36.0252 31.9565C35.6743 31.6056 35.4778 31.1287 35.4784 30.6297L35.6021 8.39022L4.59178 39.3579C4.36383 39.5859 4.00502 39.6643 3.59431 39.576C3.18361 39.4877 2.75462 39.2398 2.40174 38.8869C2.22361 38.7136 2.06952 38.5183 1.94876 38.3129C1.82801 38.1074 1.74313 37.896 1.69913 37.6914C1.65512 37.4868 1.65295 37.2933 1.69275 37.1224C1.73255 36.9514 1.8135 36.8067 1.93073 36.6969L32.947 5.85707L10.8773 6.02855C10.372 6.02631 9.88982 5.82604 9.53445 5.47067C9.17907 5.11529 8.97879 4.63314 8.97655 4.1278C8.98045 3.87796 9.03374 3.63086 9.13344 3.40067Z" fill="#3DA4C6" stroke="#3DA4C6" stroke-width="2.5" stroke-linejoin="round"></path></svg> </span> </div> <div class="elementor-icon-box-content"> <h3 class="elementor-icon-box-title"> <span > 31% </span> </h3> <p class="elementor-icon-box-description"> e-Commerce Conversion Rate </p> </div> </div> </div> </div> </div> </div> </div> </section> </div> </div></div><div class="mwd-blogPost flex success-story__cta-footer teaser"><div class="col-container container container--full-width"><div class="inner-content call-to-action mwd-blogPost"><div class="container"><div class="call-to-action-inner"><span class="lead">Kampagne anfragen</span><div class="call-to-action-inner-title">Bereit für Ihr 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Füllen Sie dazu einfach das Kontaktformular aus oder rufen uns direkt an.</p><a href="https://e-dialog.group/at/kontaktformular/" class="btn" title="Jetzt kontaktieren">Jetzt kontaktieren</a></div></div><div id="wobbleCTA"></div></div><div class="inner-content success-story__cta-footer-service"><div class="container"><div class="call-to-action-inner"><span class="lead">Unsere Services</span><div class="call-to-action-inner-title">UX, Testing & Personalisation</div><p><p>Website Optimierung ist ein wichtiger Baustein für den Erfolg Ihres Digital Marketing. Wir zeigen Ihnen datengetriebene Ansätze zur Steigerung von Umsatz, Conversions und UX.</p> </p><a href="https://e-dialog.group/at//daten-nutzen/#ux-testing-personalisation" class="btn" title="Mehr erfahren">Mehr erfahren</a></div></div></div></div></div><div class="mwd-blogPost flex more-topics space-top space-bottom"><div class="container"><div class="more-topics-headline">Weitere Success Stories</div><div class="col-container"><div class="col"><a href="https://e-dialog.group/at/success-story/umsatz-push-und-medieneffizienz-fur-vbw-durch-werbemittel-optimierung/" title="Umsatz-Push und Medieneffizienz für VBW durch Werbemittel-Optimierung"><img width="460" height="246" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20460%20246'%3E%3C/svg%3E" class="attachment-large size-large wp-post-image" alt="e-dialog Case Preview VBW Creative Optimization" decoding="async" fetchpriority="high" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2023/05/e-dialog-case-preview-vbw-creative-optimization.jpg 460w, https://e-dialog.group/wp-content/uploads/2023/05/e-dialog-case-preview-vbw-creative-optimization-300x160.jpg 300w" data-lazy-sizes="(max-width: 460px) 100vw, 460px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2023/05/e-dialog-case-preview-vbw-creative-optimization.jpg" /><noscript><img width="460" height="246" src="https://e-dialog.group/wp-content/uploads/2023/05/e-dialog-case-preview-vbw-creative-optimization.jpg" class="attachment-large size-large wp-post-image" alt="e-dialog Case Preview VBW Creative Optimization" decoding="async" fetchpriority="high" srcset="https://e-dialog.group/wp-content/uploads/2023/05/e-dialog-case-preview-vbw-creative-optimization.jpg 460w, https://e-dialog.group/wp-content/uploads/2023/05/e-dialog-case-preview-vbw-creative-optimization-300x160.jpg 300w" sizes="(max-width: 460px) 100vw, 460px" /></noscript><div class="inner"><div class="icon icon-success-story"></div><div class="title">Umsatz-Push und Medieneffizienz für VBW durch Werbemittel-Optimierung</div><a class="link" href="https://e-dialog.group/at/success-story/umsatz-push-und-medieneffizienz-fur-vbw-durch-werbemittel-optimierung/" title="Umsatz-Push und Medieneffizienz für VBW durch Werbemittel-Optimierung">Mehr Lesen <svg width="21" height="11" viewBox="0 0 21 11" fill="none" xmlns="http://www.w3.org/2000/svg"><g clip-path="url(#clip0_1055_4846)"><path fill-rule="evenodd" clip-rule="evenodd" d="M15.33 -4.71306e-05C15.2653 -0.000974069 15.201 0.01092 15.141 0.0349489C15.0809 0.0589778 15.0262 0.0946651 14.98 0.139952C14.8884 0.233417 14.837 0.359078 14.837 0.489955C14.837 0.620831 14.8884 0.746489 14.98 0.839953L19.52 5.35995L14.98 9.89995C14.889 9.99172 14.8379 10.1157 14.8379 10.245C14.8379 10.3742 14.889 10.4982 14.98 10.59C15.0238 10.639 15.0779 10.6779 15.1383 10.7038C15.1988 10.7297 15.2642 10.7421 15.33 10.74C15.4614 10.736 15.5865 10.6824 15.68 10.59L20.56 5.69995C20.6075 5.65595 20.6455 5.60259 20.6714 5.54322C20.6974 5.48384 20.7108 5.41975 20.7108 5.35495C20.7108 5.29016 20.6974 5.22606 20.6714 5.16669C20.6455 5.10732 20.6075 5.05396 20.56 5.00995L15.68 0.119952C15.6328 0.07731 15.5774 0.0446883 15.5173 0.0240618C15.4571 0.0034352 15.3934 -0.00476597 15.33 -4.71306e-05Z" fill="#081E56"/><path fill-rule="evenodd" clip-rule="evenodd" d="M0.490005 4.91002C0.425284 4.90866 0.360953 4.9204 0.300888 4.94454C0.240822 4.96868 0.186262 5.00473 0.140487 5.0505C0.0947122 5.09628 0.0586421 5.15084 0.0344998 5.2109C0.0103575 5.27097 -0.00137862 5.3353 -1.56025e-05 5.40002C-1.56025e-05 5.52998 0.0516157 5.65461 0.143509 5.7465C0.235401 5.83839 0.360049 5.89002 0.490005 5.89002H19.05C19.1792 5.88746 19.3023 5.83502 19.3936 5.74367C19.485 5.65233 19.5374 5.52917 19.54 5.40002C19.5414 5.3353 19.5296 5.27097 19.5055 5.2109C19.4813 5.15084 19.4453 5.09628 19.3995 5.0505C19.3537 5.00473 19.2992 4.96868 19.2391 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