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href="/ch/bessere-kampagnen/#programmatic-display-video-everything">Programmatic Display, Video & Everything</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-37000"><a href="/ch/bessere-kampagnen/#social-media-advertising">Social Media Advertising</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-37001"><a href="/ch/bessere-kampagnen/#search-engine-advertising">Search Engine Advertising (SEA)</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-37002"><a href="/ch/bessere-kampagnen/#creativity">Creativity</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-37003"><a href="/ch/bessere-kampagnen/#marketing-automation">Marketing Automation</a></li> </ul> </li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-37004"><a href="https://e-dialog.group/ch/daten-nutzen/">Daten <br> nutzen<span 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</div> </div> </section> </div> <style>.bg-color-post {background-color: #0d5699;}.bg-color-success-story {background-color: #081e56;}.bg-color-whitepaper {background-color: #3da4c6;}.bg-color-job {background-color: #02644a;}.bg-color-e-dialog-event {background-color: #61ae79;}.bg-color-pressrelease {background-color: #081e56;}.icon.icon-post {background-image: url("https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-blog.svg");}.icon.icon-success-story {background-image: url("https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-success-stories.svg");}.icon.icon-whitepaper {background-image: url("https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-whitepaper.svg");}.icon.icon-job {background-image: url("https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-jobs.svg");}.icon.icon-e-dialog-event {background-image: url("https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-events.svg");}.icon.icon-pressrelease {background-image: url("https://e-dialog.group/wp-content/uploads/2022/01/e-dialog-presse.svg");}</style> <div class="mwd-blogPost flex breadcrumb"> <div class="container"> <span class="parent"> <a href="https://e-dialog.group/ch/success-stories/" title="Success Stories">Success Stories</a> </span> <span class="arrow">></span> <span class="child">SPORT 2000 erzielt Rekorderfolg mit der ersten personalisierten Video Ad Kampagne im DACH-Raum</span> </div> </div> <div class="mwd-blogPost flex job-intro"><div class="container"><div class=""><div data-bg="https://e-dialog.group/wp-content/uploads/2023/07/2023-e-dialog-success-story-header-sport2000-920x713-1.png" class="image-holder rocket-lazyload" style=""><div class="logo"><img width="460" height="127" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20460%20127'%3E%3C/svg%3E" alt="logo" data-lazy-src="https://e-dialog.group/wp-content/uploads/2023/07/2023-e-dialog-success-story-logo-sport2000-460x127-1.png"><noscript><img width="460" height="127" src="https://e-dialog.group/wp-content/uploads/2023/07/2023-e-dialog-success-story-logo-sport2000-460x127-1.png" alt="logo"></noscript></div></div><h1>SPORT 2000 erzielt Rekorderfolg mit der ersten personalisierten Video Ad Kampagne im DACH-Raum</h1></div></div></div><div class="mwd-blogPost job-intro-subbox flex"><div class="container"><div class="whitebox"><div class="inner">Die führende europäische Sportartikelkette SPORT 2000 hat zusammen mit e-dialog die erste personalisierte Video Ads Kampagne im DACH-Raum erfolgreich durchgeführt. Mit über 144 dynamischen Video-Variationen wurde die bisher ertragreichste Ski Rent Saison verzeichnet. Ein starker Indikator für den Erfolg von personalisierten Kampagnen generell.</div></div><div class="bluebox"><div class="inner">Führende europäische Sportartikelkette<br /> Personalisierte Video Ads Kampagne im DACH-Raum<br /> Über 144 Dynamisierte Video-Variationen<br /> <br /> Projektzeitraum: 2023</div></div></div></div></div><div class="mwd-blogPost flex content space-top space-bottom"><div class="container"> <div data-elementor-type="wp-post" data-elementor-id="48153" class="elementor elementor-48153 elementor-48151" data-elementor-post-type="success-story"> <section class="elementor-section elementor-top-section elementor-element elementor-element-f1da21e elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="f1da21e" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a9d881a" data-id="a9d881a" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-b597ed4 elementor-widget elementor-widget-heading" data-id="b597ed4" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <style>/*! elementor - v3.15.0 - 09-08-2023 */ .elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}</style><p class="elementor-heading-title elementor-size-default"><a href="#Form">Die Case Study mit allen Details ist auch als PDF zum Download verfügbar!</a></p> </div> </div> <div class="elementor-element elementor-element-82e8fd3 elementor-widget elementor-widget-heading" data-id="82e8fd3" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">Herausforderung</h2> </div> </div> <div class="elementor-element elementor-element-bb23735 elementor-widget elementor-widget-text-editor" data-id="bb23735" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <style>/*! elementor - v3.15.0 - 09-08-2023 */ .elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}</style> <p><span style="background-color: transparent; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;">Als führende Sportartikelkette strebte SPORT 2000 danach, seine Werbestrategie zu revolutionieren und suchte nach Möglichkeiten, ihre Video Ads Kampagnen zu personalisieren, um bessere Ergebnisse zu erzielen. </span></p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-9831908 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="9831908" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-12d9689" data-id="12d9689" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-5ba3a43 elementor-widget elementor-widget-heading" data-id="5ba3a43" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">Ziele</h2> </div> </div> <div class="elementor-element elementor-element-83a6819 elementor-widget elementor-widget-text-editor" data-id="83a6819" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <ul><li><p><span style="background-color: transparent; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;">Erstellung personalisierter Video Ads für YouTube NonSkippable & YouTube 4 Action</span></p></li><li><p><span style="background-color: transparent; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;">Definition und gezielte Ansprache von 4 Hauptzielgruppen – verbunden mit Google Audiences und Interessen</span></p></li><li><p><span style="background-color: transparent; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif;">Optimale Nutzung vorhandener Ressourcen und Budgets</span></p></li></ul> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-dc3d4f7 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="dc3d4f7" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ad8c963" data-id="ad8c963" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-0d18adf elementor-widget elementor-widget-heading" data-id="0d18adf" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">Maßnahmen</h2> </div> </div> <div class="elementor-element elementor-element-0a9bb15 elementor-widget elementor-widget-text-editor" data-id="0a9bb15" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p><span style="font-weight: 400;">e-dialog konzipierte und entwickelte Video Ads mit insgesamt drei dynamischen Elementen: Die Headline wechselte automatisch nach den Interessen der User*innen – seien es Fußball, Shopping, TV oder viele weitere. Das Videomaterial änderte sich anhand der zugeteilten Hauptzielgruppe (Allgemein, Tourenski, Extremsport und Familie). Zudem war auch der USP dynamisiert und wurde je nach Performance gewählt. Diese Maßnahmen hatten eine Kampagne mit </span><b>über 144 Video-Variationen</b><span style="font-weight: 400;"> zum Ergebnis. </span></p><p><span style="font-weight: 400;">Zudem wurden maßgeschneiderte Audiences mit Hilfe von Machine Learning gebildet und um demografische Merkmale erweitert. All dies ermöglichte eine zielgerichtete Ansprache der potenziellen Kund*innen.</span></p> </div> </div> <div class="elementor-element elementor-element-4b143e5 elementor-widget elementor-widget-video" data-id="4b143e5" data-element_type="widget" data-settings="{"youtube_url":"https:\/\/youtu.be\/oYAuxvY98YA","yt_privacy":"yes","video_type":"youtube","controls":"yes"}" data-widget_type="video.default"> <div class="elementor-widget-container"> <style>/*! elementor - v3.15.0 - 09-08-2023 */ .elementor-widget-video .elementor-widget-container{overflow:hidden;transform:translateZ(0)}.elementor-widget-video .elementor-wrapper{aspect-ratio:var(--video-aspect-ratio)}.elementor-widget-video .elementor-wrapper iframe,.elementor-widget-video .elementor-wrapper video{height:100%;width:100%;display:flex;border:none;background-color:#000}@supports not (aspect-ratio:1/1){.elementor-widget-video .elementor-wrapper{position:relative;overflow:hidden;height:0;padding-bottom:calc(100% / var(--video-aspect-ratio))}.elementor-widget-video .elementor-wrapper iframe,.elementor-widget-video .elementor-wrapper video{position:absolute;top:0;right:0;bottom:0;left:0}}.elementor-widget-video .elementor-open-inline .elementor-custom-embed-image-overlay{position:absolute;top:0;right:0;bottom:0;left:0;background-size:cover;background-position:50%}.elementor-widget-video .elementor-custom-embed-image-overlay{cursor:pointer;text-align:center}.elementor-widget-video .elementor-custom-embed-image-overlay:hover .elementor-custom-embed-play i{opacity:1}.elementor-widget-video .elementor-custom-embed-image-overlay img{display:block;width:100%;aspect-ratio:var(--video-aspect-ratio);-o-object-fit:cover;object-fit:cover;-o-object-position:center center;object-position:center center}@supports not (aspect-ratio:1/1){.elementor-widget-video .elementor-custom-embed-image-overlay{position:relative;overflow:hidden;height:0;padding-bottom:calc(100% / var(--video-aspect-ratio))}.elementor-widget-video .elementor-custom-embed-image-overlay img{position:absolute;top:0;right:0;bottom:0;left:0}}.elementor-widget-video .e-hosted-video .elementor-video{-o-object-fit:cover;object-fit:cover}.e-con-inner>.elementor-widget-video,.e-con>.elementor-widget-video{width:var(--container-widget-width);--flex-grow:var(--container-widget-flex-grow)}</style> <div class="elementor-wrapper elementor-open-inline"> <div class="elementor-video"></div> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-8e9cb6e elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="8e9cb6e" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-16830a2" data-id="16830a2" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-fb8bd8c elementor-widget elementor-widget-heading" data-id="fb8bd8c" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">Ergebnisse</h2> </div> </div> <div class="elementor-element elementor-element-0a9f89c elementor-widget elementor-widget-text-editor" data-id="0a9f89c" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>Mit dem innovativen und datengetriebenen Ansatz erzielte SPORT 2000 <span style="font-weight: bold;">überragende Ergebnisse</span>. Sie verzeichneten ihre bisher ertragreichste Ski Rent Saison. Außerdem konnten sich auch die Performance-Werte sehen lassen: eine CTR von 0,41% und ein TKP unter 2,5€ bei über 2 Mio. Unique User*innen. Im Vergleich zu vergangenen Videokampagnen für SPORT 2000 konnten der TKP um 62% gesenkt und die CTR um ganze 102% erhöht werden! All das, in einer Kampagnen-Laufzeit von nur 3 Wochen.</p> <p>Zusätzlich konnte SPORT 2000 dank der schnellen und <span style="font-weight: bolder;">kosteneffizienten Produktion</span> von personalisiertem Video-Content komplett auf ein Shooting verzichten. Diese revolutionäre Kampagne zeigt, dass personalisierte Video Ads nicht nur ein wirksames Marketinginstrument sind, sondern auch die Tür zu neuen Möglichkeiten in der Zukunft der digitalen Werbung öffnen.</p> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-44a93427" data-id="44a93427" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-668196ba elementor-position-left elementor-vertical-align-middle elementor-view-default elementor-mobile-position-top elementor-widget elementor-widget-icon-box" data-id="668196ba" data-element_type="widget" data-widget_type="icon-box.default"> <div class="elementor-widget-container"> <link rel="stylesheet" href="https://e-dialog.group/wp-content/uploads/elementor/css/custom-widget-icon-box.min.css?ver=1695726477"> <div class="elementor-icon-box-wrapper"> <div class="elementor-icon-box-icon"> <span class="elementor-icon elementor-animation-" > <i aria-hidden="true" class="far fa-hand-pointer"></i> </span> </div> <div class="elementor-icon-box-content"> <h3 class="elementor-icon-box-title"> <span > 0,41 % </span> </h3> <p class="elementor-icon-box-description"> Click-Through-Rate </p> </div> </div> </div> </div> <div class="elementor-element elementor-element-7d839916 elementor-position-left elementor-vertical-align-middle elementor-view-default elementor-mobile-position-top elementor-widget elementor-widget-icon-box" data-id="7d839916" data-element_type="widget" data-widget_type="icon-box.default"> <div class="elementor-widget-container"> <div class="elementor-icon-box-wrapper"> <div class="elementor-icon-box-icon"> <span class="elementor-icon elementor-animation-" > <i aria-hidden="true" class="far fa-money-bill-alt"></i> </span> </div> <div class="elementor-icon-box-content"> <h3 class="elementor-icon-box-title"> <span > < 2,50 € </span> </h3> <p class="elementor-icon-box-description"> Tausender-Kontakt-Preis </p> </div> </div> </div> </div> <div class="elementor-element elementor-element-61bda160 elementor-position-left elementor-vertical-align-middle elementor-view-default elementor-mobile-position-top elementor-widget elementor-widget-icon-box" data-id="61bda160" data-element_type="widget" data-widget_type="icon-box.default"> <div class="elementor-widget-container"> <div class="elementor-icon-box-wrapper"> <div class="elementor-icon-box-icon"> <span class="elementor-icon elementor-animation-" > <i aria-hidden="true" class="far fa-user"></i> </span> </div> <div class="elementor-icon-box-content"> <h3 class="elementor-icon-box-title"> <span > 2 Mio. </span> </h3> <p class="elementor-icon-box-description"> Unique Users </p> </div> </div> </div> </div> <div class="elementor-element elementor-element-3f54563 elementor-position-left elementor-vertical-align-middle elementor-view-default elementor-mobile-position-top elementor-widget elementor-widget-icon-box" data-id="3f54563" data-element_type="widget" data-widget_type="icon-box.default"> <div class="elementor-widget-container"> <div class="elementor-icon-box-wrapper"> <div class="elementor-icon-box-icon"> <span class="elementor-icon elementor-animation-" > <i aria-hidden="true" class="far fa-calendar-alt"></i> </span> </div> <div class="elementor-icon-box-content"> <h3 class="elementor-icon-box-title"> <span > 3 Wochen </span> </h3> <p class="elementor-icon-box-description"> Kampagnen-Laufzeit </p> </div> </div> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-7f586e9 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="7f586e9" data-element_type="section" id="Form"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-73c0939" data-id="73c0939" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-202a1a5 elementor-widget elementor-widget-shortcode" data-id="202a1a5" data-element_type="widget" data-widget_type="shortcode.default"> <div class="elementor-widget-container"> <div class="elementor-shortcode"><div class='_form_100'></div><script type='text/javascript' src='https://e-dialog.activehosted.com/f/embed.php?static=0&id=100&6518C68F95270&nostyles=0&preview=0' defer></script></div> </div> </div> </div> </div> </div> </section> </div> </div></div><div class="mwd-blogPost flex success-story__cta-footer teaser"><div class="col-container container container--full-width"><div class="inner-content call-to-action mwd-blogPost"><div class="container"><div class="call-to-action-inner"><span class="lead">Kampagne anfragen</span><div class="call-to-action-inner-title">Bereit für Ihr 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Füllen Sie dazu einfach das Kontaktformular aus oder rufen uns direkt an.</p><a href="https://e-dialog.group/ch/kontaktformular/" class="btn" title="Jetzt kontaktieren">Jetzt kontaktieren</a></div></div><div id="wobbleCTA"></div></div><div class="inner-content success-story__cta-footer-service"><div class="container"><div class="call-to-action-inner"><span class="lead">Unsere Services</span><div class="call-to-action-inner-title">Programmatic Display, Video & Everything</div><p><p>Wir bringen Ihre programmatischen Kampagnen auf das nächste Level. Unsere Consultants unterstützen mit Konzepten, Consulting und auch managed Service. </p> </p><a href="https://e-dialog.group/ch//ch/bessere-kampagnen/#programmatic-display-video-everything" class="btn" title="Mehr erfahren">Mehr erfahren</a></div></div></div></div></div><div class="mwd-blogPost flex more-topics space-top space-bottom"><div class="container"><div class="more-topics-headline">Weitere Success Stories</div><div class="col-container"><div class="col"><a href="https://e-dialog.group/ch/success-story/media-efficiency-fur-globus-mit-personalisierung-1p-daten-und-customer-match/" title="Media efficiency für Globus mit Personalisierung, 1P-Daten und Customer Match"><img width="460" height="246" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20460%20246'%3E%3C/svg%3E" class="attachment-large size-large wp-post-image" alt="e-dialog Success Story Globus Media efficiency" decoding="async" fetchpriority="high" data-lazy-srcset="https://e-dialog.group/wp-content/uploads/2023/05/e-dialog-case-preview-globus-media-efficiency.jpg 460w, https://e-dialog.group/wp-content/uploads/2023/05/e-dialog-case-preview-globus-media-efficiency-300x160.jpg 300w" data-lazy-sizes="(max-width: 460px) 100vw, 460px" data-lazy-src="https://e-dialog.group/wp-content/uploads/2023/05/e-dialog-case-preview-globus-media-efficiency.jpg" /><noscript><img width="460" height="246" src="https://e-dialog.group/wp-content/uploads/2023/05/e-dialog-case-preview-globus-media-efficiency.jpg" class="attachment-large size-large wp-post-image" alt="e-dialog Success Story Globus Media efficiency" decoding="async" fetchpriority="high" srcset="https://e-dialog.group/wp-content/uploads/2023/05/e-dialog-case-preview-globus-media-efficiency.jpg 460w, https://e-dialog.group/wp-content/uploads/2023/05/e-dialog-case-preview-globus-media-efficiency-300x160.jpg 300w" sizes="(max-width: 460px) 100vw, 460px" /></noscript><div class="inner"><div class="icon icon-success-story"></div><div class="title">Media efficiency für Globus mit Personalisierung, 1P-Daten und Customer Match</div><a class="link" href="https://e-dialog.group/ch/success-story/media-efficiency-fur-globus-mit-personalisierung-1p-daten-und-customer-match/" title="Media efficiency für Globus mit Personalisierung, 1P-Daten und Customer Match">Mehr Lesen <svg width="21" height="11" viewBox="0 0 21 11" fill="none" xmlns="http://www.w3.org/2000/svg"><g clip-path="url(#clip0_1055_4846)"><path fill-rule="evenodd" clip-rule="evenodd" d="M15.33 -4.71306e-05C15.2653 -0.000974069 15.201 0.01092 15.141 0.0349489C15.0809 0.0589778 15.0262 0.0946651 14.98 0.139952C14.8884 0.233417 14.837 0.359078 14.837 0.489955C14.837 0.620831 14.8884 0.746489 14.98 0.839953L19.52 5.35995L14.98 9.89995C14.889 9.99172 14.8379 10.1157 14.8379 10.245C14.8379 10.3742 14.889 10.4982 14.98 10.59C15.0238 10.639 15.0779 10.6779 15.1383 10.7038C15.1988 10.7297 15.2642 10.7421 15.33 10.74C15.4614 10.736 15.5865 10.6824 15.68 10.59L20.56 5.69995C20.6075 5.65595 20.6455 5.60259 20.6714 5.54322C20.6974 5.48384 20.7108 5.41975 20.7108 5.35495C20.7108 5.29016 20.6974 5.22606 20.6714 5.16669C20.6455 5.10732 20.6075 5.05396 20.56 5.00995L15.68 0.119952C15.6328 0.07731 15.5774 0.0446883 15.5173 0.0240618C15.4571 0.0034352 15.3934 -0.00476597 15.33 -4.71306e-05Z" fill="#081E56"/><path fill-rule="evenodd" clip-rule="evenodd" d="M0.490005 4.91002C0.425284 4.90866 0.360953 4.9204 0.300888 4.94454C0.240822 4.96868 0.186262 5.00473 0.140487 5.0505C0.0947122 5.09628 0.0586421 5.15084 0.0344998 5.2109C0.0103575 5.27097 -0.00137862 5.3353 -1.56025e-05 5.40002C-1.56025e-05 5.52998 0.0516157 5.65461 0.143509 5.7465C0.235401 5.83839 0.360049 5.89002 0.490005 5.89002H19.05C19.1792 5.88746 19.3023 5.83502 19.3936 5.74367C19.485 5.65233 19.5374 5.52917 19.54 5.40002C19.5414 5.3353 19.5296 5.27097 19.5055 5.2109C19.4813 5.15084 19.4453 5.09628 19.3995 5.0505C19.3537 5.00473 19.2992 4.96868 19.2391 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